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Full-Text Articles in Social and Behavioral Sciences
A Developmental Approach To Teaching Internet Marketing, Rohan Miller, Ray Stace, Gwyneth Howell
A Developmental Approach To Teaching Internet Marketing, Rohan Miller, Ray Stace, Gwyneth Howell
Senior Deputy Vice-Chancellor and Deputy Vice-Chancellor (Education) - Papers
Just as buying and selling over the Internet represents a new frontier for commerce, teaching students how to best use the Internet in marketing presents educators with new challenges and new opportunities. Perhaps the most distinguishing feature of Internet commerce that must be confronted by educators is the general absence of inter-personal communication in customer exchanges. As most Internet marketing takes place using a self-service technology (SST) that enables customers to consume products independent of direct service employee involvement (Meuter, Ostrom, Roundtree and Bitner 2000), it seems inappropriate to teach marketing in an Internet environment by relying on traditional lecture-tutorial …
The Legitimacy Of Experiential Learning In Research Universities, Angela E. Schmiede
The Legitimacy Of Experiential Learning In Research Universities, Angela E. Schmiede
Thesis, Dissertations, Student Creative Activity, and Scholarship
The goal of this historical and exploratory study was to describe and analyze the spread and legitimacy of experiential learning to and within Cornell University and Stanford University. Using an institutional and political framework, this analysis focused on understanding how elements of legitimacy from the academy, the experiential learning field and the external environment intersected to shape the diffusion, forms and purposes of experiential learning within Cornell and Stanford. The constructions of legitimacy within these three different contexts shifted over time, influencing the extent to which experiential learning was adopted; and once adopted, the extent to which it was adapted, …
Experiential Learning As Service For Others, Mary K. Canales, Helen French
Experiential Learning As Service For Others, Mary K. Canales, Helen French
Service Learning, General
In the hours and days immediately after the collapse of the World Trade Center on Sept 11, 2001. When it became evident there would be few survivors to care for, nurses realized that despite their clinical skills and medical knowledge, they were powerless to help during this tragedy. Many began to question the meaning of their practice and ask themselves what they could do to serve their country and fellow citizens in this time of uncertainty. Since the Sept 11 terrorist attacks, many nurses are learning other ways to serve and translating that service into personal and professional growth.
Integrating Service-Learning Into Watershed Management Programs: Opportunities And Challenges, Tamim Younos, Raymond De Leon, Christine Lewicki
Integrating Service-Learning Into Watershed Management Programs: Opportunities And Challenges, Tamim Younos, Raymond De Leon, Christine Lewicki
Special Topics, General
The objective of this article is to open a dialogue on integrating service-learning into community based watershed management programs and to discuss opportunities and challenges that a service-learning program presents to universities and communities. The article presents the concept and definition of service-learning, and arguments concerning why institutions of higher education and university faculty and students should be involved with community based watershed management programs.
Can Reflective And Executive Control Skills Be Fostered Online?, Catherine E. Mcloughlin, Joseph Luca
Can Reflective And Executive Control Skills Be Fostered Online?, Catherine E. Mcloughlin, Joseph Luca
Research outputs pre 2011
One of the crises facing the professions is the scepticism surrounding the nature of professional knowledge and whether individuals can cope with the increased complexity of society and the changing demands of the workplace. In order to develop these skills students need to be able to reflect on their learning experiences, integrate them with prior knowledge, self-evaluate and develop decision-making and planning processes. The development of reflexivity is presented in the context of an online tertiary unit where students proceed through the cycle of action, reflection, planning and abstract conceptualisation by engaging in a range of collaborative tasks including peer …
Collaborative Design Projects: Evaluating Students' Online Discussions, S. R. Lambert
Collaborative Design Projects: Evaluating Students' Online Discussions, S. R. Lambert
Senior Deputy Vice-Chancellor and Deputy Vice-Chancellor (Education) - Papers
This paper reports on the author’s work to evaluate student online discussion, a learning tool used in a face-to-face graphic design subject centred around a collaborative design project. A modified teaching and learning model with new online resources was trialled with approx 45 undergraduate design students in session 1 of 2003. The 4 students in each project team were allocated a specific role based on contemporary design studio practice. An online discussion space was set up for each project team. A number of evaluation techniques were used including a content analysis of online discussion postings on which this paper focuses. …