Communication Commons^™

Ceo Narcissism: An Unconventional Approach To Understanding The Importance Of Further Research, Melissa Goldsmith

Student Theses and Dissertations

CEOs are in a unique position of power and can significantly change an organization's overall work culture, global financial standing, policies/governance, and reputation. As such, the CEO must exemplify good stewardship, implement sound strategies to communicate effectively with internal and external stakeholders, consider different perspectives, and maintain respect for others' skill sets and expertise. For decades, corporations have focused on this ideal picture of leadership. It is essential to understand how the leadership traits once venerated have changed to include the darker side of a CEO's personality, specifically, the embodiment of narcissistic traits that prove detrimental to the organization's performance …

Lead Self To Lead Others: Intersection Of Courage, Self-Awareness, & Leadership Communication For Self-Leadership & Development, Maribel Paulino

Student Theses and Dissertations

Toxic workplaces are recognized as the strongest predictor of attrition and turnover, contributing to global disengagement (70% of team engagement is attributed to managers who are also quietly quitting) particularly by way of workplace cultures, pay and benefits, and employee well-being. A recent workplace research study suggests that 59% of the global workforce is disengaged, 44% is experiencing record high stress levels, 21% is experiencing anger, 56% is struggling, and 24% feel cared for; meanwhile, global disengagement is costing the global economy a substantial $8.8 trillion dollars. As the world continues to evolve, leaders must forge ahead continuously shifting how …

Trust But Verify: The Influence Of Social Media And Core Values On Consumer Trust In Business, Zoie M. Lagoudis

Student Theses and Dissertations

This research will evaluate the relationship personal core values have with businesses we see on social media. Three different research questions will be considered: (a) How do companies' social media presence impact consumer trust in a company? (b) How do social media marketing and advertising campaigns influence consumer purchasing intentions? (c) How does the alignment or misalignment of values portrayed through CSR activities affect trust in a company's brand?

Social media has become an expansive e-commerce tool companies use for promotional purposes. Companies take many approaches to advertising campaigns, but a popular method is incorporating advocacy efforts into their marketing …

The Antagonistic Anatomy Of Anti-Shippers: A Thematic Analysis, Adrian A. Stone

Student Theses

Within the transformative fandom community is an ideologically-affiliated group known as anti-shippers, whose rhetoric contends that fictional interests are an indication of those held in reality. Anti-shippers focus solely on fictional material perceived to be sexual in nature and make frequent references to pedophilia. This rhetoric is used to justify harassment against individuals who do not share in their beliefs. As this population primarily operates on social media, this study was designed to conduct an exploratory investigation into themes gleaned from posts authored by anti-shippers on Twitter. Utilizing latent content analysis, a total of 187 posts from 222 unique users …

Fighting The Invisibility Of Domestic Violence, Yesenny Fernandez

Dissertations, Theses, and Capstone Projects

Analyzing the invisibility of domestic violence in New York City as 32% of women in the city experience intimate partner physical violence. In this project, domestic violence refers to all different kinds of violence that occur in a home between all the members who live there regardless of whether they are intimate partners or not. The data focuses on all the daily calls received by the New York Police Department (NYPD) and NYC Mayor’s Office to End Domestic and Gender-Based Violence (ENDGBV) regarding domestic violence related incidents such as physical, psychological, emotional, and sexual violence, or murder. Even though many …

Social Media In The Corporate World, Linelle C. Lestrade

Student Theses and Dissertations

This study focuses on the rise of corporate brands on social media and the resulting identity issues. Four marketing and PR professionals were interviewed for this study utilizing oral history as qualitative research method. People were selected for membership based on their networks and reputations as authorities in their respective fields. All the discussions were recorded on Zoom with everyone's consent. All four participants brought varied expertise and experience in social media marketing and management to the discussion. They were picked because their backgrounds fit the study's goals best. Open-ended questions were used to elicit responses to personal experiences, issues, …

Social Media Reactions To Apologies From Public Figures, Brands, And Companies And Its Impact On Reputation, Melissa N. Dolan

Student Theses and Dissertations

Apologies issued by public figures, brands, and companies after a scandal or public perception of wrongdoing are common occurrences that have a significant impact on a brand's overall reputation. The impact on reputation hinges on how apologies are dissected and criticized by audiences on social media, which in turn influences public opinion and perception of the brand, company, or public figure. Furthermore, social media has exacerbated condemnation or support for public apologies, because it provides a platform for public discourse on the matter. Apologies are powerful tools that can be effective if implemented well or can be detrimental to a …

Navigating Through World’S Military Spending Data With Scroll-Event Driven Visualization, Hong Beom Hur

Dissertations, Theses, and Capstone Projects

Catching up with the current geopolitical event is more important than ever these days. Anti-western nations like Russia, China, Iran, and North Korea constantly challenge the world order set by the United States and its close allies. As a result, the world has seen a rise in military spending consecutively for the last several years. This data visualization project aims to provide an easy-to-read summary of military spending data published by the Stockholm International Peace Research Institute for hotly conflicted regions: East Asia, Europe, and the Middle East.

Scroll-event-driven visualization implemented using Scrollama.js and D3.js combines text, map, and data …

Entextualización Del Discurso Político En Colombia. Análisis Glotopolítico Del Proceso De Escritura De La Constitución De 1991, Jorge Luis Alvis-Castro

Dissertations, Theses, and Capstone Projects

Although constitutions are part of the canon of disciplinary writings, along with grammar books and etiquette manuals, and are also central texts in the processes of formation and consolidation of Latin American nation-states, to date, they have not been sufficiently explored in their social and linguistic processes of discursive elaboration. With a glottopolitical approach, this research examines the social, communicative and ideological components involved in the writing process of the Colombian Constitution of 1991, developed in a context of State crisis and violence aggravated by narco-terrorist attacks. Using the concept of entextualization, which refers to the process of extracting discourse …

English Learners In Nyc, Raquel Neris

Dissertations, Theses, and Capstone Projects

English Learners in NYC is a Digital Humanities project that intersects Migration Studies and Foreign Language Learning Studies by presenting a podcast series about the learning experience of international students in English as a Second Language (ESL) programs at English schools in New York City. The project aims to provide visibility to the educational migration in this specific context and to promote a discussion on how international students and educators can reimagine their teaching and learning experience. It also aims to reveal ESL schools' challenges during the COVID-19 pandemic and how they incorporated digital technologies during and after this event. …

Exploration To Brand Communication On Tiktok, Victoria M. Priola

Student Theses and Dissertations

The purpose of this study was to explore the connection between the video-sharing social media platform TikTok and companies that use it to publish corporate branding content. The research intends to compare TikTok to other social media outlets. The motivation behind this study was fueled by the want to understand where TikTok lands within a company’s social media content planning process. Can TikTok ever become a solid foundation in social media content planning like Facebook, Instagram and Twitter have been? Most of the previous research on TikTok has proven how unique the platform is compared to other social media, but …

The Switch: Understanding The Perception Of African American Linguistic Repertoires, Alyssa Powell

Student Theses and Dissertations

The purpose of this qualitative study is to conduct research to gain knowledge of the perception of African American adults who use standard English and African American Vernacular English or feel that they must code-switch between the two "languages. “The goal is to investigate the attitudes and ideologies that African American Adults have toward AAVE and what role the two "languages" play in their personal identity. This research will obtain a better understanding of how our use of language can influence our self-concept and identity. Cultural influences can influence our language and how we conceptualize who we are and where …

Tied Together, Eiko Nishida

Theses and Dissertations

The paper is about a site-specific installation that questions a viewer’s norms and perspectives, through the use of multilingual newspapers as a sculptural material.

(Not) Knowing, Jared Friedman

Theses and Dissertations

Jared Friedman’s work creates monuments out of banal common objects. Through acrylic paintings on- Astroturf, burlap, canvas, and upholstery fabric- he explores the ambiguity of the unremarkable, such as the condenser coils on the back of a refrigerator. In, (Not) Knowing, he parses the difference between knowing and understanding.

Salty: A Diffractive Inquiry Of Visceral Knowing And Embodied Aesthetics, Mei Ling Chua

Dissertations, Theses, and Capstone Projects

This dissertation takes a diffractive, onto-epistemological approach to everyday practices with salt in order to articulate an expanded understanding of meaning making and knowledge production. This research reckons with and challenges dominant modes of knowing that engage a Cartesian perspective to situate knowing as the exclusive domain of the mind in both form and topic of inquiry. This research acts simultaneously as both a direct practice of and metacognition about knowledge production by examining 1. the embodied (including sensory and emotional aspects) and 2. the relational (including interpersonal and socio-cultural) dimensions of experience as visceral knowing. This articulation of …

Stand-Up Comedy Visualized, Berna Yenidogan

Dissertations, Theses, and Capstone Projects

Stand-up comedy has become an increasingly popular form of comedy in the recent years and comedians reach audiences beyond the halls they are performing through streaming services, podcasts and social media. While comedic performances are typically judged by how 'funny' they are, which could be proxied by the frequency and intensity of laughs through the performance, comedians also explore untapped social issues and provoke conversation, especially in this age where interaction with artists goes beyond their act. It is easy to see commonalities in the topics addressed in comedians’ work such as relationships, race and politics.This project provides an interactive …

How The U.S. Mainstream Media Perpetuates Cis White Masculine Hegemony, Yelena Dzhanova

Dissertations, Theses, and Capstone Projects

The news is important because it helps individuals understand their place in the world and make the best decisions for themselves. Throughout its strong history and presence in the United States, the journalism industry has prided itself on delivering fact-based news using an objective framework, meaning that there is an expectation that journalists communicate the news impartially and without bias. Through an examination of gendered language and visual representations published in and by recent mainstream U.S. digital and print media outlets, this paper explains how the media plays a major role in the perpetuation of cis white masculinity. This paper …

Factors Associated With Technology Adoption By Community-Dwelling Older Adults During The Covid-19 Pandemic, Elizabeth A. Sutton

Dissertations, Theses, and Capstone Projects

The COVID-19 pandemic brought to the forefront the disparity between older and younger Americans in the utilization of information and communication technologies (ICT) when measures such as the COVID vaccine rollout were dependent on technology use. Technology adoption has implications for overall health and the continuation of disparities in technology adoption is associated with poor aging outcomes. The aim of this study was to understand factors associated with technology adoption by community-dwelling older adults during the COVID-19 pandemic. A nationally representative sample of 2,954 community-dwelling older adults who completed the National Health and Aging Trends Study (NHATS) COVID-19 Questionnaire was …

Metamorphis, Luca Lee Sobarzo Faust

Theses and Dissertations

Web3D interactive experience that explores time, communication, and transformation, from a personal storytelling perspective. Hosted on a web platform, the experience displays three environments: Metamorphis, Cuir AI, and Hain. These spaces propose a fragmented narrative that seeks to interrogate both the characters and the viewer’s perception on the linearity of time

Boycotting Vs. Canceling: Exploring Consumer Activism Against Corporations, Erica Buchman

Student Theses and Dissertations

The purpose of this thesis is to establish the difference between boycotting and canceling a corporation and what compels consumers to act. Consumer activism attempts to hold companies to account when a line, be it arbitrary or rational, is crossed, and these attempts are not always successful. However, when enough social pressure is exerted on a company via boycotting, depending on the wrongful act committed, accountability and change can be possible. I want to determine what some of the factors are that could compel customers to engage in consumer activism or boycott against a corporation and whether a corporation that …