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Full-Text Articles in Social and Behavioral Sciences
Media Assessment Of Herbalife's Crisis Response: An Approach To Explain Vietnam's Media Transparency Level, Tuong-Minh Ly-Le
Media Assessment Of Herbalife's Crisis Response: An Approach To Explain Vietnam's Media Transparency Level, Tuong-Minh Ly-Le
Tuong-Minh Ly-Le
Vietnam’s media credibility is not highly appreciated both nationally and internationally. Domestically, public trust in the media is deteriorating. Internationally, Vietnam ranked among the bottom countries worldwide on media transparency level. There is thus a strong need to better assess the current media transparency in Vietnam and regain reputation for the Vietnam media. Guided by the research question: What is the difference in transparency between leading and following media in Vietnam during Herbalife’s crisis?, the paper argues that Vietnamese media uphold the transparent practice, but different publications have different standards of transparency. This study found that during the Herbalife Vietnam’s …
Where Is The Evidence? Realising The Value Of Grey Literature For Public Policy & Practice: A Discussion Paper, Amanda Lawrence, John Houghton, Julian Thomas, Paul R. Weldon
Where Is The Evidence? Realising The Value Of Grey Literature For Public Policy & Practice: A Discussion Paper, Amanda Lawrence, John Houghton, Julian Thomas, Paul R. Weldon
Dr Paul Weldon
The internet has profoundly changed how we produce, use and collect research and information for public policy and practice, with grey literature playing an increasingly important role. The authors argue that grey literature (i.e. material produced and published by organisations without recourse to the commercial or scholarly publishing industry) is a key part of the evidence produced and used for public policy and practice. Through surveys of users, producing organisations and collecting services a detailed picture is provided of the importance and economic value of grey literature. However, finding and accessing policy information is a time-consuming task made harder by …
Barriers And Facilitators For Colorectal Cancer Screening Practices In The Latino Community: Perspectives From Community Leaders, Ana Natale-Pereira, Jonnie Marks, Marielos Vega, Dawne Mouzon, Shawna Hudson, Debbie Salas-Lopez
Barriers And Facilitators For Colorectal Cancer Screening Practices In The Latino Community: Perspectives From Community Leaders, Ana Natale-Pereira, Jonnie Marks, Marielos Vega, Dawne Mouzon, Shawna Hudson, Debbie Salas-Lopez
Debbie Salas-Lopez MD, MPH
BACKGROUND: Colorectal cancer (CRC) is the second-leading cause of cancer-related death in the United States and the third most commonly diagnosed cancer among Latinos. While Latinos represent one of the fastest-growing ethnic groups in the United States, their participation in cancer prevention and treatment trials is low. METHODS: Thirty-six Latino community leaders participated in five focus groups that examined factors affecting CRC screening practices among Latinos. RESULTS: The top four barriers identified were low knowledge and awareness of CRC, language barriers, lack of insurance, and undocumented legal status. Additional barriers included seeking health care only when sick, fatalism, fear, denial …
Engaging With The Media, Hamish Mclean, Richard Phillipps
Engaging With The Media, Hamish Mclean, Richard Phillipps
Richard Phillipps
Extract:
Presenting the public face of an organisation is a key role of the public relations practitioner. Often this is done through achieving media coverage for the organisation. The mass media are important because of their reach, their believability, and their timeliness, although the bombardment of information from them can be overwhelming. This chapter discusses a wide range of traditional media - newspapers, radio, television, magazines, and newsletters (see Chapter 12 for new media).
Public Relations: Theory And Practice, Jane Johnston
Public Relations: Theory And Practice, Jane Johnston
Jane Johnston
This leading introductory student text has been completely revised. With new examples, new information on digital strategies and on community relations, it reflects best contemporary practice in this increasingly influential profession.
Public relations is a dynamic and rapidly growing field which offers a variety of career paths. Whether you're developing the public image of an organisation, dealing with the media or managing issues for a large company, you need strong communication skills and a sound understanding of public relations processes.
This widely used introduction to theory and professional practice has been fully revised and includes new material on community relations. …