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Full-Text Articles in Anthropology
Voluntary Simplicity And Its Effects On Personal Identity, Family Life, And Relationships, Julie Ann Fox
Voluntary Simplicity And Its Effects On Personal Identity, Family Life, And Relationships, Julie Ann Fox
Dissertations and Theses @ UNI
With the seemingly endless advance of technology and the resulting cheaper material goods, consumption levels have risen to record highs. Over-consumption is having devastating effects on the environment, as well as on families and societies. We are encouraged by the advertising industry to consume at every turn, and buying things has become a substitute source of self-worth for many people. But an abundance of material items has not brought personal fulfillment for most Americans. A growing number of people have begun to question the hollow promises of consumerism, searching instead for alternative ways to find contentment, meaning, and purpose in …
Portrayal Of Women In Magazine Advertisements Targeted Toward Three Age Groups Of Women : A Content Analysis, Stephanie Lynn Cummings
Portrayal Of Women In Magazine Advertisements Targeted Toward Three Age Groups Of Women : A Content Analysis, Stephanie Lynn Cummings
Dissertations and Theses @ UNI
Prior research has established that women are portrayed in sex roles in magazine advertisements. The purpose of this study was to explore this trend and to examine if the trend appears across audiences of various ages of women. Content analysis was used to analyze advertisements in magazines with female target audiences. Additionally, three categories of magazines, which correspond to the three age groups of women, were explored to see if the advertisements with sex role images of women appear across all three groups of women. The results of the advertisements revealed that teen and young women's magazines contained ads, which …