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Theses and Dissertations

Theses/Dissertations

Uses and gratifications

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Full-Text Articles in Communication

Sound, Stories, And Psychology: The Perceptions And Motivations Of Audiobook Consumption, Ellice K. Tan Apr 2023

Sound, Stories, And Psychology: The Perceptions And Motivations Of Audiobook Consumption, Ellice K. Tan

Theses and Dissertations

The demand for audiobooks is higher than ever--and increasing each year, surpassing the growth rate of electronic books, print books, and the US economy overall. Audiobooks have long been used to aid adolescent and struggling readers; however, recent studies have revealed that the majority of audiences consume audiobooks for the purpose of entertainment and relaxation. Despite this, much of the research available on audiobooks still applies to audiobooks as they are used in education. The purpose of this study was to understand the attitudes, opinions, and beliefs of people who love listening to audiobooks. The study was conducted using Q …


Losing Control To The Controller: Mmorpg Video Game Addiction And Mediating Roles Of Player Motivations, Abbie Speed Mar 2023

Losing Control To The Controller: Mmorpg Video Game Addiction And Mediating Roles Of Player Motivations, Abbie Speed

Theses and Dissertations

Using a quantitative survey distributed to regular players of MMORPGs (Massively Multiplayer Online Role-Playing Games) (N = 777), the current study employed a correlation matrix and a parallel mediation model to assess the relationship between play frequency, motivating factors, and video game addiction. The results demonstrated that each of these elements were related to one another to varying degrees (p < .001). The motivating factors identified by Yee (2006) included achievement, immersion, and social interaction, which were tested as mediators and indicated that achievement (a1 = 0.2817, p < 0.001; b1 = 0.4073, p < 0.001) and immersion (a2 = 0.3217, p < 0.001; b2 = 0.2574, p < 0.001) are mediators in the relationship of play frequency and addiction. Social interaction was not significant as a mediator (a3 = 0.3217, p < 0.001; b3 = -0.0235, p = 0.6753). Higher levels of addiction were present for those who were motivated by achievement (rewards) and immersion (storyline/diversion) to play more frequently per week. However, those who were motivated by social interaction to play frequently did not demonstrate a statistically significant relationship with higher levels of addiction. Findings suggest that motivating factors of gameplay may have a mediating effect on the relationship between play frequency and addiction.


Netflix And Kill: A Framing And Uses And Gratifications Comparative Analysis Of Serial Killer Representations In The Media, Mallorie Margaret Latora Jun 2020

Netflix And Kill: A Framing And Uses And Gratifications Comparative Analysis Of Serial Killer Representations In The Media, Mallorie Margaret Latora

Theses and Dissertations

Serial murder is tightly woven in the foundation of American history, and as such, so has serial murder been a plotline in American media. Throughout time, there have been books, television shows, films, and podcasts that both entertain and inform media consumers about the heinous crimes committed by serial killers. Even when known for violently murdering multiple victims, serial killers have an allure that takes their status from death row inmate to a celebrity in their own right. The popularity of the serial killer genre of media calls for an analysis of the representation of serial killers in the media, …


Social Media Use And Its Impact On Relationships And Emotions, Spencer Palmer Christensen Jun 2018

Social Media Use And Its Impact On Relationships And Emotions, Spencer Palmer Christensen

Theses and Dissertations

A large majority of the people throughout the world own a smartphone and access social media on a daily basis. Because of this digital attachment, the author sought to understand to what extent this use has impacted the users' emotional well-being and offline interpersonal relationships. A sample size of 627 participants completed a mixed-methods survey consisting of Likert scale and short answer questions regarding social media use, emotional well-being and interpersonal relationships. Results revealed that the more time an individual spent on social media the more likely they were to experience a negative impact on their overall emotional well-being and …


The Gratification Niches Of Traditional And Digital Radio, Don G. Shelline Mar 2016

The Gratification Niches Of Traditional And Digital Radio, Don G. Shelline

Theses and Dissertations

We live in an age where science fiction is quickly becoming science fact. Dick Tracy's 2-way wrist TVs are Apple Watches. Automated smart homes are plentiful. Cars are now able to drive themselves. And in those cars, riders no longer need to depend on a deejay to choose their music for them; these listeners build their own radio stations, on the spot, out of any music and conversation they want to hear, all at the touch of a button that is fully connected to Wi-Fi, the internet, and unlimited cell data plans.This research will examine digital radio's impact upon traditional …


Interactive Tv News: A New Delivery Method For Broadcast Television News, Trent R. Boulter Aug 2012

Interactive Tv News: A New Delivery Method For Broadcast Television News, Trent R. Boulter

Theses and Dissertations

This project looks at the development and use of a new delivery system for broadcast television news and its relation to the Uses and Gratifications and Push/Pull Theories. An in-home study of interactive news was conducted for two weeks, allowing people access to three local and 5 national newscasts via one interactive newscast. Users were able to access the interactive newscast whenever and however they wanted via their television or computer, as long as they had an internet connection. The results of this study show how the system was used,what specific actions were taken, and where the potential lies for …


The Gratification Niches Of Internet Social Networking, E-Mail, And Face-To-Face Communication, Robert Scott Nyland Nov 2007

The Gratification Niches Of Internet Social Networking, E-Mail, And Face-To-Face Communication, Robert Scott Nyland

Theses and Dissertations

Internet social networking sites have been the source of much speculation and controversy in the few years that they have been in existence. These sites (the most popular being MySpace and Facebook) allow their users to create online profiles, with which they can post pictures of themselves and interact with other users via text-based messaging. These sites are especially popular among teens and young adults, many of whom find their lives controlled by these sites. Utilizing the Uses and Gratificatioons approach in combination with the theory of the niche, the aim of this study is to understand the gratifications that …


The Million-Dollar Question: Why Pre-Adolescents Watch Television, Emily A. Smurthwaite Jul 2004

The Million-Dollar Question: Why Pre-Adolescents Watch Television, Emily A. Smurthwaite

Theses and Dissertations

This study presents qualitative research examining the relationship youth have with television. Information for this study was collected through media journals, personal essays, in-depth interviews, and focus groups held with eighteen sixth-graders who attended a charter elementary school in Lindon, Utah.

The question posed to the students multiple times during the data collection was: “Would you give up television for $1 million?” Through the students’ answers and ensuing dialogue, the researcher examined the social value the pre-adolescents attributed to watching television. The findings identify three main categories the students said were reasons they were attached to television, which also corresponded …