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The University of San Francisco

Master's Theses

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Full-Text Articles in Communication

Refugee Resettlement: Assessing The Quality Of Reception In The Southeast U.S., Adrian Laudani May 2023

Refugee Resettlement: Assessing The Quality Of Reception In The Southeast U.S., Adrian Laudani

Master's Theses

When faced with dire situations, refugees are forced to migrate without choice. As a new reality is forced upon them, many don’t have much say in what their futures hold. One option that only the fortunate bunch are presented with is resettlement in a third country. Addressing complexities within the refugee resettlement system consists of various dynamics including integration processes, cultural transitions, multilingualism, among much more. The purpose of this thesis is to address the quality of the current reception services in the United States in order to more effectively assist refugees throughout this general transition period. My main thesis …


Mahalaya: Building Community In The Filipinx Diaspora Through Solidarity Journalism, Casey Ticsay May 2022

Mahalaya: Building Community In The Filipinx Diaspora Through Solidarity Journalism, Casey Ticsay

Master's Theses

Unethical approaches to storytelling in professional journalism continue to shape public discourse around the diverse experiences of Asians and Asian Americans. This paper analyzes the origins and impact of ethnic news media, specifically the rise of Filipino and Filipino American press in the United States, and the ways journalists of color continue to challenge traditional practices of professional journalism that perpetuate anti-Blackness and maintain white supremacy. Filipino and Filipino American newspapers in the early twentieth century provide historical insight into the issues, debates, and conversations transpiring at the time and highlight the community’s ongoing response to the misrepresentations of their …


Inaccessible Interpolated Imagery: How Coffee Farmers In The State Of Chiapas Might Access Political Economic Opportunity Through Representation, Paolo Fiann Bicchieri May 2022

Inaccessible Interpolated Imagery: How Coffee Farmers In The State Of Chiapas Might Access Political Economic Opportunity Through Representation, Paolo Fiann Bicchieri

Master's Theses

Here is a useful parable to boil down the idea of this project and set the tone: when one goes to the bar to tell a story about a fight at the bar, they would never venture to place themselves as the hero of the brawl, taking out three drunkards in a single punch, unless they were really in the bar, at that time, fighting a good fight. One would never do this as the bartender, locals, and regulars would all know if this were the case or not. Yet transnational corporations, governments, and even consumers do this all the …


An Exploratory Study Of Acculturation Experiences Of Graduate Student Immigrants At The University Of San Francisco, Courtney Lamar Dec 2018

An Exploratory Study Of Acculturation Experiences Of Graduate Student Immigrants At The University Of San Francisco, Courtney Lamar

Master's Theses

This study explores the shared challenges during the acculturation process of graduate student immigrants pursuing higher education in the United States. 13 graduate student immigrants at the University of San Francisco discuss their experiences of cultural adjustment into U.S. culture. Through qualitative interviews and thematic analysis, this study seeks to understand the acculturation experiences of graduate student immigrants in the San Francisco Bay Area of the United States. This analysis is based on the individual-level experience examining attitudes and acculturation strategies in the dominant society. Analysis, possibly policy implication for institutions of higher education, and possible directions for future research …


Inside The Virtual Ambazonia: Separatism, Hate Speech , Disinformation And Diaspora In The Cameroonian Anglophone Crisis, Sombaye Eyango Jules Roger Dec 2018

Inside The Virtual Ambazonia: Separatism, Hate Speech , Disinformation And Diaspora In The Cameroonian Anglophone Crisis, Sombaye Eyango Jules Roger

Master's Theses

This study examines the dynamics of the anglophone separatist claims in Cameroon, the so-called “Anglophone Crisis”. I focus on explaining why the separatist claims reemerged in 2016 after being shut down for about 20 years. It explains how the Anglophone separatist revendications have sustained over time despite the extremely centralized power of the Paul Biya government.This paper first argues that the Anglophone Crisis is more than an identity struggle between Anglophone/Francophone Cameroonians, but rather a conflict about historical and institutional grievances, political competition, and regional politics involving the neighboring state of Nigeria.

Second, it verifies the hypothesis that the sustainability …


Individualizing Care For Pediatric Patients With Autism Spectrum Disorder In Perioperative Services, Erin Scheller May 2018

Individualizing Care For Pediatric Patients With Autism Spectrum Disorder In Perioperative Services, Erin Scheller

Master's Theses

This research explores solutions for individualizing and improving care for pediatric patients with Autism Spectrum Disorder in the Perioperative Setting of an Outpatient Surgery Center. Specifically, it seeks to determine if providing parent and staff resources on Autism Spectrum Disorder is significantly helpful in increasing confidence in the staff by the parents and the staff themselves. Participants included thirty-five surveyed families who had pediatric patients visiting perioperative services and staff who work on the unit. Methods used include information dissemination with the use of printable and online evidence-based resources, an in-person education event for staff, and a pilot study of …


Life Being An International Student In The United States: Acculturation, Culture Shock, And Identity Transformation, Lai Yan Vivyan Lam Dec 2017

Life Being An International Student In The United States: Acculturation, Culture Shock, And Identity Transformation, Lai Yan Vivyan Lam

Master's Theses

The population of international students at community colleges in the United States has increased significantly over the past decade. International students play a big role in building the cultural diversity on campus by bringing over different cultures and sharing their global perspective to the local community. However, they often face challenges adapting into American culture due to cultural differences in education system, language, lifestyle, etc. By looking into the acculturation process of international students to analyze the culture shock and cultural identity changes they experienced, this paper intends to seek ways to help this group of students to ease their …


Do Marketing Strategies Impact Condom Sales In Uganda?, Meyhar Mohammed May 2017

Do Marketing Strategies Impact Condom Sales In Uganda?, Meyhar Mohammed

Master's Theses

What attracts people to buy condoms? HIV/AIDS remain one of the biggest health dangers of the world, especially in Sub-Saharan Africa. A lot of efforts have been pursued in the past two decades to drastically reduce prevalence of HIV and increase awareness about preventive mechanisms. In order to prevent relapse of success achieved so far, it is important to recognize transformation of consumer behavior due to growth in social networks, education and awareness over time. There are a lot of behavioral triggers captured by social marketing interventions in the field of public health. In an attempt to investigate the role …


The Intersection Of Culture And Activism In The Filipino Community In Soma, Ericka J. Martynovych May 2017

The Intersection Of Culture And Activism In The Filipino Community In Soma, Ericka J. Martynovych

Master's Theses

My research analyzes the intersection between culture and activism, through oral histories with participants and organizers of SoMa Pilipinas, the Filipino cultural heritage district in the South of Market neighborhood of San Francisco. I analyzed the impact of the establishment of the Filipino cultural heritage district on the Filipino community in the South of Market neighborhood. I examined what motivates members of this community to be politically active by organizing and attending protests and rallies, speaking at Planning Commission hearings at City Hall, attending planning meetings for SoMa Pilipinas, building relationships across organizations and fields, and providing resources for community …


Challenging Filipino Colonial Mentality With Philippine Art, Francesca V. Mateo Dec 2016

Challenging Filipino Colonial Mentality With Philippine Art, Francesca V. Mateo

Master's Theses

For 350 years, the Philippines was colonized by Spain and the United States. The Philippines became a sovereign nation in 1946 yet, fifty years later, colonial teachings continue to oppress Filipinos due to their colonial mentality (CM.) CM is an internalized oppression among Filipinos in which they experience an automatic preference for anything Western—European or U.S. American—and rejection of anything Filipino. Although Filipinos show signs of a CM, there are Filipinos who are challenging CM by engaging in Philippine art. Philippine art is defined as Filipino-made visual art, literature, music, and dance intended to promote Philippine culture. This …


The Persuasive Effect Of Youtube Videos On Food Waste Habits, Deeti Gupta Dec 2016

The Persuasive Effect Of Youtube Videos On Food Waste Habits, Deeti Gupta

Master's Theses

In the past decade, food waste has emerged as one of the most important food sustainability issues in developed societies and has received increased attention from academic scholars, policymakers, environmental and other civil society organizations. There have also been a growing number of efforts to mitigate this problem, an important component of which has been education to provide consumers with a clearer understanding of the food waste problem and the methods that they can take to change their food waste behaviors. One of the educational approaches has involved social marketing. Social marketers have recently turned to YouTube and other video …


Understanding How Intentionally Unplugging From Cell Phones Shapes Interpersonal Relationships And The Undergraduate College Experience, Jadelin P. Felipe Aug 2016

Understanding How Intentionally Unplugging From Cell Phones Shapes Interpersonal Relationships And The Undergraduate College Experience, Jadelin P. Felipe

Master's Theses

The purpose of this study was to gain an understanding of what motivated college students—the Unplugged Students—to intentionally use their cell phones less and how they understood the impact that unplugging had on their interpersonal relationships and college experience. Nine undergraduate college students from four private schools were interviewed in one-on-one semi- structured interviews. These students, considered non-users, provided a particularly useful perspective as these students made a conscious choice to counteract social norms and experienced both being plugged in and unplugged. Cell phones and the act of unplugging proved to make up a complex and more nuanced topic than …


Into The Red: A Look Into The Reasons Why Refugees Decide To Flee, Settle Or Migrate To And From Morocco, Fadeelah E. Holivay Dec 2014

Into The Red: A Look Into The Reasons Why Refugees Decide To Flee, Settle Or Migrate To And From Morocco, Fadeelah E. Holivay

Master's Theses

This research paper explores some of the main reasons why refugees and asylum seekers, particularly from sub-Saharan African countries, embark on a journey and decide to settle, flee or migrate to and from Morocco. Because of this phenomenon, Morocco has seen a 96% increase of refugees migrating to the borders of Morocco each year for the past three years. Many say that this astonishing increase of migrants choosing Morocco is due to such factors as: wars breaking out regionally across central African and Middle Eastern countries causing them to flee; Morocco being a culturaly diverse francophone country whose laws and …


Combating Hiv/Aids In Marginalized Communities: Papua And West Papua Provinces, Indonesia, Bani Cheema Dec 2014

Combating Hiv/Aids In Marginalized Communities: Papua And West Papua Provinces, Indonesia, Bani Cheema

Master's Theses

My study focuses on foreign aid and local initiatives for HIV/AIDS prevention in eastern Indonesia using the provinces of Papua and West Papua as a case study. The two provinces are home to indigenous tribal groups that are socioeconomically marginalized and most affected by the epidemic. My research investigates behavior change communication as a principal strategy undertaken by multiple organizations for HIV/AIDS prevention in this region. I take a qualitative approach by examining the effectiveness of this strategy in local communities and by revealing social and cultural barriers that impede success. Obstacles that negatively impact prevention efforts include structural violence, …


Participatory Democracy In The Chinese Cyber World: Case Studies From Weibo, Duyi Li Dec 2014

Participatory Democracy In The Chinese Cyber World: Case Studies From Weibo, Duyi Li

Master's Theses

This thesis discusses features of citizen communication on Weibo, the Chinese social media platform, and its relationship to participatory democracy in China. Weibo is a complex social space due to the interplay of different forces and social actors. On the one hand, Weibo provides the space for bottom-up political participation: it expands the horizontal discursive space where plural discourses coexist and interact; provides a social sphere where counter-discourses are created; a space where the culture of resistance is formed; and serves as an alternative source for information. On the other hand, the vertical political control of the state, and the …


The Role Of Information And Communication Technology In The Acculturation Of Vietnamese Refugees, Khanh A. Tran Dec 2013

The Role Of Information And Communication Technology In The Acculturation Of Vietnamese Refugees, Khanh A. Tran

Master's Theses

One of the most significant refugee populations in the United States is the Vietnamese. This group initially fled their native country to escape political oppression at the conclusion of the Vietnam War in 1975 and continued to flee in a series of separate waves that continued for more than three decades. As a relatively new immigrant group in the U.S., the Vietnamese still face a variety of challenges as they try to reestablish their lives and adapt in a new cultural environment. Acculturation is a complex process that is influenced by a number of factors. Throughout history, U.S. immigration policy …


The Media Is A Funhouse Mirror: Comparing Economic Interaction Issues In The U.S. And Chinese Media, Yiye Zhang Dec 2012

The Media Is A Funhouse Mirror: Comparing Economic Interaction Issues In The U.S. And Chinese Media, Yiye Zhang

Master's Theses

ABSTRACT

This project studied the differences between mainstream news reporting in the U.S. and China. I employed content analysis to analyze the major features of 427 news reports about the economic interaction between the two countries. The research focused on the key media frames in the two sets of news media, the factors that shaped these media frames, and the real meanings behind those reports. The study found both similarities and differences. The two sets of media showed significant differences in their reporting of news and events about economic issues in terms of the selection of topics, and the discourse …


Iran In U.S. Corporate And Regional Media: A Content Analysis Of The New York Times, The Washington Post, Rooz Online, Al Jazeera And Iran Review, Justin Hyde Dec 2012

Iran In U.S. Corporate And Regional Media: A Content Analysis Of The New York Times, The Washington Post, Rooz Online, Al Jazeera And Iran Review, Justin Hyde

Master's Theses

There has been an increase in tension between the United States government and the Islamic Republic of Iran over the past decade. A number of events including the US- led invasions of Iraq and Afghanistan and the expansion of Iran’s nuclear program have strained this fragile relationship. The U.S. and its allies contend that Iran’s nuclear program is intended for arms proliferation while the Islamic Republic of Iran states it is for domestic power and research. Much of this conflict has played out in news media, which have a vital role to provide information, analysis and opportunities for dialogue as …


Systems At Play: The Construction Of International Systems In Social Impact Games, Jorge Albor Dec 2011

Systems At Play: The Construction Of International Systems In Social Impact Games, Jorge Albor

Master's Theses

This thesis explores how game makers conceive of and navigate the intersection between digital systems and real world systems by asking, how can social impact game designers shape procedural rhetoric to effectively address complex real world systems with digital systems? By examining three game case studies, I reach four significant findings regarding player agency, subversive play, design approaches to scale, and game difficulty in regards to systems fluency.