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Full-Text Articles in Communication
Something Wicked: Witches And Rhetorics Of Resistance, K. Scarlett Harrington
Something Wicked: Witches And Rhetorics Of Resistance, K. Scarlett Harrington
Electronic Theses and Dissertations
This project joins other academic conversations regarding the dynamics of power, modernity, witchcraft, and magic within the contexts of Western hegemony. Occasioned by kairotic cultural events and the reinforcement of ideologies like those found in the Dobbs decision, QAnon conspiracy, and rise of Christian Nationalism, this project contends that evaluating the potential political power residing in witchery is necessary in understanding some of the nuances of hegemonic control and resistance to oppressive authority. Predominantly following rhetorical evaluations of magic found in the works of Gunn and Covino, I maintain a non-universal methodological practice that works to understand the various instrumentality …
Breaking News: Sustainable Fashion Is In And Fast Fashion Is Out; Constructions Of Sustainable Consumption In Fast Fashion Advertising, Camryn Eve Rosenstein
Breaking News: Sustainable Fashion Is In And Fast Fashion Is Out; Constructions Of Sustainable Consumption In Fast Fashion Advertising, Camryn Eve Rosenstein
Senior Independent Study Theses
The primary purpose of this study was to investigate the pivotal role advertising plays in fast fashion consumption and shaping young consumers ideas and values about the fashion industry, fast fashion, sustainable consumption, and sustainability. This study contributes to limited research into greenwashing and consumer perceptions and attitudes towards sustainable consumption. Moreover, this study highlights the increased relevance of the sustainable fashion movement in mainstream society. The researcher recruited 30 college students to participants in focus group sessions and individual interviews. An H&M advertisement and a video clip from a documentary, The True Cost, were shown to participants, so …
Does This Grant Them Agency? An Analysis Of The Female Athlete As Portrayed In Espn's Body Issue, Aubri Mckoy
Does This Grant Them Agency? An Analysis Of The Female Athlete As Portrayed In Espn's Body Issue, Aubri Mckoy
Senior Independent Study Theses
Since 2009, one of the world’s largest and most circulated sports mediums, ESPN, has been publishing an annual nude magazine. Formerly known as ESPN’s Body Issue, this magazine seeks to highlight aesthetics of the athletic form, as well as the power of testimony told through the inhabited bodies of the magazine’s featured athletes. Over the years, the magazine has featured many identities, including the representation of varying races, genders, body types, physical abilities, and sports. This study particularly examines the representation of a Black woman athlete, Tori Bowie, as featured in the magazine’s tenth edition. Furthermore, this study focuses on …
Girl Of Color-Power: Resisting The Neoliberal Girl Power Agent, Raisa Fernanda Alvarado
Girl Of Color-Power: Resisting The Neoliberal Girl Power Agent, Raisa Fernanda Alvarado
Electronic Theses and Dissertations
Girl power is a complex and multi-dimensional phrase. It is a term that celebrates the positive development of girls' self-esteem, while simultaneously recognizing the shifting social positioning of girlhood in the late twentieth century. It is a call to re-write girls' passivity but simultaneously a discourse that encourages consumerism via entertainment, artifacts, and merchandise. A social movement, a catch phrase, a motto: girl power is a representative caricature of evolving conceptualizations of girlhood. This dissertation is critical of the homogeneity implicit in girl power as its hailing disproportionately centers white, middle and upper class girls. As such, this project examines …