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Speech and Rhetorical Studies Commons

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Syracuse University

2019

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Full-Text Articles in Speech and Rhetorical Studies

Call Me Maybe: An Analysis Of The Effect Of The Celebrity Persona On The American Telethon, Kyra Meister May 2019

Call Me Maybe: An Analysis Of The Effect Of The Celebrity Persona On The American Telethon, Kyra Meister

Honors Capstone Projects - All

This study examines the relationship between the celebrity persona and the American telethon. Today, it is rare to find a celebrity that is not connected to a specific, charitable or social cause, making apparent strides in the charity industry because of their ability to influence the general public. In the last 70 years, telethons have evolved in a myriad of ways because celebrities and charity are intertwined. Most significantly, the seriousness and sacredness of the American telethon has decreased because of how many telethons are currently in existence. Additionally, an increase in the number of celebrities involved in telethons has …