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Communication Commons

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Doctoral Dissertations

Theses/Dissertations

1999

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Full-Text Articles in Communication

Interactivity And The ‘Cyber-Fan’: An Exploration Of Audience Involvement Within The Electronic Fan Culture Of The Internet, Victor Costello Aug 1999

Interactivity And The ‘Cyber-Fan’: An Exploration Of Audience Involvement Within The Electronic Fan Culture Of The Internet, Victor Costello

Doctoral Dissertations

This study investigates the relatively new uses of the Internet by television fans for keeping up with their favorite television programs and for interacting with other fans through on-line channels of interpersonal communication. A distinction is made between traditional television fans and a newly emerging segment of the fan population that routinely uses the Internet to supplement the viewing of their favorite television program. The name cyber-fan is used to describe this savvy and innovative member of television fandom.

The study was designed within a uses and gratifications framework in an effort to specifically observe the behavior of cyber-fans within …