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Full-Text Articles in Communication

When Water Works: A Case Study Of Campaign Tears And The 2008 Presidential Election, Ryan Neville-Shepard Dec 2015

When Water Works: A Case Study Of Campaign Tears And The 2008 Presidential Election, Ryan Neville-Shepard

Speaker & Gavel

Since the fall of Senator Ed Muskie in the 1972 Democratic primary there has been an unwritten rule that political candidates should avoid crying. However, four presidential candidates cried in ten separate incidents during the 2008 election cycle, with only three episodes receiving negative attention. Addressing this inconsistency in the “Muskie rule,” in this essay I argue the effect of crying on a political candidate’s image is not well understood. As such, this essay develops and applies a framework for comprehending when crying will likely trigger a public relations crisis, and when it might actually benefit a candidate.


Explaining The Revolution: Vernacular Discourse And The Tipping Point In America’S 2006 Midterm Election, Ryan Michael Shepard Nov 2015

Explaining The Revolution: Vernacular Discourse And The Tipping Point In America’S 2006 Midterm Election, Ryan Michael Shepard

Communication and Theater Association of Minnesota Journal

The 2006 midterm election marked perhaps the first time that the American public held the Bush administration accountable for its controversial actions. Various explanations have been offered for the backlash, ranging from public concern about the war to disgust over sex scandals involving prominent conservatives. In this essay, through analysis of vernacular discourse appearing in letters to the editor from USA Today, I argue that the election results stemmed from Bush’s weakening credibility – in respect to the dimensions of honesty, competence, and moderation – which limited the effectiveness of his rhetoric that was so powerful since September 11th.


A Digital Dud? New Media, Participation, And Voting In The 2004 And 2008 United States Presidential Elections, Jeremy D. Hickman Jan 2015

A Digital Dud? New Media, Participation, And Voting In The 2004 And 2008 United States Presidential Elections, Jeremy D. Hickman

Theses and Dissertations--Sociology

This dissertation analyzes the linkages between new media and the possible emergence of the youngest members of the voting population (the “digital native” generation, who have grown up concurrently with the rise of the internet as a means of communication). The main question is whether this digital native generation will have more civic and political participation due to their use of online news sources and social media communication on news media websites and elsewhere on the internet. Regression analyses are used to explain civic and political participation, using American National Election Studies (ANES) from the 2004 and 2008 presidential elections. …