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Articles 1 - 7 of 7
Full-Text Articles in Communication
Customer Satisfaction Among Cable Tv Subscribers: A Case Study Of Tci Of Illinois, Inc., Gail M. Gilliland
Customer Satisfaction Among Cable Tv Subscribers: A Case Study Of Tci Of Illinois, Inc., Gail M. Gilliland
Masters Theses
This study gauges customer satisfaction among subscribers of TCI of Illinois, Inc., cable company. Two research questions were formulated in order to determine the customer satisfaction levels: "Can a satisfaction instrument be generated to measure customer satisfaction among cable subscribers?" and "What are the levels of customer satisfaction among TCI of Illinois, Inc., subscribers?" Data was obtained from personal, mail and telephone surveying of a 10% random sample of Charleston cable television subscribers. The results indicate that a reliable and valid measuring device was generated and 39.5% of the respondents were satisfied with TCI overall.
The Portrayal Of Men In Advertising In Specific Women's Magazines, Suzanne E. Fickes
The Portrayal Of Men In Advertising In Specific Women's Magazines, Suzanne E. Fickes
Masters Theses
No abstract provided.
The More Things Change, The More They Remain The Same: The Feminist Rhetoric Of Elizabeth Cady Stanton, Lisa S. Strange
The More Things Change, The More They Remain The Same: The Feminist Rhetoric Of Elizabeth Cady Stanton, Lisa S. Strange
Masters Theses
No abstract provided.
Good Grief! Coping With Death And Dying In A Hospice Situation, Pegg Warnick
Good Grief! Coping With Death And Dying In A Hospice Situation, Pegg Warnick
Masters Theses
The purpose of this qualitative study is to discover and examine the coping strategies concerning death and dying from the perspectives of hospice patients and hospice volunteers. A review of applicable literature, informal but structured interviews and participant observation are procedures for the study. The focus of the study lies in three areas: what are the internal attributes used to cope?; what are the external support systems used to cope? and, what are the adjustments in personal goals? Research for this study was patterned after Hegge's study (1991) who surveyed the coping strategies of the recently widowed elderly. The instruments …
An Analysis Of Employee Print Media Content, Michelle M. Accardi
An Analysis Of Employee Print Media Content, Michelle M. Accardi
Masters Theses
This content analysis studies an area that has had limited research: university print media. University print media helps maintain communication between management and employees. Past research links three communication categories together: organizing, relationship and change. Organizing is found to be the dominant content category in business newsletters, according to past research.
The uses and gratifications theory, exchange theory and structural-functional theory all play an integral part in the communication process. Continuous two-way comunication between management and each public can lead to a successful organization. Internal communication, wants vs. needs, and finding common ground are additional variables that determine the effect …
Women's Communication In Country Music, Heather Elizabeth Yarbrough
Women's Communication In Country Music, Heather Elizabeth Yarbrough
Masters Theses
The lyrical content of female performed country songs was evaluated in this study. Female soloist performer's songs ranking in the top hits of each year between 1950 and 1989 were examined. After indepth research into the history of country music and the female role in country music, several songs performed by females and listed as hits between the years 1950 and 1989 were analyzed. The characteristic found in most female songs was relationships with men and family and how women react to the positive and negative aspects of these relationship.
I.A. Richards' Triangle Of Meaning Compared And Contrasted With The Rhetoric Of The Holy Bible, Gregory L. Swango
I.A. Richards' Triangle Of Meaning Compared And Contrasted With The Rhetoric Of The Holy Bible, Gregory L. Swango
Masters Theses
It is the Bible's claim to be the inspired word of God. The message from the Scriptures has persuaded millions: from the shepherd of the first century to the business person of our present age. The words chosen, the genres used, and the forms of verbal support employed are prodigious in every way. The rhetorician and linguist, I. A. Richards, has written and spoken on how words come to have meaning, how they are used in context, and how they are used metaphorically. He has developed his ideas through a model called the triangle of meaning. There is justification for …