Social and Behavioral Sciences Commons^™

Homophobia, Heterosexism, And Ambivalence In The Premier Issue Of Sports Illustrated Woman/Sport, Lisa M. Weidman

Faculty Publications

The arrival of a magazine dedicated solely to the world of women's sports was an exciting prospect for fans and proponents of women's sports. But the first issue of Sports Illustrated Women/Sport disappointed many who considered it did not put women's sports in the best possible light, who were worried and disappointed that its editors did not print the best stories or even focus on the most deserving athletes. Lisa Weidman decided to investigate further, using feminist theory and prior research findings to better understand the magazine's messages. Through a critical analysis of the magazine's editorial content - at the …