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Speech and Rhetorical Studies Commons

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Full-Text Articles in Speech and Rhetorical Studies

President Barack Obama And The Commencement Of A New Perspective On Epideictic Speeches, Milene Ortega Ribeiro May 2013

President Barack Obama And The Commencement Of A New Perspective On Epideictic Speeches, Milene Ortega Ribeiro

UNLV Theses, Dissertations, Professional Papers, and Capstones

Commencement speakers are typically expected to praise students and motivate them. When the commencement speaker is a President, the expectation is different. This thesis investigated the functions of epideictic address in light of the rhetorical presidency doctrine. Close textual analysis of the three most controversial commencement speeches delivered by President Barack Obama revealed that the challenge of fulfilling the expectations of a commencement address, while responding to rhetorical problems, required the President to adopt complex rhetorical strategies. The predominant strategies included humor, strategic use of rhetorical presence, and ideological identification. The President used strategies that allowed him to be the …


Elder Selection: Engaging The Monterey Church Of Christ In A Collaborative Elder Selection Process, Benjamin D. Pickett Apr 2013

Elder Selection: Engaging The Monterey Church Of Christ In A Collaborative Elder Selection Process, Benjamin D. Pickett

Doctor of Ministry Theses

This doctor of ministry thesis presents the outcomes of a project intended to foster greater collaboration at the Monterey Church of Christ in its selection of elders. The intervention involved the engagement of the Monterey Church in a process that involved multiple steps. These steps involved engagement with teachers in the context of a teacher training seminar, with Bible classes in a series of Bible lessons, and with elders, elder nominees, and their spouses in order to discern the perceived degree to which Monterey members participate in the elder selection process. The Bible lessons presented an alternative model for theological …


Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis Apr 2013

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …


All You Need Is Capitalism?: An Ideological Criticism Of The Beatles-Jackson Auction Controversy, Arianna Marie Chopelas Mar 2013

All You Need Is Capitalism?: An Ideological Criticism Of The Beatles-Jackson Auction Controversy, Arianna Marie Chopelas

Communication Studies

No abstract provided.