Open Access. Powered by Scholars. Published by Universities.®
Gender, Race, Sexuality, and Ethnicity in Communication Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Discipline
-
- Sociology (64)
- Critical and Cultural Studies (58)
- Arts and Humanities (54)
- Gender and Sexuality (31)
- International and Intercultural Communication (31)
-
- Race and Ethnicity (31)
- Feminist, Gender, and Sexuality Studies (27)
- Social Influence and Political Communication (24)
- Race, Ethnicity and Post-Colonial Studies (19)
- Other Communication (16)
- Mass Communication (15)
- Organizational Communication (15)
- History (14)
- Public Affairs, Public Policy and Public Administration (14)
- Development Studies (13)
- Education (13)
- Geography (13)
- Human Geography (13)
- International and Area Studies (13)
- Nature and Society Relations (13)
- Bilingual, Multilingual, and Multicultural Education (12)
- Interpersonal and Small Group Communication (12)
- Law (12)
- Anthropology (10)
- Journalism Studies (10)
- Peace and Conflict Studies (10)
- Social and Cultural Anthropology (10)
- Institution
-
- Universitas Indonesia (27)
- California Polytechnic State University, San Luis Obispo (18)
- University of Nebraska - Lincoln (17)
- University of Central Florida (12)
- Cleveland State University (9)
-
- Rollins College (8)
- Butler University (5)
- University of Nevada, Las Vegas (5)
- Minnesota State University, Mankato (4)
- East Tennessee State University (3)
- Marquette University (3)
- The University of Southern Mississippi (3)
- Bowling Green State University (2)
- Chapman University (2)
- Concordia University St. Paul (2)
- James Madison University (2)
- Liberty University (2)
- Universitas Negeri Yogyakarta (2)
- Ursinus College (2)
- Aga Khan University (1)
- Bellarmine University (1)
- Bethel University (1)
- Bridgewater State University (1)
- Calvin University (1)
- College of Saint Benedict and Saint John's University (1)
- De La Salle University (1)
- Eastern Illinois University (1)
- Eastern Michigan University (1)
- Embry-Riddle Aeronautical University (1)
- Gettysburg College (1)
- Keyword
-
- Racism (8)
- Gender (7)
- Narrative (7)
- Autoethnography (6)
- Diversity (6)
-
- Ethnography (6)
- Friendship (6)
- African Americans (5)
- Blacks (5)
- Lesbian and gay studies (5)
- Race (5)
- Rhetoric (5)
- Women (5)
- Masculinity (4)
- Media (4)
- Family studies (3)
- Inclusiveness (3)
- Intercultural competence (3)
- People of color (3)
- Sport and society (3)
- Violence (3)
- Africana history (2)
- Appalachia (2)
- Black (2)
- Black History Month (2)
- Comic books (2)
- Communication (2)
- Cooking (2)
- Culture (2)
- Diversity and Ethics (2)
- Publication
-
- Department of Communication Studies: Faculty Publications (16)
- sprinkle: an undergraduate journal of feminist and queer studies (16)
- JURNAL KOMUNIKASI INDONESIA (14)
- Masyarakat: Jurnal Sosiologi (13)
- UCF Forum (12)
-
- Cultural Encounters, Conflicts, and Resolutions (9)
- Faculty Publications (8)
- Electronic Theses and Dissertations (6)
- Scholarship and Professional Work - Communication (4)
- All Graduate Theses, Dissertations, and Other Capstone Projects (3)
- Journal of Health Disparities Research and Practice (3)
- Masters Theses (3)
- Communication Faculty Articles and Research (2)
- Concordia Journal of Communication Research (2)
- Graduate Research Symposium (2010 - 2017) (2)
- Informasi (2)
- Journalism (2)
- Master's Theses (2)
- Master's Theses (2009 -) (2)
- Ray Browne Conference on Cultural and Critical Studies (2015-2021) (2)
- Angelo King Institute for Economic and Business Studies (AKI) (1)
- Communication & Leadership Dissertations and Theses (1)
- Communication Faculty Publications (1)
- Communication Faculty Publications and Presentations (1)
- Communication and Media Faculty Publications (1)
- Communication and Theater Association of Minnesota Journal (1)
- Communication, Media & The Arts Faculty Publications (1)
- Department of Communication Studies: Dissertations, Theses, and Student Research (1)
- Department of Conflict Resolution Studies Theses and Dissertations (1)
- Dissertations (1)
- Publication Type
Articles 1 - 30 of 162
Full-Text Articles in Gender, Race, Sexuality, and Ethnicity in Communication
Seksualitas Cyber: Sex Sebagai Kesenangan Dan Komoditas, Puji Rianto
Seksualitas Cyber: Sex Sebagai Kesenangan Dan Komoditas, Puji Rianto
Informasi
Abstract
This paper wants to explore further how sexuality is present in the cyber world. Although the construction of human sexuality age as the man himself, the construction or representation will be largely determined by the social context. Different characters from the cyber world where political authority and the gatekeeper do not contribute significantly will influence the construction of sexuality. The study found that sex is understood as a pleasure and commodities. Various reports of sexual offenders describe how the pleasure of sexual intercourse highly revered. Along with the cult of sexuality as pleasure is sex as a commodity, which …
Male Gender Role Messages Pada Tokoh "Hero" Dalam Episode "Cahaya Hati" Di Program "Zero To Hero" Metro Tv, Nisa Imawati Hidayat
Male Gender Role Messages Pada Tokoh "Hero" Dalam Episode "Cahaya Hati" Di Program "Zero To Hero" Metro Tv, Nisa Imawati Hidayat
Informasi
Abstract
The research purpose is to determine how the television documentary producer "Zero to Hero" program on Metro TV classify male gender role messages in the cast of "hero" in that program. Researcher used social semiotics method Theo van Leeuwen with multimodal analysis procedure and 24 of male gender role theories from Ian M. Harris, that have been categorized into 5 classification: standard bearers, lovers, workers, bosses and rugged individuals. The result of this study revealed that the television documentary producer "Zero to Hero" program, construct the male gender role messages in the cast of "hero" to the category of …
"There’S More To Us Than This:" A Qualitative Study Of Black Young Adults’ Perceptions Of Media Portrayals Of Hiv, Maya Corneille, Anna Lee, Roseina Britton, Judith C. Barker
"There’S More To Us Than This:" A Qualitative Study Of Black Young Adults’ Perceptions Of Media Portrayals Of Hiv, Maya Corneille, Anna Lee, Roseina Britton, Judith C. Barker
Journal of Health Disparities Research and Practice
The extent to which the targeted group attends to and is engaged by HIV/STI prevention messages is one component of effective health communication. Through an empirical examination of the cumulative perceptions of HIV/STI prevention media messages targeted to Black youth and young adults, this qualitative study privileges the voices of Black/ African American young adults as a group that is frequently targeted in HIV prevention campaigns. Semi-structured interviews with 23 Black/African American young adults yielded key themes that suggest barriers to effective health communication. Traditionally, health promotion has advocated for targeted messages as a means to increase risk perception and …
Introduction: Foreign Films And Higher Education, Heba A.N. El Attar Ph.D.
Introduction: Foreign Films And Higher Education, Heba A.N. El Attar Ph.D.
Cultural Encounters, Conflicts, and Resolutions
No abstract provided.
Teaching About The Muxes In The United States: Cultural Construct Gender Identity, And Transgression In The 21st Century, Nohora V. Cardona Núñez Ph.D.
Teaching About The Muxes In The United States: Cultural Construct Gender Identity, And Transgression In The 21st Century, Nohora V. Cardona Núñez Ph.D.
Cultural Encounters, Conflicts, and Resolutions
This study focuses on the manner in which gender identities challenge heteronormativity and are understood as a way to interpret the sexed body through culture in the documentary Muxes: auténticas, intrépidas, buscadoras del peligro (2005), directed by Mexican filmmaker Alejandra Islas Caro. In the context of a Gender Issues in Latin America course taught in a North American university, we explored how certain theories by thinkers such as Simone de Beauvoir, Pierre Bourdieu, and Judith Butler, among others, contend that sexual preference, gender orientation, and sexuality, can be built as a cultural constructs, contrary to popular beliefs on the subject. …
Approaches To Teaching Latin American Culture Through Film: Children’S Plight In Poverty- And Violence-Ridden Countries, Delia V. Galvan Ph.D.
Approaches To Teaching Latin American Culture Through Film: Children’S Plight In Poverty- And Violence-Ridden Countries, Delia V. Galvan Ph.D.
Cultural Encounters, Conflicts, and Resolutions
Students at the beginning levels of foreign language study have many borders to cross and many challenges to negotiate. This paper reports the results of a preliminary study involving the use of full-length films to engender intercultural sensitivity and understanding among two groups of first-year students of Spanish. Both films depict hardships of children in Spanish-speaking countries—as a result of conscription or as a result of child labor. The paper discusses the contextualization of the films for the students, the students’ responses to questionnaires, portions of classroom discussion that indicate growth in the areas of focus, and implications of the …
Note On Special Issue, Antonio Medina-Rivera Ph.D., Lee F. Wilberschied Ph.D., Heba A.N. El Attar Ph.D.
Note On Special Issue, Antonio Medina-Rivera Ph.D., Lee F. Wilberschied Ph.D., Heba A.N. El Attar Ph.D.
Cultural Encounters, Conflicts, and Resolutions
No abstract provided.
El Paseo By Harold Trompetero: Approaching Popular Film From Colombia In A North American Classroom, Matias Martinez Abeijon Ph.D.
El Paseo By Harold Trompetero: Approaching Popular Film From Colombia In A North American Classroom, Matias Martinez Abeijon Ph.D.
Cultural Encounters, Conflicts, and Resolutions
This article explores the manner in which popular films from Colombia—
specifically comedies, such as the movie El paseo, directed by Harold Trompetero in 2010, which has been the highest grossing movie to date in the history of movies produced in Colombia–may be used in the classroom in the context of a World Language, Literature, and Culture department in the United States. It is the contention of this study that such a choice is far from common due to diverse issues, which include the limited access to international distribution of the majority of the so-called “national film” or, in …
Understanding Arab Culture Through Cinema, Abed El-Rahman Tayyara Ph.D.
Understanding Arab Culture Through Cinema, Abed El-Rahman Tayyara Ph.D.
Cultural Encounters, Conflicts, and Resolutions
The article examines the use of cinema as a tool for teaching about Arab culture and assesses the process in which learners acquire a higher level of intercultural communicative competence. The essay draws primarily on multilayered class activities and students’ responses to pre- and post- screening surveys related to eight Arab films. The article reveals that the evaluation of the learners’ intercultural competence and their familiarity with Arab culture in particular is a long process that filled with misunderstandings, gaps, inconsistencies, and contradictions on the part of the learners. To successfully conduct this type of teaching, the article also points …
Can Films Speak The Truth? Mathieu Kassovitz’S La Haine (1995) And Philippe Faucon’S La Désintégration (2011), Annie Jouan-Westlund Ph.D.
Can Films Speak The Truth? Mathieu Kassovitz’S La Haine (1995) And Philippe Faucon’S La Désintégration (2011), Annie Jouan-Westlund Ph.D.
Cultural Encounters, Conflicts, and Resolutions
La Haine, (Dir. Mathieu Kassovitz, 1995) and La Désintégration (Dir. Philippe Faucon, 2011), set in France’s urban periphery, depict the struggle of second and third-generation immigrants growing up in the housing projects and their desire to live like ‘other’ French young people. The analysis offers a comparative study of the films’ reception with a community of viewers made of American students in a Contemporary French Culture course. Following the three paradigms of exclusion (social, racial, and cultural); gender representation; and aestheticism and realism, this study demonstrates that, within certain limits, these cinematic propositions, of similar prophetic nature but different …
Intercultural Communicative Competence: Literature Review, Lee F. Wilberschied Ph.D.
Intercultural Communicative Competence: Literature Review, Lee F. Wilberschied Ph.D.
Cultural Encounters, Conflicts, and Resolutions
Intercultural Communicative Competence (ICC) is a cluster of capabilities that will become even more essential, not only to negotiate borders of many dimensions as globalization proceeds, but also to enhance the ability to maneuver one’s way in a world that changes by the minute. The process of developing ICC prepares the learner to manage and appreciate border crossings on many levels. This brief review of the literature offers a summary of the components of ICC, how it is similar to and different from other competences, and recommendations on how to assess it. This overview may be helpful when considering the …
Christian Chicken Vs. Mainstream Media: A Case Study Analysis Of Chick-Fil-A’S Stance On Traditional Marriage Using Situational Crisis Communication Theory, Christiannn Mcnew
Christian Chicken Vs. Mainstream Media: A Case Study Analysis Of Chick-Fil-A’S Stance On Traditional Marriage Using Situational Crisis Communication Theory, Christiannn Mcnew
Masters Theses
A crisis can strike an organization at any moment and it is the responsibility of the organization to be prepared with a plan of action. This thesis will explore crisis management, using Timothy Coombs’ crisis management strategies, of Chick-fil-A and then COO Dan Cathy to see if those two parties implemented crisis strategies in a way that benefited the organization following Cathy’s statements in support of the biblical definition of family. Since many interpreted these comments as anti-gay sentiments from Chick-fil-A itself, crisis struck the organization Cathy represented. This thesis will also look at the idea of social activism in …
A Phenomenological Study Of Anticipated Intimacy And Sexual Expression Needs Of Aging Male And Female Baby Boomers., Charles Shawn Oak
A Phenomenological Study Of Anticipated Intimacy And Sexual Expression Needs Of Aging Male And Female Baby Boomers., Charles Shawn Oak
Electronic Theses and Dissertations
The purpose of this study was to understand the phenomenon of how heterosexual Baby Boomers define and understand intimacy, sexual expression, along expectations and desires relating to their respective expressions across the lifespan through their individual experiences and reflections. A set of guiding questions were used in a hermeneutic phenomenological qualitative research design. Data was gathered from thirteen subjects (n=13) using the Rappaport Time Line (RTL) that was used to develop individualized semi-structured interviews and follow-up interviews that were professionally transcribed. These were coded to identify emergent themes. Results of the study provided insight into the phenomenon of how heterosexual …
Exploring Parental Approval And Disapproval For Black And White Interracial Couples, Gina Castle Bell, Sally O. Hastings
Exploring Parental Approval And Disapproval For Black And White Interracial Couples, Gina Castle Bell, Sally O. Hastings
Communication and Media Faculty Publications
Black and White interracial couples encounter societal and familial assessments that create additional tensions and conflict for their romantic relationship. This study examines parental approval and disapproval messages and their impact on interracial couples. Interdependence Theory and Facework provide the theoretical frameworks guiding this qualitative, interpretive examination. Thirty-eight individuals who represent 19 Black and White romantic pairs were each separately interviewed about their experiences as an interracial couple. Of particular interest is the communication of parental support or disapproval. Data were analyzed using Owen’s (1984) thematic analysis procedures. Results reveal that interracial dyads both experience public disapproval and illustrate that …
A Cultural Consideration: Eliminating The Barriers In Order To Effectively Communicate Crises, Morgan H. Dunaway
A Cultural Consideration: Eliminating The Barriers In Order To Effectively Communicate Crises, Morgan H. Dunaway
Master's Theses
This study aimed at gaining a better understanding of the Hispanic American culture in an effort to evaluate how they view and receive messages sent from the government. The purpose of this study was to further the conversation that messages should be designed with careful thought in order to resonate with the target audience involved in the communication process. A previous study found that the majority of the Hispanic American population felt as if they are overlooked and would not be warned properly in a time of crisis (Heath, Lee, & Ni, 2009). Therefore, the present study focused on variables …
Table Of Contents, Antonio Medina-Rivera Ph.D, Lee F. Wilberschied Ph.D., Heba A.N. El Attar Ph.D
Table Of Contents, Antonio Medina-Rivera Ph.D, Lee F. Wilberschied Ph.D., Heba A.N. El Attar Ph.D
Cultural Encounters, Conflicts, and Resolutions
No abstract provided.
Motherhood As Contested Ideological Terrain: Essentialist And Queer Discourses Of Motherhood At Play In Female–Female Co-Mothers’ Talk, Elizabeth A. Suter, Leah M. Seurer, Stephanie Webb, Brian Grewe Jr., Jody Koenig Kellas
Motherhood As Contested Ideological Terrain: Essentialist And Queer Discourses Of Motherhood At Play In Female–Female Co-Mothers’ Talk, Elizabeth A. Suter, Leah M. Seurer, Stephanie Webb, Brian Grewe Jr., Jody Koenig Kellas
Department of Communication Studies: Faculty Publications
Framed by relational dialectics theory (Baxter), this investigation considered the meaning(s) of motherhood in female–female co-motherhood. Analysis identified two competing discourses: (1) discourse of essential motherhood (DEM) and (2) discourse of queer motherhood (DQM). Speakers’ invocation of the DEM reinscribes the mainstream US cultural discourse that children can have only one authentic (i.e., biological) mother, whereas invocation of the DQM denaturalizes the DEM’s presumptions of authentic motherhood as biological, interrupts monomaternalism, destabilizes the patriarch, and troubles the equation of biological with moral motherhood. Whereas interpenetrations of the DEM and DQM were typically sites of adversarial discursive struggle, in a few …
The Dove® Campaign For Real Beauty: What’S Next For Inclusivity?, Kelly Indermill
The Dove® Campaign For Real Beauty: What’S Next For Inclusivity?, Kelly Indermill
Journalism
This study analyzes the Dove Campaign for Real Beauty, examining the brand’s overall implementation of the campaign, as well as its successes and failures. More than ten years after the launch of Dove’s first campaign, the advertising world has greatly evolved. In an ever-changing media world, Dove took the first step towards an attempt at an all-inclusive advertising campaign. This study examines the degree to which Dove’s innovative campaign set the bar for future advertisements. It demonstrates the importance of corporate social responsibility, brand management, inclusivity and the two-way symmetrical communication model.
Euthanasia: Is It Ethically And Morally Acceptable?, Hannah Carmichael
Euthanasia: Is It Ethically And Morally Acceptable?, Hannah Carmichael
University Honors Program
All over the world, there is discussion being made about euthanasia and if it is ethically and morally acceptable. The opinions are different from state to state and country to country. These differences in opinions evolve from different religions, political forces, generations, genders, and social classes. Through literature review, an overview of euthanasia, along with the ethical dilemmas, the laws regarding euthanasia, and the financial outcomes of euthanasia will be presented. Findings suggest that there may never be a definitive answer to the ethics of euthanasia, but more discussion and research can lead to a more understanding of the positive …
Rhetorical Strategies Of Visual Pleasure In Situation Comedies: 'Friends' And Female Body Image, Deanna Sellnow, Jonna Reule Ziniel
Rhetorical Strategies Of Visual Pleasure In Situation Comedies: 'Friends' And Female Body Image, Deanna Sellnow, Jonna Reule Ziniel
Communication and Theater Association of Minnesota Journal
The visual messages conveyed by and about the female characters on Friends reinforce hegemonic ideals of femininity and an ideal female body image that is excessively thin. Messages of narcissism, voyeurism, and fetishism draw adolescent female viewers to identify with the images, characteristics, and behaviors of Rachel and Monica as models and to distance themselves from the images, characteristics, and behaviors of Phoebe and “Fat Monica” as anti-models. The messages sometimes overtly and often covertly perpetuate hegemonic stereotypes about women. Messages advocate that the ideal female body image is a sex object, and the most desirable sex objects are excessively …
Sugar For Sale: Constructions Of Intimacy In The Sugar Bowl, Emily Zimmermann
Sugar For Sale: Constructions Of Intimacy In The Sugar Bowl, Emily Zimmermann
Laurier Undergraduate Journal of the Arts
No abstract provided.
Women On Top: Diversity In Gender And Education Profiles Of Top Management And Board Of Directors Of Philippine Publicly Traded Firms, Angelo A. Unite, Ailyn A. Shi, Michael J. Sullivan
Women On Top: Diversity In Gender And Education Profiles Of Top Management And Board Of Directors Of Philippine Publicly Traded Firms, Angelo A. Unite, Ailyn A. Shi, Michael J. Sullivan
Angelo King Institute for Economic and Business Studies (AKI)
Women have been making headway when it comes to occupying corporate board and senior management positions in companies all over the world, particularly in the Philippines. Stylized facts released by international reports point to the surprising prevalence of women holding leadership positions among Philippine firms. Hence, this descriptive study bridges a gap in the Philippine corporate governance literature by using data on around 250 PSE-listed firms to examine gender diversity composition and trends among CEOs, boards, and top management teams in Philippine publicly traded firms on a five-year interval (i.e. 2003, 2008, 2013) and for the most recent year (i.e. …
The Role Of Self-Awareness In Developing Global Competence: A Qualitative Multi-Case Study, Stacy D. Shipman
The Role Of Self-Awareness In Developing Global Competence: A Qualitative Multi-Case Study, Stacy D. Shipman
Graduate Theses, Dissertations, and Capstones
The current era of globalization and unprecedented global migration is creating the need for schools to educate students for global competence (GC). Multiple researchers (Boix Mansilla & Jackson, 2011; Hunter, 2004; Hunter et al., 2006; Morales & Ogden, 2013) suggest that self-awareness is the core dimension of GC, but about which very little is known. This paper considers the demonstrations of self-awareness in the development of GC. Using Kim's (2008) Intercultural Personhood Theory and the specific components of personal and social communication processes, self-awareness was investigated in East African immigrants. Findings suggest that the construct of self-awareness dimensionalizes differently for …
'His Women Problem': An Analysis Of Gender On 'The Newsroom', Chad Painter, Patrick Ferrucci
'His Women Problem': An Analysis Of Gender On 'The Newsroom', Chad Painter, Patrick Ferrucci
Communication Faculty Publications
This textual analysis focuses on the portrayal of female journalists on Aaron Sorkin’s The Newsroom, which premiered on HBO in 2012. The researchers argue that the four main female journalists are depicted as being unprofessional in the workplace, being inadequate at their jobs, and being motherly and weak. While these female journalists have impeccable credentials, stellar resumes, and a genuine interest in disseminating the best possible news, Sorkin and his fellow writers consistently depict these powerful women as inferior to the male characters.
The researchers conclude that Sorkin and his creative team failed in their ethical obligation to the audience …
Media Sosial Terintegrasi Dalam Komunikasi Pemasaran Brand: Studi Komparasi Pemanfaatan Media Sosial Oleh High Dan Low Involvement Decision Brand, Vega Karina Andira Putri
Media Sosial Terintegrasi Dalam Komunikasi Pemasaran Brand: Studi Komparasi Pemanfaatan Media Sosial Oleh High Dan Low Involvement Decision Brand, Vega Karina Andira Putri
JURNAL KOMUNIKASI INDONESIA
Penelitian ini dilakukan untuk mengetahui pemanfaatan social media serta bentuk integrasi social media yang tepat bagi brand dengan proses pengambilan keputusan konsumen melalui high maupun low involvement dalam komunikasi pemasaran brand. Dari hasil studi komparasi ditemukan perbedaan dalam pemanfaatan social media dan bentuk integrasi media sosial antara high dengan low involvement decision brand. Perbedaan dapat dilihat dari proporsi penggunaan media digital, akun media sosial yang dikelola brand, konten tiap akun media sosial, kerjasama dengan buzzer, dan hubungan antar social media tools. Selain itu, ditemukan juga bahwa brand yang sukses melakukan komunikasi pemasaran melalui social media adalah brand yang mengelola komunitas …
Komodifikasi Kebertubuhan Perempuan Dalam Wacana Erotika Dan Pornografi Pada Tayangan Televisi, Andrine Prima Afneta
Komodifikasi Kebertubuhan Perempuan Dalam Wacana Erotika Dan Pornografi Pada Tayangan Televisi, Andrine Prima Afneta
JURNAL KOMUNIKASI INDONESIA
Kemampuan media untuk menampilkan sosok perempuan sebagai objek, menyebabkan eksploitasi fisik perempuan sebagai daya tarik tayangan. Studi ini berfokus pada komodifikasi kebertubuhan perempuan dalam wacana erotika dan pornografi pada tayangan televisi “Mata Lelaki”. Kemenarikan fisik perempuan serta penggunaan wacana tubuh perempuan dimanfaatkan oleh tayangan Mata Lelaki untuk membawa imajinasi khalayak ke tema yangmenjadi segmentasi program. Penelitian ini merupakan penelitian kualitatif dengan menggunakan paradigma kritis. Melalui analisis framing Gamson dan Modigliani, hasil penelitian menunjukan bahwa kebertubuhan perempuan dalam tayangan televisi dianggap sebagai instrumen dalam mengakumulasi modal. Objektifikasi perempuan selalu disajikan dalam rancangan program, menjadi salah satu manifestasi eksploitasi perempuan. Perempuan diidentifikasi …
Strategi Intergrated Social Media Network Game: Penggunaan Advergame Dalam Membentuk Customer Brand Engagement, Ira Agustiana Halim
Strategi Intergrated Social Media Network Game: Penggunaan Advergame Dalam Membentuk Customer Brand Engagement, Ira Agustiana Halim
JURNAL KOMUNIKASI INDONESIA
Penelitian ini dengan mempergunakan teori Phases of Engagement, membahas bagaimana proses terbentuknya engagement pemain advergame Explorion dengan brand Pocari Sweat. Melalui metode kualitatif yang mempergunakan teknik triangulasi dalam penggabungan berbagai teknik sumber data melalui observasi berperan, wawancara mendalam dan studidokumen maka dapat diketahui bahwa penggunaan sosial media yang terintegrasi dengan advergame Explorion merupakan strategi yang memang ditetapkan oleh Pocari Sweat sebagai bagian dari kampanye pemasaran terpadu mereka yang dalam pelaksanaannya tidak dapat dipisahkan dari penggunaan elemen-elemen pemasaran lain seperti advertising baikmedia elektonik dan media cetak serta PR/Publicity. Penggunaan strategi sosial media yang terintegrasi dengan advergame mengindikasikan keinginan Pocari Sweat untuk …
Pemilihan Penggunaan Bahasa Dalam Interaksi Sebagai Bentuk Adaptasi Antarbudaya Di Indonesia, El Chris Natalia
Pemilihan Penggunaan Bahasa Dalam Interaksi Sebagai Bentuk Adaptasi Antarbudaya Di Indonesia, El Chris Natalia
JURNAL KOMUNIKASI INDONESIA
Penelitian ini membahas tentang orang-orang Korea Selatan dalam memilih penggunaan bahasa saat berinteraksi sebagai bentuk adaptasi antarbudaya di Indonesia. Orang-orang Korea Selatan menghadapi budaya yang berbeda ketika di Indonesia dan mengharuskan mereka beradaptasi dengan budaya dan orang-orang Indonesia. Salah satu perbedaan budaya yang harus dihadapi adalah bahasa. Bahasa bisa jadi penghalang dalam melakukan komunikasi. Akomodasi komunikasi menjadi suatu aspek pendukung bagi orang-orang Korea Selatan untuk beradaptasi. Penelitian ini berfokus untuk menjelaskan bagaimana penggunaan bahasa yang dilakukan orang-orang Korea Selatan dalam berinteraksi sebagai bentuk adaptasi antarbudaya di Indonesia. Pendekatan penelitian adalah kualitatif dengan menggunakan metode fenomenologi. Hasil penelitian menyatakan bahwa kesamaan …
The Conceptualization Of Self-Identity Among Residents Of Appalachia Ohio, Jessica L. Krok-Schoen, Angela L. Palmer-Wackerly, Phokeng M. Dailey, Janice L. Krieger
The Conceptualization Of Self-Identity Among Residents Of Appalachia Ohio, Jessica L. Krok-Schoen, Angela L. Palmer-Wackerly, Phokeng M. Dailey, Janice L. Krieger
Department of Communication Studies: Faculty Publications
Social identity and its association to culture, place, and health is an important, but understudied, area of research. One social group that illustrates this connection between place and identity is people living in Appalachia. This exploratory mixed-method study investigates the appropriateness of the self-concept of Ohio Appalachian adults with cancer as “Appalachian,” the context associated with that identity and its association with community identification, rural identity, Appalachian Regional Commission (ARC) status, demographic data, and clinical trial (CT) enrollment. Forty-nine adults with cancer residing in Appalachia were recruited. Participants were cancer patients who (1) were offered a randomized clinical cancer trial; …
Identitas Dan Pembentukan Stereotip Pemain Indonesia Dalam Online Game, Girindra Adyapradana
Identitas Dan Pembentukan Stereotip Pemain Indonesia Dalam Online Game, Girindra Adyapradana
JURNAL KOMUNIKASI INDONESIA
Perkembangan tekonologi komunikasi telah membawa babak baru dalam kehidupan manusia. Salah satu hasil perkembangan teknologi informasi dan komunikasi yang mempunyai pengaruh signifikan dalam interaksi antar manusia adalah game online, dalam hal ini adalah Massively Multiplayer Online game (MMOG). Seperti halnya dalam komunikasi antar budaya yang terjadi dalam konteks bertatap muka, stereotipe sulit untuk dihindari. Studi ini bertujuan untuk mendeskripsikan stereotipe-stereotipe yang muncul di antara pemakain game online. Penelitian ini menggunakan pendekatan kualitatif, dengan metode studi kasus, dan menggunakan teknik pengumpulan data melalui wawancara mendalam dan observasi. Informan dalam penelitianini adalah para pemain Battle of Immortals (BoI) yang berasal dari Indonesia. …