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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

A Quantitative Content Analysis On Food-Based Advergames Aimed At Children, Emiko Barker Apr 2017

A Quantitative Content Analysis On Food-Based Advergames Aimed At Children, Emiko Barker

Honors Projects in Communication

No abstract provided.


Omg! The Gossip Behind One Program's Effects On Interpersonal Relationship Expectations, Cailin Rocco Apr 2010

Omg! The Gossip Behind One Program's Effects On Interpersonal Relationship Expectations, Cailin Rocco

Honors Projects in Communication

This research investigates the effects of media on the interpersonal relationship expectations of television viewers. The study sought to better understand the implications of this topic in addition to determining whether one television program can affect the mindset of viewers. Through the use of an online survey, a focus group, a cultivation analysis of the television show Gossip Girl, as well as an analysis of the show’s fan pages this research discovered that television viewing has an impact on viewer expectations of relationships (as well as a general desire for themes within television programs in reality). This research demonstrates the …