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Full-Text Articles in Social and Behavioral Sciences

Making The Blue Zones: Neoliberalism And Nudges In Public Health Promotion, Eric Carter Apr 2015

Making The Blue Zones: Neoliberalism And Nudges In Public Health Promotion, Eric Carter

Eric D. Carter

This paper evaluates the ideological and political origins of a place-based and commercial health promotion effort, the Blue Zones Project (BZP), launched in Iowa in 2011. Through critical discourse analysis, I argue that the BZP does reflect a neoliberalization of public health, but as an "actually existing neoliberalism" it emerges from a specific policy context, including dramatic health sector policy changes due to the national Affordable Care Act, also known as Obamacare; a media discourse of health crisis for an aging Midwestern population; and an effort to refashion Iowa cities as sites of healthy and active living, to retain and …


Malaria Control In The Tennessee Valley Authority: Health, Ecology, And Metanarratives Of Development, Eric Carter Dec 2013

Malaria Control In The Tennessee Valley Authority: Health, Ecology, And Metanarratives Of Development, Eric Carter

Eric D. Carter

Starting in the 1930s, the Tennessee Valley Authority (TVA) created a globally influential model of regional development through centralized planning of massive public works to re-engineer social and natural systems in impoverished areas. TVA invested heavily in malaria control, since its own reservoirs created perfect breeding grounds for malaria-carrying anopheles mosquitoes. Eventually, both the TVA and malaria control would become key elements in an influential metanarrative in which an American ideology of 'technological modernism' dominated international development in the post-World War II era, until modern environmentalism and other social movements undermined the assumptions and goals of this ideology. This paper …