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Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

2002

Theses/Dissertations

East Tennessee State University

Confidence Slide

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Full-Text Articles in Social and Behavioral Sciences

Out Of The Spotlight And Into The Shadows: An Examination Of Communication About Adolescent Girls On Music Television., Stacy Nichole Fentress May 2002

Out Of The Spotlight And Into The Shadows: An Examination Of Communication About Adolescent Girls On Music Television., Stacy Nichole Fentress

Electronic Theses and Dissertations

This study examines portrayals of adolescent girls on Music Television (MTV). A content analysis of 26 hours of MTV programming was conducted and analyzed using quantitative and qualitative methods. Analyzed programming was shown August-November 2001. Dates were chosen randomly; times were chosen randomly from the pools of hours in which adolescents usually watch television.

Adolescent girls predominantly appear in the background of MTV programs. Many of them cheer for male celebrities, but only 12% speak. The content analysis reveals that a narrow beauty ideal is promoted on the channel-most girls are thin, White, and wearing revealing clothing. It is argued …