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Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
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- Social media (2)
- Carnegie (1)
- Character complexity (1)
- Civic engagement (1)
- Communication methods (1)
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- Destination image (1)
- Distracted driving (1)
- Engagement (1)
- Event tourism (1)
- Facebook (1)
- Higher education (1)
- Major sports events (1)
- Models of public relations (1)
- New Orleans (1)
- Non-profit (1)
- Organization-public relationship (1)
- Organizational theory (1)
- Partnership (1)
- Political efficacy (1)
- Priming (1)
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- Public relations relationship indicators (1)
- Reciprocity (1)
- Service-learning (1)
- Sports events (1)
- Stereotypes (1)
- Texting (1)
- Texting laws (1)
- Textual analysis (1)
- Tourism (1)
Articles 1 - 6 of 6
Full-Text Articles in Social and Behavioral Sciences
Man Without A Country: How Character Complexity Primes Racial Stereotypes, Ben Miller
Man Without A Country: How Character Complexity Primes Racial Stereotypes, Ben Miller
LSU Master's Theses
This study examined the role character complexity plays in racial attitudes of television viewers. Previous research suggests that stereotypes and counter-stereotypes play vastly different roles in how people process information. Stereotypes act as automatic cues that call up pre-made judgments upon exposure to them. Meanwhile, counter-stereotypes actually work on a conscious processing level, forcing viewers to think more deeply about individuals when presented with them, skipping the automatic recall mechanism all together. By layering counter-stereotypes and stereotypes together in the same stimulus, this study examined whether the existence of there would be an appreciable difference between viewers exposed to solely …
From The Viewbook To Facebook: A Content Analysis Of Universities' Facebook Posts To Measure Organization-Public Relationships, Aariel Roxanne Charbonnet
From The Viewbook To Facebook: A Content Analysis Of Universities' Facebook Posts To Measure Organization-Public Relationships, Aariel Roxanne Charbonnet
LSU Master's Theses
This study examined StudentAdvisor.com's top 25 social media colleges to determine the ways in which these universities communicated with their various publics on Facebook. Using Hon and Grunig's models of public relations as frameworks, a quantitative content analysis was performed. The study considered each individual post on the universities' Facebook walls (n=709) over the course of a three-week period. The study's research questions were based on whether the posts promoted Hon and Grunig's relationship indicators, as well as what public relations models the posts resembled. Results indicated that posts were least likely to resemble the two-way symmetrical model and seldom …
Where The Good Times Roll: New Orleans As A Destination For Sports Event Tourism, Kristen E. Chighizola
Where The Good Times Roll: New Orleans As A Destination For Sports Event Tourism, Kristen E. Chighizola
LSU Master's Theses
Over the past several decades, sports event tourism has been a growing area of research for scholars in the fields of sport administration, strategic communications, destination marketing and tourism. The city of New Orleans is one of the most popular tourist destinations in the United States, with its various entertainment, sports, and cultural events. Over the past three decades, New Orleans has hosted over 30 major sports events and will host several more major events including the BCS National Championship, NCAA Men’s and Women’s Final Four, and the Super Bowl through February 2013. This case study shows several primary reasons …
Partnership Representation In Public Communications: An Analysis Of Community-Engaged Universities' Websites, Christy Kayser Arrazattee
Partnership Representation In Public Communications: An Analysis Of Community-Engaged Universities' Websites, Christy Kayser Arrazattee
LSU Master's Theses
This study examines the ways in which campus-community partnerships are represented in public communications produced by community-engaged institutions of higher education. Leading scholars of campus-community partnerships and service-learning agree that such relationships should be based on a reciprocal exchange between partners. In public relations endeavors, however, professionals concentrating solely on communicating the university’s achievements may overlook the equal contributions of the community partner. This study analyzed website content and universities publications from six colleges nationally recognized for their community-engagement efforts. Using quantitative and qualitative analysis, web content was analyzed for indicators of reciprocity developed from foundational literature regarding campus-community partnerships. …
Volunteer Based Organizations: Bridging The Gap Between Political Efficacy And Civic Engagement, Kristin Nicole Marks
Volunteer Based Organizations: Bridging The Gap Between Political Efficacy And Civic Engagement, Kristin Nicole Marks
LSU Master's Theses
With the declining participation in civic engagement behaviors such as voting, people are turning to other means to demonstrate civic participation. This study examined the role of volunteering as a means to establish civic engagement. Because of this civic participation behavioral shift, the relationship between civic engagement and the communication tactics used by volunteer based organizations was investigated. This study investigated the relationship between civic engagement and political efficacy. Additionally, this study examined the interplay between organizational characteristics (trust, control mutuality, exchange relationship, and commitment) and civic engagement. Lastly, perceptions of new and traditional methods of communications to encourage civic …
Texting Laws And Cell Phone Users: Motivations For Texting While Driving, Jonathan Ferrante
Texting Laws And Cell Phone Users: Motivations For Texting While Driving, Jonathan Ferrante
LSU Master's Theses
ABSTRACT Legal scholars, academics, and industry researchers have indicated that using cell phones when driving is among the most dangerous hazard faced by motorists today. This relatively new technology is embedded in the lives of most people, at all times of the day, including when behind the wheel of a car. Harvard and National Highway Traffic Safety Administration researchers have exposed the dangers of cell phones and driving, but a solution to curtail the problem has yet to be found. This study seeks to understand the motivations and mediating factors affecting texting and driving law compliance by cell phone users. …