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Social and Behavioral Sciences Commons

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Communication

Physical Sciences and Mathematics

University of Texas at El Paso

Publication Year

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Full-Text Articles in Social and Behavioral Sciences

Environmental Dynamics: A Compendium Of Rhetorical Application, Annalisa Perez Jan 2016

Environmental Dynamics: A Compendium Of Rhetorical Application, Annalisa Perez

Open Access Theses & Dissertations

Technology, albeit exceedingly useful, has exponentially exacerbated the communications dilemma between the technical and the non-technical. Additionally, based on a current new understanding of the term environmental, it can no longer be fully defined by terms such as air, water, waste, or purification. Rather, the meaning of environmental has been globally transformed in several ways. The term environmental is encompassing an expansion of understanding and is further defined with words such as essence, perception, rapport and multi-dimensional spaces. This work, Environmental Dynamics: A Compendium of Rhetorical Application (EDC), provides a framework where communication can be enhanced in areas where communication …


The Use Of Social Marketing As A Means Of Promoting Enviornmental Conservation: A Case Study Of Indonesian Biodiversity Campaigns, Alesia Za Gara Jan 2010

The Use Of Social Marketing As A Means Of Promoting Enviornmental Conservation: A Case Study Of Indonesian Biodiversity Campaigns, Alesia Za Gara

Open Access Theses & Dissertations

As a means of preserving Indonesia's natural allure and resources it is evident that there must be a conscious shift made wherein environmental conservation becomes top priority among the people of Indonesia and the world. Traditionally dealt with through a country's governmental facets, a new tread of social marketing is now being employed ENGOs in various countries such as Indonesia as a way to promote biodiversity conservation. For example, one such ENGO is Rare Conservation, an international organization that teaches social marketing tools to classes or cohorts of individuals around the world as a means of improving a variety of …