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Full-Text Articles in Social and Behavioral Sciences

A Case Study In The Treatment Approaches And Outcomes Of Adjustment Disorder, Tobiellen Care Oct 2004

A Case Study In The Treatment Approaches And Outcomes Of Adjustment Disorder, Tobiellen Care

Theses and Dissertations

This case study evaluated the effectiveness of cognitive-behavioral therapy in the treatment of an adolescent female in a community agency. The client was diagnosed with adjustment disorder mixed with anxiety and depression. A psychosocial history of the client was presented emphasizing the psychosocial stressors that contributed to the adjustment disorder. A review of empirically supported treatment approaches for adjustment disorders was conducted. The Beck Depression inventory and the Trait Anxiety scale were used as outcome measures. Pre and post comparisons of both measures indicated clinically significant decreases in both anxiety and depression. However, further treatment was needed to extend the …


Online Crisis Management, Mauru Rushwaya Jun 2004

Online Crisis Management, Mauru Rushwaya

Theses and Dissertations

The purpose of the study was to learn if public relations practitioners are using the Internet to its fullest capacity, when responding to crisis situations. The study attempted to find out if public relations practitioners had the necessary tools in place to respond to a crisis online.

The sample originally selected consisted of 515 United States public relations practitioners, all members of the Public Relations Society of America (PRSA) and listed under the State of Pennsylvania. A survey consisting of 13 multiple-choice questions was posted on surveymonkey.com with a link included in the body copy of the query letter emailed …


2004 Gender Study Of The New Jersey Public Relations Society Of America, Megan A. York Jun 2004

2004 Gender Study Of The New Jersey Public Relations Society Of America, Megan A. York

Theses and Dissertations

The purpose of the study was to determine the climate of New Jersey Public Relations Society of America, 2004. The researcher sought to find logical alternatives to the much-touted theory of the "glass ceiling," that many researchers blame for salary differential between the genders. E-mail surveys were distributed to research salary, title, industry, experience, etc.

Although NJPRSA men and women have much in common, not everything is mutual. The average male is older and more experienced. Overall female dominance continues in the trade, including in two of the three highest-paying industries. Most respondents were in management positions; however, men occupy …


The Effects Of Debater Styles On Audiences During Televised Political Debates, Juliette J. Broglin Jun 2004

The Effects Of Debater Styles On Audiences During Televised Political Debates, Juliette J. Broglin

Theses and Dissertations

The goal of this study is to examine the effects of certain predetermined debate styles on television viewing audiences. The study used three separate gubernatorial debates with identical questionnaires attached to determine the behavioral traits viewers found most appealing in state level political candidates during organized, televised events. The author acknowledges that many studies of this nature are conducted on the national level. The author chose to analyze the same type of material on a lower level of government to determine what potential voters find appealing in state level potential elected officials. The study places the two selected candidates in …


Revitalizing The Subaru Difference: A Communications Audit To Determine Effectiveness At Subaru Of America, Inc., Thomas Paolella Jun 2004

Revitalizing The Subaru Difference: A Communications Audit To Determine Effectiveness At Subaru Of America, Inc., Thomas Paolella

Theses and Dissertations

The purpose of this study was multifaceted. The first purpose was to examine the Subaru Difference Initiative campaign of several years ago and see what aspects succeeded and what areas needed change. The second purpose was to evaluate the effectiveness of the Subaru Difference and the role it currently plays within the Subaru of America Corporation. The third purpose was to perform research to obtain a better understanding of how employees would like to be communicated with in the future regarding the Difference and also what future steps can be taken to improve the overall clarity and effectiveness of this …


The Impressions Of New Jersey High School Guidance Counselors On The Quality Of Education At Rowan University, Carolyn A. Krehel Jun 2004

The Impressions Of New Jersey High School Guidance Counselors On The Quality Of Education At Rowan University, Carolyn A. Krehel

Theses and Dissertations

This thesis provides a comprehensive examination of New Jersey guidance counselors' impressions of Rowan University. Rowan University, a state funded school, is a rapidly improving and growing institution in the state and its region. However, the University is met with much opposition from those who remember it as a small teachers' college in South Jersey.

This thesis focuses on the history of the university, old impressions of the school, current impressions of the school and recommendations on how to improve the overall awareness and perception of the University.

An email survey was mailed to 1,000 school counselors in the six …


Media Relations Between The Hotel Casino Industry Of Atlantic City, New Jersey And The Press Of Atlantic City, Patrick T. Kuhlen Jun 2004

Media Relations Between The Hotel Casino Industry Of Atlantic City, New Jersey And The Press Of Atlantic City, Patrick T. Kuhlen

Theses and Dissertations

This study fulfills four purposes. First, it is essential to gain a perspective of public relations and public relations practitioners, specifically those in the Atlantic City hotel casino industry, from the point of view of media representatives. Secondly, how do public relations practitioners view the relationship between their organizations and similar organizations with local media? Next, what can an organization's public relations practitioners do to foster and subsequently nurture positive relationships with media representatives and public relations practitioners? Lastly, what can a public relations practitioner do to move the relationship with media representatives, reporters and editors from mere media relations …


Professional Sports Team Fan And Media Relations: A Public Relations Case Study Of The 2003-04 Philadelphia Flyers Professional Hockey Team, Joseph Mathew Harasta Jr. Jun 2004

Professional Sports Team Fan And Media Relations: A Public Relations Case Study Of The 2003-04 Philadelphia Flyers Professional Hockey Team, Joseph Mathew Harasta Jr.

Theses and Dissertations

The relationships between a professional sports team, its fans and media determine the fiduciary success of the team. The responsibility of developing and fostering this relationship falls to the team's public relations department.

The purpose of this study was to (a) determine the influence team performance has on the relationships between a sports team, its fans and media and (b) find ways to improve these vital relationships. In doing so, sports teams' public relations practitioners might better understand the relationships between their team and its key publics while maintaining these relationships during both winning and losing seasons.

To examine the …


Use Of Online Technologies By Higher Education Public Relations Practitioners And Practitioners' Perceived Preference For Their Use By Their Institutions' Audiences, Mary Elizabeth Erwin Hegel Jun 2004

Use Of Online Technologies By Higher Education Public Relations Practitioners And Practitioners' Perceived Preference For Their Use By Their Institutions' Audiences, Mary Elizabeth Erwin Hegel

Theses and Dissertations

The purpose of this study was to determine the relationship between the use of online technologies by university public relations specialists, and the PR professionals' perceived preference for their use by media, internal and external audiences. The research also looked at other aspects of online technology use by university practitioners such as Web site content and emerging technologies.

The researcher collected primary data through a cross-sectional, self-administered questionnaire, designed for this study. The author gathered information for the survey from a literature review of Rowan University databases, scholarly journals, books and Internet searches. The survey contained Likert scale type questions, …


Exploring The Relationship Among Etiological Factors Related To Eating Disorders, Erin K. Duffy Jun 2004

Exploring The Relationship Among Etiological Factors Related To Eating Disorders, Erin K. Duffy

Theses and Dissertations

The purpose of this study was to use a cross-sectional and longitudinal research design to explore the causal relationship between personality, coping, social support and eating disorder pathology. After initial data collection, participants were contacted at either an 8-month or 2-month follow-up period. Of the original 270 participants, 134 subjects completed a follow-up portion of the study (112 at 2-months and 22 at 8-months). Participants completed all measures at time 1, and completed measures of eating disorder pathology at time 2. Results from cross-sectional analyses indicated that neuroticism self-distraction and positive reframing were predictive of eating disorder pathology. Results from …


Amusement Park Crisis Management And Its Effect On The Crisis News Life Cycle, Kristin B. Siebeneicher Jun 2004

Amusement Park Crisis Management And Its Effect On The Crisis News Life Cycle, Kristin B. Siebeneicher

Theses and Dissertations

The purpose of this thesis was to evaluate whether effective amusement park crisis management can shorten the crisis news life cycle. Twenty-two in-depth interviews with seasoned media, amusement park public relations practitioners, and park PR practitioners who formerly worked in media were conducted and analyzed through content analysis. Coverage of an amusement ride incident was analyzed through content analysis to support interview findings. Numerous strategies are identified to build a foundation for effective crisis management, and to shorten the duration of crisis news coverage. Differences in managing print media versus television media are discussed. The thesis identifies amusement park incident …


Conduct, Learning, And Substance Use Disorders In An Adolescent Male: A Case Study, Dana F. Wales Jun 2004

Conduct, Learning, And Substance Use Disorders In An Adolescent Male: A Case Study, Dana F. Wales

Theses and Dissertations

The purpose of this case study was to examine best practice interventions for an individual diagnosed with Conduct, Learning, and Substance Use Disorders. Empirically supported research was evaluated and compared to normative practices of the agency where the client resided. The intervention process included a psychosocial assessment, Differential Diagnosis as well as multiple levels of intervention. Outcome measures were used to assess depression, anxiety, and coping skills. However, a lack of cooperation and follow through by the client and his family invalidated these measures. Clinical observations and staff reports indicated that the overall intervention had mixed results with this client. …


A Case Study To Determine Best Practice Treatment For A Child Diagnosed With Asperger's Syndrome And Attention Deficit/Hyperactivity Disorder, Amy Schumacher Jun 2004

A Case Study To Determine Best Practice Treatment For A Child Diagnosed With Asperger's Syndrome And Attention Deficit/Hyperactivity Disorder, Amy Schumacher

Theses and Dissertations

The purpose of this case study was to determine the best practice model of therapy to treat a child diagnosed with Asperger's syndrome and attention deficit/hyperactivity disorder. The participant was an eight-year-old Caucasian male who had significant developmental delays. The Behavior Assessment System for Children was used in order to assess the progress John made in the therapeutic setting of which he had been attending. Intervention components included a psychosocial assessment, differential diagnosis, a behavior treatment plan, psychotropic medication and social skills training. A client satisfaction survey was also administered. The normative practice of the agency was compared with empirically …


Public Relations In Print: A Study And Profile Of Public Relations-Generated News Stories That Appear In Delaware Valley Daily Newspapers, Mark R. Marmur May 2004

Public Relations In Print: A Study And Profile Of Public Relations-Generated News Stories That Appear In Delaware Valley Daily Newspapers, Mark R. Marmur

Theses and Dissertations

The purpose of this study was to examine public relations practice's impact on journalism throughout the Delaware Valley through analysis of journalistic attitudes about public relations and the success of public relations practice on publicity for Rowan University.

The study analyzed the results of a regional survey given to editors and reporters at 25 daily newspapers throughout the Delaware Valley. The study also included an analysis of publicity gained by Rowan University through its Office of University Relations over a two-month period.

The study found that although a majority of Delaware Valley daily newspaper editors and reporters see public relations …


A Case Study Using Best And Normative Treatments Related To Adjustment Disorder, Alcohol Abuse, And Sexual Abuse Of Child, Lisa Mcconnell May 2004

A Case Study Using Best And Normative Treatments Related To Adjustment Disorder, Alcohol Abuse, And Sexual Abuse Of Child, Lisa Mcconnell

Theses and Dissertations

The purpose of this study was to examine the effectiveness of normative and best therapy techniques with individuals diagnosed with Adjustment Disorder, Alcohol Abuse, and Sexual Abuse of Child using a case study format. The subject of this study was a 15 year old female who presented with a three-week onset of depressed mood. For the purpose of this study she was seen over a four month period. Treatment emphasis was on reducing depression and anxiety related to the sexual abuse. The Trauma Symptom Checklist for Children and the Children's Depression Inventory were chosen for this study. Post-testing suggested significant …


Use Of The Ebscohost Database In Grades Three Through Five, Allyson F. Cogan May 2004

Use Of The Ebscohost Database In Grades Three Through Five, Allyson F. Cogan

Theses and Dissertations

The purpose of this research was to determine how the electronic databases available in EBSCOhost, Primary Search, MasterFile Premier, and Searchasaurus, were being used in teaching information skills to the students in grades three through five. The study involved the media specialists who were members of South Jersey Regional Library Cooperative teaching in elementary schools serving grades three through five. A total of 103 surveys were mailed out with a total of 59 media specialists returning them.

Data analysis was achieved by entering the survey results into the SPSS version 11.1 statistical analysis program. Totals and percentages were computed with …


The Future Of Print And Electronic Periodicals In High School Media Centers, Judy Angelo May 2004

The Future Of Print And Electronic Periodicals In High School Media Centers, Judy Angelo

Theses and Dissertations

The main objective of this study was to determine if southern New Jersey public high school media centers had reduced, increased, or left the same the number of print and electronic subscriptions to periodicals. The selected periodicals that were available online through EBSCOhost were compared to those purchased in print format by high school media specialists. Questionnaires were sent to 70 South Jersey high school media specialists, asking about their print and electronic periodical usage, and their storage procedures, if any, for back issues of periodicals. The media specialists were asked to comment on their behaviors. The data were analyzed …


The Hidden Library Curriculum: Children's Electronic Pathfinder Analysis And Information Literacy Skills, Collette Baldasare May 2004

The Hidden Library Curriculum: Children's Electronic Pathfinder Analysis And Information Literacy Skills, Collette Baldasare

Theses and Dissertations

The purpose of this survey investigation was to ascertain the degree of conformity of selected public library electronic pathfinder collections for children in the United States and Canada to assess format, components, and readability and whether the collections were effectively constructed to be used as starting points for further research. This research paper explains the relationship of instructional design models, information literacy skills, and the analysis of selected resources. An email questionnaire was mailed to ten libraries within the United States and Canada. The email questionnaire is a modified version of a survey sent to academic libraries by Grimes and …


New Jersey Public Libraries And Funding, Mary Elizabeth Reeves Fine May 2004

New Jersey Public Libraries And Funding, Mary Elizabeth Reeves Fine

Theses and Dissertations

The purpose of this exploratory study was to examine New Jersey public libraries with budgets exceeding $3 million dollars and find out their sources of funding. In particular, with the financial climate of many state libraries' budgets being cut, the mailed questionnaire focused on whether 18 public libraries out of a selection of 21 libraries in New Jersey have established endowment funds or deferred giving plans. Results found that only a few libraries have funding other than local community tax revenue. Most library directors acknowledge that fundraising is a viable way to diversify their income, and that in concept it …


The Use Of Blocking Software Or Internet Filters In Southern New Jersey Public Libraries, Suzi I. Freedman May 2004

The Use Of Blocking Software Or Internet Filters In Southern New Jersey Public Libraries, Suzi I. Freedman

Theses and Dissertations

The purpose of this study was to determine if public libraries in southern New Jersey have installed blocking software or filters on their Internet computers and, specifically, to find out what types of filters or blocking software they were currently using in their libraries. The study wanted to see how satisfied librarians were with their filters or blocking software. The study also looked at whether or not public libraries in southern New Jersey have written Acceptable Use Policies which define access to the Internet for some or all of their patrons, including children under the age of eighteen. Finally, the …


Young Adult Public Library Services In Southern New Jersey, Lesa Keener May 2004

Young Adult Public Library Services In Southern New Jersey, Lesa Keener

Theses and Dissertations

In 1995 the National Center for Educational Statistics, conducted a survey on young adult librarianship entitled, Services and Resources for Children and Young Adults in Public Libraries. The survey showed that while 23% of the patrons that used public libraries were YAs, ages 12-17, they lacked librarians, services, resources and areas designed specifically for their age group. The researcher conducted a 2004 survey based on the NCES 1995 study to compare results to see if there were any improvements.The researcher e-mailed 84 descriptive surveys to public library members of the SJRLC and NJYAC, the responses totaled 38, or …


A Study Of Cooperative Relationships Between Small Business Development Centers And Public Libraries, Nancy Polhamus May 2004

A Study Of Cooperative Relationships Between Small Business Development Centers And Public Libraries, Nancy Polhamus

Theses and Dissertations

The purpose of this research was to examine the variety and levels of services provided to the clients of local Small Business Development Centers (SBDC) by selected medium-size and large public libraries in the Delaware Valley region. The twelve responding libraries reported a wide variety in the levels of service provided to the local small business community. Librarians reported participating with their local SBDC by providing facilities, reference materials, staff with special training and/or experience in business reference service, staff participation in programs, and combinations of these services. Three libraries reported providing no services at all to support SBDC programs …


Effectiveness Of A Treatment Approach For Comorbid Panic Disorder, Major Depressive Disorder, And Alcohol Dependence: A Case Study, Vera Biryukova May 2004

Effectiveness Of A Treatment Approach For Comorbid Panic Disorder, Major Depressive Disorder, And Alcohol Dependence: A Case Study, Vera Biryukova

Theses and Dissertations

This case study evaluates the effectiveness of cognitive-behavioral therapy with a focus on therapeutic relationship in the treatment of an adult female who underwent treatment in a community mental health agency. The client was diagnosed with comorbid panic disorder, major depressive disorder, and alcohol dependence. In addition, the client experienced a variety of psychosocial stressors. The client's psychosocial assessment is presented, and the empirical treatment literature related to the client's diagnoses is reviewed. A variety of outcome measures were used. Results indicated that the treatment was effective: the client experienced a significant reduction in the severity of symptoms. However, further …


Perceptions Of Height, Attractiveness, And Power, Michelle A. Worth May 2004

Perceptions Of Height, Attractiveness, And Power, Michelle A. Worth

Theses and Dissertations

The purpose of this study was to explore how perceptions of physical attractiveness and power changed based on an individual's height and gender. Participants were 117 Rowan University students (53 males and 64 females, mean age = 20.9 years). Students were administered a packet that asked demographic data including their age, sex, height, weight, major, hometown, academic status, and marital status. Upon completion of this data, the students were asked to complete a packet where they viewed 10 target persons that varied in height and sex, then answered a series of questions about their perceptions of the target's attractiveness and …


The Relationship Between Racial Identity Attitudes And The Experience And Expression Of Anger, Kirsten Cristinziani May 2004

The Relationship Between Racial Identity Attitudes And The Experience And Expression Of Anger, Kirsten Cristinziani

Theses and Dissertations

The purpose of this study was to investigate the relationship between the racial identity attitudes of African-Americans and experience and expression of anger. For several decades, theories of racial identity development have been postulated (e.g. Cross, 1971; Helms, 1990). Affective correlates of differing statuses of racial identity development have been hypothesized and widely studied. However, the affect of anger has not been given much systematic attention in the literature, though theoretical models of racial identity development do include assumptions of the role of anger. Specifically, in Helms' model of racial identity development (1990), which this thesis adheres to, anger is …


Family Risk Factors Related To Adolescent Adjudication, Jennifer M. Del Russo May 2004

Family Risk Factors Related To Adolescent Adjudication, Jennifer M. Del Russo

Theses and Dissertations

Family and social relationships have been identified as risk-factors for adolescent adjudication. Ninety-five participants between the ages of 13 and 19 were recruited from the Youth Empowerment System (YES) Shelter & Residential Treatment Facility, Camden Day & Residential Treatment Center, and Camden Catholic High School in Camden County, New Jersey. The participants were administered a survey designed by the experimenter and the Marlowe-Crowne Social Desirability Scale. Chi-square analyses showed significant relationships between adjudication and who the legal guardian was, marital status of their biological parents and legal guardian, their relationship with their legal guardian, biological parents' criminal record and drug/alcohol …


Psychotherapy Outcome Measures In A Client With A Childhood Disorder, Amy S. Lawrence May 2004

Psychotherapy Outcome Measures In A Client With A Childhood Disorder, Amy S. Lawrence

Theses and Dissertations

The purposes of this case study were to: (1) complete a thorough psychosocial assessment on a psychotherapy client, (2) to attribute the most accurate diagnosis, and (3) explain the most beneficial empirical treatment through research and review. The case study consisted of a single 17-year-old Hispanic male who resided in a group home. Data was obtained through individual therapy sessions and two self-report inventories. Findings indicated that client met criteria for Disruptive Behavioral Disorder, Not Otherwise Specified (DBD, NOS). Treatment research was done on Oppositional Defiant Disorder (ODD) for two reasons: (1) due to insufficient studies on DBD, NOS, and …


Evaluation Of A Multi-Modal Treatment Approach For Adjudicated Youth, Jennifer K. Swingle May 2004

Evaluation Of A Multi-Modal Treatment Approach For Adjudicated Youth, Jennifer K. Swingle

Theses and Dissertations

The purpose of this case study was to examine the effectiveness of multi-modal treatment on an adolescent with comorbid mental disorders in residential treatment using a case study format. The subject of this study was a 16-year-old girl who suffers from Reactive Attachment Disorder, Conduct Disorder and Borderline Personality Disorder as well as multiple traumatic incidents in her childhood. For the purpose of this study, she was seen over a nine-month period. Major emphasis was on reducing aggression and depression and on increasing client participation in treatment. Depression and maladjustment were pre-tested and post-tested using the Beck Depression Inventory II …


The Use Of Habit Reversal Training In The Treatment Of Trichotillomania: A Single Subject Design, Courtney M. Jones Apr 2004

The Use Of Habit Reversal Training In The Treatment Of Trichotillomania: A Single Subject Design, Courtney M. Jones

Theses and Dissertations

The purpose of this study was to explore the effectiveness of self-monitoring and a multicomponent behavioral intervention on the treatment of Trichotillomania (TTM). The subject in this study was a 12-year-old African American female who has demonstrated hair-pulling behavior for several years. The interventions that were implemented were journaling and Habit Reversal Training (HRT). The types of measurements that were used were direct observation, daily logs, and standardized questionnaires. The standardized assessments were the Multidimensional Anxiety Scale for Children (MASC, March, 1998) and the Trichotillomania Severity and Impairment Scales (Swedo et al., 1989). In the study, the introduction of journaling …


The Significance Of Integrated Marketing Communication Techniques In The 21st Century Marketplace, Janice D'Amico Nee Mar 2004

The Significance Of Integrated Marketing Communication Techniques In The 21st Century Marketplace, Janice D'Amico Nee

Theses and Dissertations

The primary purpose of this study was to examine integrated marketing communication techniques used to develop successful apparel brands. This author researched existing data and explored the IMC development of three successful brand apparel companies: Nike, Ralph Lauren Polo, and Tommy Hilfiger. The study included the process of building brand identity, including the tenets of brand management and the symbolic process, as well as the significance of brand equity and architecture.

This author conducted a pen and paper quantitative survey to a random sampling of 50 Cumberland County College undergraduate students concerning the influential factors in their choice of brand …