Communication Commons^™

Testing The Relationships Among Depression, Communication Competence, Relational Satisfaction, And Social Support, Rebecca Sue Devries

Masters Theses

The purpose of this thesis was to test the relationship between depression, communication competence (CC), and social support. This relationship is rooted in the premise that central to CC is one's ability to solicit and receive social support from interpersonal relationships in terms of 3 dimensions: assertiveness, responsiveness, and cognitive flexibility. It was hypothesized that depression is negatively associated to cognitive flexibility, and in tum the assertiveness and responsiveness CC dimensions are positively related to quality interpersonal relationships and the social support received from such relationships. Bivariate correlation results indicate the data are consistent with the predicted relationships between the …

Intersections Of Race, Identity, And Co-Cultural Practices: A Qualitative Content Analysis Of A 'White Black Woman', Tammy Lynn Jeffries

Masters Theses

Notes of a White Black Woman by Judy Scales-Trent (1995) was the text used for this analysis and offered insight to the process of identity development, and the co-cultural communication practices of an African American woman whom others mistake as European American-a 'White Black Woman.' The basis for this body of research was embedded in the premise that co-cultural communication practices are intrinsically linked to the normal communication of the White Black person's identity development negotiation process. The initial exploration of this study began with explaining Kich's (1992) bi-racial identity model from a mono-racial perspective allowing for new interpretations of …

Denying And Minimizing The Allegations: The Martha Stewart Scandal, Rebecca A. Schmidt

Masters Theses

This thesis studies the crisis management strategies employed by Martha Stewart as she responded to allegations surrounding her sale of ImClone stock in December 2001. Through rhetorical analysis, which utilizes the generic method of criticism, it examines Ms. Stewart's public responses to her crisis that were broadcast on television, printed in newspapers and magazines, and posted on Stewart's website, and found that she used primary strategies of denial and minimization. Finally, this thesis concludes that Ms. Stewart's responses are considered appropriate as they relate to the expectations of her audience as well as her attempt to repair her image and …

The Effect Of Official College Athletic Web Sites On The Job Of Division I Sports Information Directors, Karen J. Bielak

Masters Theses

The purpose of this study was to examine the effect of official college athletic Web sites on the job of Division I sports information directors. Specifically, it focused on how often the site is updated, who is responsible for performing that duty, and whether a position has been created solely for the purpose of maintain the Web site. The target population included all 327 Division I sports information directors. Directors from Division I schools were chosen because of the high probability that their school maintains an official Web site that it has had an impact on the sports information director …

The Interaction Between Andrew Johnson And The Press, Jennifer L. Lowe

Masters Theses

The purpose of this study is to examine the unstable relationship that existed between Andrew Johnson and the press. Information collected throughout this examination can be used to understand the power of the media in regard to Andrew Johnson’s presidency. Primary documents were examined to determine how the press reacted to Johnson’s policies and actions.

What is perhaps most remarkable about Andrew Johnson’s presidency is that he enjoyed almost unprecedented popularity and support during the first months of his term in office. Within months of his inauguration, however, nearly all politicians and members of the press held him in deepest …

Worldviews In Music: A Rhetorical Study Of Philosophies Of Truth And Reality In Country Music And Contemporary Christian Music, Karen Lynn Legg

Masters Theses

This study examines the philosophies of truth and reality that are communicated through the lyrics of Country and Contemporary Christian Music. The lyrics from the top ten songs from the years 1980, 1990, and 2000 were collected and analyzed for both genres. The songs were then coded and placed in one of eight categories: N/A, Naturalism, Transcendentalism, Theism, Naturalism/Theism, Transcendentalism/Theism, Naturalism/Transcendentalism, and Undeterminable. Country and Contemporary Christian Music’s trends were discussed individually as well as compared and contrasted to each other. Results found that Contemporary Christian songs communicate a Theistic view of truth and reality every time worldviews were brought …

Special Event Communication In The Age Of Terrorism, Judith Ann Flanagan

Masters Theses

Special events have come to take an increasingly viable role in the United States of America. This thesis examines special events communication in the wake of September 11, 2001 (9-11-01), terrorist attacks on the U.S. utilizing the assistance of the International Festivals and Event Association (IFEA). The project involved two phases. In the first phase, members of the IFEA were surveyed concerning their perceptions of communication prior to and following the 9-11-01, terrorist attacks. In the second phase, the convention program of the IFEA was content analyzed with a view toward examining the communication-related programs available to special event professionals. …

Scapegoating As An Organizational Escape From Crisis: A Case Study Of Merrill Lynch, Jennifer D. Brown

Masters Theses

This thesis examines the use of scapegoating as a communication strategy by Merrill Lynch during the 2000's. Using a rhetorical method, it explores the nature of crises and the image restoration attempt by corporations. Finally, it draws a number of conclusions about how organizations should respond to crises communicatively and ethically.

An African American Cultural Critique Of Weight, Race, Gender And Class Using A Semiotic Analysis Of Queen Latifah’ S Film Roles, Angela Denise Prater

Masters Theses

This project examined the interconnectedness of race, gender, class and the physical body as interrelated marginalization factors in media representations. Using the feminist body image literature, critical/cultural theory and Black feminist thought this study examined the significance of weight as a marginalization variable interdependent with race, gender and class. The motion picture character portrayals of the iconic figure Queen Latifah are subjected to a semiotics analysis, a traditional method in critical cultural studies to examine media representations. This analysis is informed by the cultural standpoint of the author as an overweight African American female. This study revealed that Queen Latifah's …

Dialectics In Mother-Child Relationships Among First-Generation Asian Indian Women In The United States, Chitra Akkoor

Masters Theses

The purpose of this study was to explore the experiences of Asian Indian immigrant women raising children in the U.S. as value contradictions between Asian Indian culture and U.S. culture. Relational dialectics in parent-child relationships among Asian Indian immigrant women and their children was also explored using the dialectcial perspective. Participants for the study were 20 Asian Indian women chosen randomly from the Kalamazoo-Battle Creek (MI) AI community who participated in one-one-interviews. Results of the study showed that participants experienced value contradictions in child-rearing. All four contradictions addressed in research on relational dialectics were also discovered in the context of …

Message Strategy And The Perception Of Self-Efficacy In Behavioral Intentions Resulting From Advocacy Advertising, Yoon-Joo Lee

Masters Theses

This thesis uses the Haley (1996) study as a conceptual framework for the study of advocacy advertising. The purpose of this thesis was to explore the role of message strategy in increasing the consumers' perception of self-efficacy, perceived consumer effectiveness (PCE) in behavioral intentions resulting from advocacy advertising. Additionally, the thesis explored the correlations and causal relationships between self-efficacy/ PCE, and behavioral intention and behavioral intention and the consumers' evaluation of the organization as good.

A quasi-experimental design was used. A questionnaire along with one of the two experimental stimuli (a print advertisement with the transformational-ego or the informational-ration message …

Technology And Communication: Emerging Family Communication Patterns Among Young Adults And The Influence Of Technology, Shilpa Venkateshwaran

Masters Theses

The purpose of this study was to understand the emerging family communication patterns among young adults and the influence of technology. This study of young adults tried to study the two family types: conversation-oriented and conformity-oriented and the influence of technology has on the family types. E-mail is fast becoming an important mode of communication and hence the study of the adaptation of this media in family communication is important during the transition phase. This study tried to find the predicted changes in communication.

“A Different Way To Portray It”: A Phenomenological Analysis Of Audiencing The [New] Newlywed Game, Christopher Reed Groscurth

Masters Theses

This study seeks to extend the body of literature which explores how culturally-situated audiences assign meaning to television texts. Specifically, this inquiry introduces and describes the audiencing behavior of several vintage television audiences. Drawing on existing cultural studies and feminist research, in-depth, semi-structured focus group interviews were used to gather viewer perceptions of the gendered discourse on two episodes of The [New] Newlywed Game (one from the '70s and one from the '90s). The focus group interviews were audio-taped then later transcribed verbatim. Six emergent themes: (1) Understanding the Discourse of Power Structures, (2) Gendered Questions: Form and Content …

The Role Of The Acquisitions Editor In University Press Publishing, Emily M. Garman

Masters Theses

This study examines the changing role of acquisitions editors within university presses. The various factors that contribute to the changing role of acquisitions editors were examined through personal interviews of twenty-nine acquisitions editors from university presses across the United States. Twenty questions were presented to the editors on editorial responsibilities, book marketing, electronic publishing, education and job training, and author/editor relationships. This study concentrated on those questions, as well as on the evolving role of acquisitions editors when affected by variables such as library acquisitions, financial trends, electronic publishing, and rules for professorial tenure that affect changes in scholarly publishing. …

From 'Quackery To Mainstream': An Exploratory Study Of News Media Framing During The Diffusion Of Acupuncture, 1968-2002, Using Bibliometric Counts And Computer-Assisted Content Analysis, Gayla Kirksey Owen

Masters Theses

This exploratory study examines how the news media coverage of acupuncture changed during the first three and one-half decades of diffusion in the United States. It specifically looks at amount of coverage and framing. In doing so, this study is one f the few to date to examine framing during the diffusion process. This study compares changes in news media coverage to major milestones in diffusion in an attempt to determine if media lead or follow in the diffusion of an innovation at the societal level.

Acupuncture was introduced to mainstream American culture in the 1970s. This study examines its …

Determining The Data Needs For Decision Making In Public Libraries, Thena Slape Jones

Masters Theses

Library decision makers evaluate community needs and library capabilities in order to select the appropriate services offered by their particular institution. Evaluations of the programs and services may indicate that some are ineffective or inefficient, or that formerly popular services are no longer needed. The internal and external conditions used for decision making change. Monitoring these conditions and evaluations allows the library to make new decisions that maintain its relevance to the community.

Administrators must have ready access to appropriate data that will give them the information they need for library decision making. Today’s computer-based libraries accumulate electronic data in …

The Effect Of Employee Computer Self-Efficacy On Transfer Of Training Following Computer-Based Training, Amy Lynn Trombley

Masters Theses

This study used the Technology Acceptance Model, prior research of self-efficacy, and transfer of training theory, to examine the relationships between employee computer self-efficacy, perceptions of the ease of use of CBT, perceptions of the usefulness of CBT, behavioral intention, and transfer of training, following computer-based training. Eighty-three employees of a large mid-west retail chain participated in this study. A pre-test, measuring existing computer self-efficacy, employee perceptions of the ease of use of general computer-based training, and prior safety knowledge was given to employees prior to the start of a web-based safety training program. A post-test, measuring developed computer self-efficacy, …

The Changing Identity Of Feminism In The Third Wave: A Critical Analysis, Jillian Marie Klean

Masters Theses

This thesis examines three texts: Three Black Skirts, The Vagina Monologues, and The Art and Power of Being a Lady to discover the changing identities of women in the third wave movement of feminism. A rhetorical criticism is conducted of the images of feminism put forth by the texts to discover the identities that the authors are advocating and advancing for third wave feminists. This thesis argues that the multiple identities found in these texts are essential to the feminist movement. This thesis also explores the tension between individualism and community in the third wave.

Sibling Interaction: Sisters' Use Of Advice Episodes In The Construction Of Relational Identities, Melissa R. Gornick

Masters Theses

The purpose of this study was to examine how sisters collaboratively construct advice episodes in naturally-occurring conversation and how they used these advice episodes in their negotiation of relational identities. Thus, two research questions were addressed: 1) How do sisters collaboratively construct advice episodes in naturally occurring conversation, and 2) How do sisters use advice episodes in their negotiation of relational identities. The database for the study consisted of four sister sets who audio taped naturally occurring conversation. Jefferson's (1984b) transcript notation system was used to transcribe sibling conversations which contained advice episodes and the transcripts were analyzed using the …

The Impact Of Information Processing On The Rating Of Speeches, Ryan Wyckoff

Masters Theses

This paper takes a look at how information competency, information processing, and receiver apprehension, affect rating behavior when rating speeches. The paper is broken down into two studies. The first study looks at information competency, which is measured by the Information Competency Assessment Instrument, and how it affects rating behavior. The second study looks at information processing, which is broken down into three scales based on the Inventory of Learning Processes then each is analyzed based on rating behavior, and receiver apprehension which is measured using the Receiver Apprehension Test and how these two concepts affect rating behavior. Students were …