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Theses/Dissertations

East Tennessee State University

Cultivation Theory

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Full-Text Articles in Social and Behavioral Sciences

Portrayal Of African Women In Nollywood Films Over A Five-Year Period: A Content Analysis Of Traits Applying The Stereotype Content Model, Olushola Aromona Dec 2016

Portrayal Of African Women In Nollywood Films Over A Five-Year Period: A Content Analysis Of Traits Applying The Stereotype Content Model, Olushola Aromona

Electronic Theses and Dissertations

Previous research shows that perceptions, attitudes, and beliefs are cultivated via media exposure. A content analysis of stereotypical traits in five Nollywood movies in a five-year span examines the prevalent portrayals of women in the Nigerian movie industry – Nollywood, and the effect of these portrayals on reinforcement of stereotypical norms and perpetuation of gender disparity. Cultivation and Objectification theories were the theoretical frameworks for this study. Findings revealed no significant change in the stereotypical portrayals of women in the past five years. From the movies analyzed, Nollywood movies appear to remain persistent in typically depicting women as unambitious domestic …


Portrayals Of Appalachia In America's Major Metropolitan Newspapers., Honey Leigh Comer May 2006

Portrayals Of Appalachia In America's Major Metropolitan Newspapers., Honey Leigh Comer

Electronic Theses and Dissertations

According to Gerbner's cultivation theory, misrepresentations in the media create false realities in the minds of society. To date, much research has been done on the impact of this phenomenon on women, minority races, and the homosexual community. Little consideration has been given, however, to geographic minorities such as Appalachians. This study attempts to identify the frequency and manner of representations of Appalachia in major metropolitan newspapers across the U.S. By conducting a framing analysis on a sample of 823 individual mentions of "Appalachia" in 2005, the author is able to illustrate interesting relationships between geographic proximity and the type …


Out Of The Spotlight And Into The Shadows: An Examination Of Communication About Adolescent Girls On Music Television., Stacy Nichole Fentress May 2002

Out Of The Spotlight And Into The Shadows: An Examination Of Communication About Adolescent Girls On Music Television., Stacy Nichole Fentress

Electronic Theses and Dissertations

This study examines portrayals of adolescent girls on Music Television (MTV). A content analysis of 26 hours of MTV programming was conducted and analyzed using quantitative and qualitative methods. Analyzed programming was shown August-November 2001. Dates were chosen randomly; times were chosen randomly from the pools of hours in which adolescents usually watch television.

Adolescent girls predominantly appear in the background of MTV programs. Many of them cheer for male celebrities, but only 12% speak. The content analysis reveals that a narrow beauty ideal is promoted on the channel-most girls are thin, White, and wearing revealing clothing. It is argued …