Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Discipline
-
- Communication (23)
- Mass Communication (20)
- Social Media (6)
- Social Influence and Political Communication (3)
- Animal Sciences (1)
-
- Animal Studies (1)
- Arts and Humanities (1)
- Behavior and Ethology (1)
- Cognition and Perception (1)
- Communication Technology and New Media (1)
- Critical and Cultural Studies (1)
- Development Studies (1)
- Ecology and Evolutionary Biology (1)
- Environmental Monitoring (1)
- Environmental Sciences (1)
- Geography (1)
- Human Geography (1)
- Life Sciences (1)
- Physical Sciences and Mathematics (1)
- Physical and Environmental Geography (1)
- Population Biology (1)
- Psychology (1)
- Public Relations and Advertising (1)
- Rhetoric (1)
- Rhetoric and Composition (1)
- Social Psychology and Interaction (1)
- Social Work (1)
- Sociology (1)
- Zoology (1)
- Publication Year
Articles 1 - 24 of 24
Full-Text Articles in Social and Behavioral Sciences
Building Solidarity Between Minority Groups, Seonwoo Kim
Building Solidarity Between Minority Groups, Seonwoo Kim
LSU Doctoral Dissertations
Although a considerable number of scholars agree that an intergroup coalition among minorities will be more powerful in changing biased perceptions, regulations, and policies (e.g., Burson & Godfrey, 2020; Lane et al., 2019), cross-minority solidarity is challenging due to the inherent difficulties in establishing a shared goal and reaching a consensus on methods and tactics (Gawerc, 2021; Rogers, 2004) and competing policy stances and stereotypes (Hope, 2019; Nopper, 2006). Numerous instances of social movements that failed due to the failure of coalitions to form have been documented in the literature (e.g., Almeida, 2010; Ferree & Roth, 1998; Gelb & Shogan, …
Understanding The Influence Of Colorism On The Dating Preferences Of Black Undergraduate Students At Predominantly White Institutions, Odessa Foster
Understanding The Influence Of Colorism On The Dating Preferences Of Black Undergraduate Students At Predominantly White Institutions, Odessa Foster
LSU Master's Theses
This study examined the effects of colorism on emerging Black undergraduate college students and how it influences their dating preferences while attending a Predominantly White Institution. The participants were 18-24 years old and self-identified as Black women attending a PWI. A secondary analysis was conducted. The findings of this study revealed that family can influence emerging Black adults dating preferences as they are likely to have the same preference as their family. There is a significantly positive relationship between family preference and dating preferences. This study also examined the correlation between media/social media and dating preferences. As there were positive …
The Effects Of Covid 19-Related Social Media Hate Crime On Asian And Asian Americans' Self-Esteem, Saachi Chugh
The Effects Of Covid 19-Related Social Media Hate Crime On Asian And Asian Americans' Self-Esteem, Saachi Chugh
LSU Master's Theses
The COVID-19 pandemic has changed the way people communicate, live, socialize and perhaps the way they feel about the Asian population. The United States has seen a rise in the Asian hate crimes on online and offline platforms since the beginning of the pandemic which has affected the overall well-being of the Asian population. To our knowledge, the present study is one of the first studies to address the effects of COVID 19-related online perceived racial discrimination on the self-esteem of Asians. Additional objectives were to reveal the different coping mechanisms being used by the Asian population to cope with …
The Effects Of Covid 19-Related Social Media Hate Crime On Asian And Asian Americans' Self-Esteem, Saachi Chugh
The Effects Of Covid 19-Related Social Media Hate Crime On Asian And Asian Americans' Self-Esteem, Saachi Chugh
LSU Master's Theses
The COVID-19 pandemic has changed the way people communicate, live, socialize and perhaps the way they feel about the Asian population. The United States has seen a rise in the Asian hate crimes on online and offline platforms since the beginning of the pandemic which has affected the overall well-being of the Asian population. To our knowledge, the present study is one of the first studies to address the effects of COVID 19-related online perceived racial discrimination on the self-esteem of Asians. Additional objectives were to reveal the different coping mechanisms being used by the Asian population to cope with …
Parasocial Relationships With Online Influencers, Sydney Reynolds
Parasocial Relationships With Online Influencers, Sydney Reynolds
LSU Master's Theses
Current research on parasocial relationships has a focus on the media consumer and the media personae in television or film where the media consumer exerts time and emotional energy into the relationship while the character is unaware of their existence. The purpose of this study is to explore the Influencers and further conceptualize the term parasocial relationship to include these online mediated relationships and interactions. This study explores parasocial relationships and what is associated with them in the context of social media with respondents who consistently engage with social media Influencers. Social media Influencers address their audiences personally and share …
Intimate Rhetorics Of Networked Motherhood, Katie Nelson
Intimate Rhetorics Of Networked Motherhood, Katie Nelson
LSU Doctoral Dissertations
Fundamentally pregnant bodies are understood, similarly to women’s bodies, as necessitating discipline. However, new networked forums have emerged where pregnancy is understood as affirming and having the capacity to challenge a silenced subject position. Using three case studies, the #IHadAMiscarriage Instagram page, the #TakeBackPostpartum Instagram page, and mediatized discourses surrounding Kylie Jenner’s pregnancy, this dissertation writes intimate publicity into these mediatized transgressions of pregnancy and postpartum. I argue discourses about pregnancy and postpartum in these networked spaces constitute intimate publics through the cultivation of shared affected investments and divestments in embodied experiences. These investments in the embodied experiences are crafted …
Social Justice Through Social Media: The Use Of Twitter As A Tool For Activism In The #Metoo #Blacklivesmatter Era, Laura L. Coleman
Social Justice Through Social Media: The Use Of Twitter As A Tool For Activism In The #Metoo #Blacklivesmatter Era, Laura L. Coleman
LSU Master's Theses
This study focuses on social justice and how people on Twitter chose to talk about it. The rise of social media has allowed Twitter users to speak more freely in more spaces than one. The study compared two different sexual assault cases between Judge Brett Kavanaugh and Professor Christine Blasey; and Virginia’s Lt. Governor Justin Fairfax and Vanessa Tyson. Applying the social responsibility theory, which allows free press without any censorship, I then can see the tone of which Black Twitter users have when talking about two separate sexual assault cases. This study compares the use of the #BlackTwitter hashtag …
Can Cooler Heads Prevail? New Media Technology And Affective Polarization, Brian Kendall Watson
Can Cooler Heads Prevail? New Media Technology And Affective Polarization, Brian Kendall Watson
LSU Doctoral Dissertations
Are new media technologies stirring up negative partisan feelings in the American public? Can researchers find ways of using new media tools to reduce affective polarization? Relying on a series of experiments featuring online newsfeeds and social media discussions, this dissertation seeks to answer these questions by testing the influence of partisan news and political discussions in realistic Internet environments. Two custom news “portals” (2016, 2018) expose participants to actual partisan news content. Two Facebook discussion experiments (2017, 2019) randomly assign participants to start real political discussions on their personal social media accounts, using discussion-initiation strategies designed to reduce partisan …
A Study Of The Urban Red Fox (Vulpes Vulpes) Population In Baton Rouge, Louisiana Using Social Media, Ahsennur Soysal
A Study Of The Urban Red Fox (Vulpes Vulpes) Population In Baton Rouge, Louisiana Using Social Media, Ahsennur Soysal
LSU Master's Theses
Foxes are timid yet resourceful animals that are integrated into many urban environments. Because they are elusive, collecting information about the number of urban foxes, their diet and spatial distribution, their interactions with the ecological community in their urban habitat, as well as residents’ response to them, is difficult. Involving stakeholders to participate in the data collection on wildlife via citizen science on social media is one way to overcome this complication, while simultaneously engaging residents in the ecology happening around them. Therefore, we used social media as the platform to engage the public to document and map the foxes …
Weather Communication On Twitter: Identifying Popular Content And Optimal Warning Format Via Case Studies And A Survey Analysis, Joshua D. Eachus
Weather Communication On Twitter: Identifying Popular Content And Optimal Warning Format Via Case Studies And A Survey Analysis, Joshua D. Eachus
LSU Doctoral Dissertations
The use of Twitter as a channel for weather information inspires a deeper analysis of key information nodes during episodes of high impact weather, especially local meteorologists. To optimize communication on the channel, it is important to understand what kinds of messages produce exposure and attention among users—which translates to knowledge that could improve the reach of a warning. Literature identifies two key models that well describe the cognitive processing of tweets and warnings. The Protective Action Decision Model (PADM) describes risk perception and the factors that enable or disable one from acting on a warning. Particularly through environmental and …
Disclosing The Truth About Instagram Endorsers: A Study Of The Effects Of The Use Of Material-Connection Disclosures On Instagram And Types Of Endorsers On Advertising Identification And Consumer Response, Lauren Francis Myers
LSU Master's Theses
This experiment studies the effects of the Federal Trade Commission’s material-connection disclosure requirement as it applies to Instagram, as well as consumer responses to the types of endorsers that advertise a product on their Instagram profiles. In this experiment, participants viewed the Instagram profiles of a social-media endorser or celebrity, followed by an Instagram posting of a product with or without a material-connection disclosure. Participants then answered a survey with questions referring to advertising identification, source credibility, message credibility, brand attitude, and purchase intentions. Results suggest that there are no significant effects of material-connection disclosures on the identification of a …
Examining Local Law Enforcement Public Relations, Lindsay M. Mccluskey
Examining Local Law Enforcement Public Relations, Lindsay M. Mccluskey
LSU Doctoral Dissertations
This mixed-method dissertation 1) identifies and describes common local law enforcement public relations activities, including reputation management, community relations and engagement, media relations, social media management, and internal communications; 2) addresses perceived similarities and differences associated with local law enforcement public relations relative to peers within the same level of government (e.g., public relations in the parks department of the same municipality); 3) identifies distinctive and reinforces common government public relations environmental characteristics, challenges, and opportunities associated with local law enforcement; 4) provides insights regarding how local law enforcement are using online tools (e.g., websites and social media) for public …
All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau
All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau
LSU Doctoral Dissertations
This dissertation examines science blogging practices, including motivations, routines and content decision rules, across a wide range of science bloggers. Previous research has largely failed to investigate science blogging practices from science bloggers’ perspective or to establish a sociological framework for understanding how science bloggers decide what to blog about. I address this gap in previous research by conducting qualitative in-depth interviews with 50 science bloggers and an extensive survey of blogging motivations, approaches, content decisions rules, values and editorial constraints for over 600 active science bloggers. Results reveal that science blog content is shaped heavily by not only individual …
Perceptions Of Collegiate And Professional Black Male Athletes Based On The Media, Dionell Mcneal
Perceptions Of Collegiate And Professional Black Male Athletes Based On The Media, Dionell Mcneal
LSU Master's Theses
This study focuses on how media usage can affect one’s perceptions of Black collegiate and professional male athletes. While early research focused solely on traditional media, this study focuses on social media as well. This study investigates the relationships between the amounts of time spent using traditional and social media, and the perceptions of athletes in regards to their physical capability, the likelihood of being criminals, and prevalence of committing violent crimes. To explore relationships, this study utilized a total of 145 White participants. Findings showed a positive relationship existed between social media usage and perceptions of criminal-like characteristics. It …
Message Appeals Used By Nonprofits On Twitter To Increase Public Engagement, Lilliana Laura Lopez
Message Appeals Used By Nonprofits On Twitter To Increase Public Engagement, Lilliana Laura Lopez
LSU Master's Theses
As social media becomes a more prominent tool for mass communication, nonprofit organizations are using social networking sites as a means to communicate with their target audiences and recruit supporters. This study explores how nonprofits are using Twitter, a microblogging website, to communicate with their audiences during the year-end charitable giving period and investigate which messaging acquires audience engagement. This was determined by investigating nonprofit organizations’ use of Twitter’s multimedia features and the different types of message appeals used when tweeting about their organization’s year-end campaign. Another aim of this study was to identify which message appeals in online charitable …
Art Tweets: A Content Analysis Of Social Media Activity Among Six Top Art Museums In The U.S.A., Patricia Ann Milford-Hoyt
Art Tweets: A Content Analysis Of Social Media Activity Among Six Top Art Museums In The U.S.A., Patricia Ann Milford-Hoyt
LSU Master's Theses
This study presents a content analysis of Twitter posts tagged with one of six institutions to establish uses and gratifications with this medium and the art museum industry. Due to industry norms, copyright law, museums traditionally do not permit photography and therefore may limit the advancement of their mission through misuse of the social media. This study establishes a baseline by seeking to understand how museums and individual account holders engage on Twitter within the art museum space as well as begin to unearth whether museums are misusing this media outlet and limiting their potential to educate the public while …
The Effects Of Interactivity And Involvement On Users' Attitude Toward And Perception Of Brands And Purchase Intent On Facebook, Christina Persaud
The Effects Of Interactivity And Involvement On Users' Attitude Toward And Perception Of Brands And Purchase Intent On Facebook, Christina Persaud
LSU Master's Theses
Communications practitioners have long studied factors related to consumers’ impressions of brands as well as their intent to purchase from brands. While early research has focused on traditional advertising methods, newer research is geared towards understanding how interactive features are changing this relationship. The rise of newer computer-mediated communication (CMC) technologies, specifically social media, has lead to many changes in the way organizations market their brands as they allow for unique, interactive communication between an organization and its publics. While the notion of interactivity, a core feature of CMC, has no one definition, researchers continue to examine its effects within …
Corporate Use Of Social Media, Viktorya Mirzoyan
Corporate Use Of Social Media, Viktorya Mirzoyan
LSU Master's Theses
Despite significant and constantly increasing volume of social media use by both individuals and corporate entities, scarce scholastic attention has been paid to practices undertaken by companies and organizations in creating presence on social media, managing social media accounts and communicating with constituents on social media. New social media platforms appear regularly, attracting millions of daily visitors, however, this new type of communication media still lacks in-depth analysis, which would provide guidelines to be used by corporate entities to make their presence on social media most effective. This study makes the first step to analyze possible relationships between companies’ practices …
Multitude Of Needs Met By An Online Mom Community, Shannon Alexis Snell
Multitude Of Needs Met By An Online Mom Community, Shannon Alexis Snell
LSU Master's Theses
Online communities for expectant mothers have existed for many years, but newer social media sites are allowing these groups to exist in different formats. This study features an online community of 94 women that originated from TheBump.com’s forums who then formed their own community, a Facebook group for February 2012 moms. The women exist in many different social media spheres including the group, Facebook, Twitter, Instagram, and a separate Buy/Sell/Trade Facebook group. This study used a survey questionnaire to determine whether these different social media sites and platforms met different needs for this specific group of women. The study also …
From The Viewbook To Facebook: A Content Analysis Of Universities' Facebook Posts To Measure Organization-Public Relationships, Aariel Roxanne Charbonnet
From The Viewbook To Facebook: A Content Analysis Of Universities' Facebook Posts To Measure Organization-Public Relationships, Aariel Roxanne Charbonnet
LSU Master's Theses
This study examined StudentAdvisor.com's top 25 social media colleges to determine the ways in which these universities communicated with their various publics on Facebook. Using Hon and Grunig's models of public relations as frameworks, a quantitative content analysis was performed. The study considered each individual post on the universities' Facebook walls (n=709) over the course of a three-week period. The study's research questions were based on whether the posts promoted Hon and Grunig's relationship indicators, as well as what public relations models the posts resembled. Results indicated that posts were least likely to resemble the two-way symmetrical model and seldom …
Volunteer Based Organizations: Bridging The Gap Between Political Efficacy And Civic Engagement, Kristin Nicole Marks
Volunteer Based Organizations: Bridging The Gap Between Political Efficacy And Civic Engagement, Kristin Nicole Marks
LSU Master's Theses
With the declining participation in civic engagement behaviors such as voting, people are turning to other means to demonstrate civic participation. This study examined the role of volunteering as a means to establish civic engagement. Because of this civic participation behavioral shift, the relationship between civic engagement and the communication tactics used by volunteer based organizations was investigated. This study investigated the relationship between civic engagement and political efficacy. Additionally, this study examined the interplay between organizational characteristics (trust, control mutuality, exchange relationship, and commitment) and civic engagement. Lastly, perceptions of new and traditional methods of communications to encourage civic …
Making News In 140 Characters: How The New Media Environment Is Changing Our Examination Of Audiences, Journalists, And Content, Ashley Elizabeth Kirzinger
Making News In 140 Characters: How The New Media Environment Is Changing Our Examination Of Audiences, Journalists, And Content, Ashley Elizabeth Kirzinger
LSU Doctoral Dissertations
This project answers the following questions: What does political reporting on social media look like? How is political journalists’ use of social media changing their relationships with sources and fellow political journalists? Triangulating qualitative and quantitative research methods (content analysis, social network analysis, and in-depth interviews) in an examination of Twitter, a social media platform popular among journalists, this project provides insight into how changes in media routines are affecting news content.
Stay Calm And Tweet: A Best Practice Approach To The Use Of Social Media In A Crisis Situation, Elizabeth Barrow Tadie
Stay Calm And Tweet: A Best Practice Approach To The Use Of Social Media In A Crisis Situation, Elizabeth Barrow Tadie
LSU Master's Theses
At some point in its history every organization will face a crisis situation. How an organization responds to a crisis incident decides its survival. As Internet technology flourishes, public relations practitioners are provided with additional tools to manage crisis situations. This study investigates the role that emerging social media components play in the field of crisis management. It presents a best practice approach to using new technology in times of emergency. A qualitative study of Louisiana public relations practitioners analyzes how and why social media is being integrated into crisis communication plans. Social media components are used to quickly communicate …
Hospice Organizations On The Social Media Scene: Benchmarking The Uses And Strategies Of Hospice Organizations On The Internet In 2011, Emily Tiller
LSU Master's Theses
As baby boomers age and the hospice industry grows to meet the demands for care, it is important that these organizations reach their consumers in sensitive and responsible ways. Building caring and mutually beneficial relationships with these consumers is important. Social media can give these organizations the platforms to build and maintain these relationships, but most of the hospice organizations in this qualitative study did not make good use of the opportunities online to relate to their publics. Using public relationships and relationship management measurements, this study monitored the online activity of seven hospice organizations. In general, these organizations under …