Communication Commons^™

Connecting People: An Exploration Of Building An Intranet Through Autoethnography, Christopher J. Martinez

Masters Theses

This study examines the development and failure of an Intranet at a small company in Southern Illinois. Using autoethnographic methods, I analyzed the events surrounding the development and rejection of the Intranet by the organization's president. Using Burke's concepts of identification and mystery, I analyzed the relationship between the failure of the Intranet and the president's reasoning for not supporting its development. Throughout this study I evaluate the lntranet's development, the impact of other's involvement, as well as the impact that the design of the layout could have on communication at the Company. I find that the failure to develop …

Calvin Klein: Semiotic Phenomenology, Stephanie L. Crase-Moritz

Masters Theses

This study examined print advertising as a visual communication method by focusing on five of Calvin Klein's jeans advertisements and the themes that are expressed to determine what realities or social meanings Calvin Klein's jeans advertisements constructed and/or reflected. To uncover the themes within Klein's advertisements, the following three-methods were applied: Content Analysis, Informal Focus Group and Semiotic Phenomenology. Together the three-methods, based upon data collected from fourteen males and females aged 13-18, 19-21, 22-24 and 28 years old or above, identified fifteen underlying themes containing stereotypes, potentially dangerous realities and evidence showing our desensitization to controversy and shocking images …

The Internet And Traditional Media Displacement, Jessica Cartledge

Masters Theses

This study consists of a survey that measures how much of the Internet college students are using and why they are using it. Using the uses and gratifications perspective and an adapted version of Rubin's 1984 Television Motives Scale this study analyzes what gratifications media consumers are actively seeking to satisfy their communication needs. 217 students were surveyed and results showed that high Internet users were using traditional media less. The study also concluded that high and low Internet users have similar reasons for using the Internet.

Anger: In Black & White: A Meta Analysis, James Hazlewood

Masters Theses

The following research investigates whether black and white populations have divergent perceptions of anger and anger expressions in black and white males. A great deal of the research to follow concerns itself with exploring what anger is and how it is delineated. What becomes readily apparent is that anger is a complex component of human experience. There is general agreement that culture and environment are important components in anger expression. The purpose of this research is three fold: 1. Investigate the definition of anger. 2. Investigate whether black and white populations view anger differently and if so how, and 3. …

The Rural Public Television System: The Paradox Of Identity And Role, James C. Jones Jr.

Masters Theses

The American television broadcasting system is preparing for it's greatest upgrade since color television. This change will not only effect commercial television it will also effect our community public television stations.

Since it's inception in 1967 the public television system has been the innovation leader in the broadcast industry for using new technologies to benefit education and servicing the public. Public television was the leader in satellite programming distribution, descriptive television services and closed captioning. Public television has defined and demonstrated its role as a technology leader. This research study was undertaken to define from the public's perspective what it …

Pheidippides Revisited, James C. Stockwell

Masters Theses

No abstract provided.