Speech and Rhetorical Studies Commons^™

From Self-Help To Self-Harm: Rhetoric In The Self-Help Industry, Grace S. Royle

Non-Thesis Student Work

Over the past several years, the self-help industry has become increasingly more successful and sought out; especially in the United States, whose modern society celebrates individualism and self-improvement. However, within this new and unregulated field lie several unknowns and invisible dangers. Multiple instances involving popular and beloved gurus have ended in tragedy, twisting cases of self-help into self-harm. This paper chases after just how this is possible and discovers that weaponized communication is largely to blame.

From Self-Help to Self-Harm: Rhetoric in the Self-Help Industry discusses the cases of James Arthur Ray, Keith Raniere, and Isaac Hershkopf to uncover how …

Purposefully Forgetting: Surveying San Diego’S Founding Narrative During The City’S Bicentennial Celebrations Of 1969, Noah Pallmeyer

Keck Undergraduate Humanities Research Fellows

The city of San Diego owes much its success and prosperity to the “victories associated with colonization.” This quote comes directly from the current National Park Service description of the San Diego Presidio. This project turns to the 1969 bicentennial celebrations of San Diego’s founding. This was a rhetorically powerful period in San Diego’s historical remembrance. This project argues that native and other marginalized populations were not properly considered in the narrative of San Diego’s founding during these celebrations. To understand why and how these populations failed to be properly considered, this project turns to the narratives of colonial monuments …

Living Proof: Autobiographical Political Argument In We Are The 99 Percent And We Are The 53 Percent, Doron Taussig

Media and Communication Studies Faculty Publications

People often cite life experiences as evidence in political arguments, though personal experience is far from generalizable. How do these arguments work? In this paper, I consider the rhetorical dynamics of “autobiographical political argument” by examining We are the 99 Percent and We are the 53 Percent, two blogs that use autobiographical stories to make discursive points. I argue that these autobiographical appeals efficiently use all three of Aristotle’s persuasive “proofs”—logos (logic), ethos (credibility), and pathos (emotion). Then I show that many of the blogs’ stories focus on “redemption,” a theme personality psychologists have found emphasized in the narrative …

Daniel Hannan, Thomas Paine, And The Rhetoric Of Outrage, Danae Brack

Masters Theses

The purpose of this rhetorical study is to examine the textual charisma of Thomas Paine's Common Sense and Daniel Hannan's speech "The Devalued Prime Minister of a Devalued Government" and how that charisma made these artifacts successful in spreading outrage surrounding the historical and political events of their respective eras. The author uses Weber's theory of charisma filtered through Rosenberg and Hirschberg's expanded theory identifying lexical charisma, or the charisma of messages. The author analyzes Paine's and Hannan's use of persuasiveness, believability, and powerfulness, translating each of these characteristics into specific cues that can be identified in the individual texts. …

From A Rodent To A Rhetorician: An Ideological Analysis Of George Alexander Kennedy's Comparative Rhetoric, James Begley

Masters Theses

George Alexander Kennedy, a professor of classics at the University of North Carolina at Chapel Hill, has given birth to a new understanding of rhetorical studies: he argues for the evolution of rhetoric from animals to humans. Using Sonja Foss's methodology of "ideological criticism," this thesis examined Kennedy's case as presented in his book, Comparative Rhetoric: an Historical and Cross-Cultural Introduction. This study discovered that the book was heavily influenced by a secular, pro-evolutionary ideology which dually contributed to its selective use of scientific evidences and production of inconsistent arguments. Evaluated on the basis of Biblical principles, this thesis concluded …