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2016

Kennesaw State University

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Articles 1 - 30 of 249

Full-Text Articles in Social and Behavioral Sciences

The Art Of Interpretive Dialogue: An Ontology Of Human Experience And The Emergence Of Meaning In Everyday Life, Sophia N. Gallagher Dec 2016

The Art Of Interpretive Dialogue: An Ontology Of Human Experience And The Emergence Of Meaning In Everyday Life, Sophia N. Gallagher

Oglethorpe Journal of Undergraduate Research

With the ultimate intention of seeking a kind of dialogue that facilitates personal, relational, and collective growth and may be practiced in our everyday lives, this paper examines the fundamental role of interpretation and communication in all human experience. The overall work is positioned at the intersection of Philosophical Hermeneutics and Interpersonal Communication, and begins with an ontology of human experience as the inextricable relation between the experiencer and what is experienced, contextually situated as temporal and embodied, and conditioned by the three interrelated processes of affect, understanding, and discourse as they are mediated by an unique constitutive framework. The …


Editorial Staff & State Representatives Nov 2016

Editorial Staff & State Representatives

The Southeastern Librarian

Listing of editorial board for The Southeastern Librarian and current SELA state representatives.


Guidelines For Submission And Author Instructions Nov 2016

Guidelines For Submission And Author Instructions

The Southeastern Librarian

Guidelines for article submission to The Southeastern Librarian.


Native American Landscapes, Carol Walker Jordan Nov 2016

Native American Landscapes, Carol Walker Jordan

The Southeastern Librarian

No abstract provided.


The Golden Band From Tigerland: A History Of Lsu's Marching Band, Kathelene Mccarty Smith Nov 2016

The Golden Band From Tigerland: A History Of Lsu's Marching Band, Kathelene Mccarty Smith

The Southeastern Librarian

No abstract provided.


The Travelers' Charleston: Accounts Of Charleston And Lowcountry, South Carolina, 1666-1861, Kathelene Mccarty Smith Nov 2016

The Travelers' Charleston: Accounts Of Charleston And Lowcountry, South Carolina, 1666-1861, Kathelene Mccarty Smith

The Southeastern Librarian

No abstract provided.


The Risen, Carol Walker Jordan Nov 2016

The Risen, Carol Walker Jordan

The Southeastern Librarian

No abstract provided.


Kentucky Bourbon Country: The Essential Travel Guide, Melida F. Matthews Nov 2016

Kentucky Bourbon Country: The Essential Travel Guide, Melida F. Matthews

The Southeastern Librarian

No abstract provided.


News Articles Nov 2016

News Articles

The Southeastern Librarian

Recent activities from the Southeastern Library Association, developments from SELA member institutions, and personnel news.


Using "Choice" To Measure The Availability And Use Of E-Books, Amanda L. Scott, Rickey D. Best Nov 2016

Using "Choice" To Measure The Availability And Use Of E-Books, Amanda L. Scott, Rickey D. Best

The Southeastern Librarian

As e-books have come to hold a major impact on library collection building activities, the influence of reviews of titles and the on-going conversion of titles to a digital format have significant potential impacts for libraries. Reviewing tools such as Choice and the lag-time between publication notice of the print edition of a work and its corresponding e-version asks the questions, “How many of the print titles that are reviewed in Choice have a corresponding e-version ready for purchase?” and “How used are those e-versions in comparison with print?”


A Risk Assessment Study At The University Of South Alabama Libraries, Richard J. Wood, Mary Duffy Nov 2016

A Risk Assessment Study At The University Of South Alabama Libraries, Richard J. Wood, Mary Duffy

The Southeastern Librarian

Prior to receiving a memorandum from the Director of Risk Management that the libraries would be included in a university-wide risk assessment study, the authors’ only contacts with the director had to do with art works housed in the library and the amount of money kept on-hand at the service desks. We believed that the Risk Assessment Office was primarily concerned with highly vulnerable programs such as the hospitals, pharmacies, athletics, the bookstore, and laboratories. The challenge for us now would be to develop a comprehensive assessment of risks in library facilities and operations from acquisitions and cataloging to circulation, …


The Southeastern Librarian V 64, No. 3 (Fall 2016) Complete Issue Nov 2016

The Southeastern Librarian V 64, No. 3 (Fall 2016) Complete Issue

The Southeastern Librarian

No abstract provided.


Young African Leaders Forum (Yalf) Developmental Projects, Terea Abila Oct 2016

Young African Leaders Forum (Yalf) Developmental Projects, Terea Abila

Young African Leaders Journal of Development

The Young African Leaders Forum is actively engaged in developmental projects that would see a sustainable Africa in the near future. The young leaders have committed themselves to undertaking specific projects in their countries. These projects keenly focus on playing a major role in the achievement of Sustainable Development Goals and the African Union’s Agenda 2063. YALF passionately undertakes these developmental projects because we believe that Africa has the enormous potential to empower her people and ensure her challenges are solved in an amicable manner. The youth leaders have dedicated themselves to serving voluntarily in their communities and this has …


The State Of African Economy And A Way Forward, Florian Cyril Mshanga Oct 2016

The State Of African Economy And A Way Forward, Florian Cyril Mshanga

Young African Leaders Journal of Development

The current emerging market downturn in economic powerhouses like China, has already negatively affected African economic growth. For resource-rich countries, it is a chance to improve their public investment management (PIM) system, which could help boost growth; although from experience drawn, Sub-Saharan oil resourced countries on average score lower in PIM, reflecting weak administrative capacity and low transparency in the use of public resources, especially at the project appraisal and evaluation stages of the PIM process. Countries that have successfully diversified their economies will suffer less than those that have not and they will enjoy less stress than countries depending …


The Impact Of Oil Price On Ghana's Inflation, Albert Mcbell Ninepence Oct 2016

The Impact Of Oil Price On Ghana's Inflation, Albert Mcbell Ninepence

Young African Leaders Journal of Development

World oil price is a momentous determinant of global economic performance. In most cases, when oil prices skyrockets, it leads to a transfer of income from importing countries to exporting countries through trade shifts. The link between oil and inflation is mostly seen as being correlational. The direct relationship between oil and inflation was evident in the 1970’s nevertheless this relationship started to deteriorate after the 1980’s. Quite a cornucopia of researchers have made relentless inquiry on the macroeconomics impact of world oil price shocks and hikes on economic growth and consumer price inflation on importing countries. Also, an infinitesimal …


Impact Of Conflict On Availability Of Selected Non-Timber Forest Products Around Omo Forest Reserves Of Ogun State, Nigeria, Aluko O.J. Oct 2016

Impact Of Conflict On Availability Of Selected Non-Timber Forest Products Around Omo Forest Reserves Of Ogun State, Nigeria, Aluko O.J.

Young African Leaders Journal of Development

This study aimed at assessing the impact of conflict on the level of availability of selected non-timber forest products around Omo forest reserve of Ogun State. Data was collected with the aid of well-structured questionnaire on one hundred and twenty marketing households using multistage sampling technique. The data was analyzed using descriptive statistics, categorization method and t-test. The data analysis targeted socio-economic characteristics, the level of availability of NTFP before/afer the conflict in the study area. It was revealed that majority (69.2%) were farmers and (75%) had experienced conflict more than 3 times. It was discovered that the selected NTFPs …


Fitting Consumer Needs To Perceived Product Value: The Example Of Apple Versus Samsung Products, Yi-Chia Wu, Arturo Z. Vasquez-Parraga Oct 2016

Fitting Consumer Needs To Perceived Product Value: The Example Of Apple Versus Samsung Products, Yi-Chia Wu, Arturo Z. Vasquez-Parraga

Atlantic Marketing Journal

This study explores the fitting of consumer needs to product perceived value using the example of two lines of competitive products in the area of communication electronics, Apple products versus Samsung products. Five types of needs regarding digital communication and three types of related product value are evaluated for these two brands in order to know if product value differences have a distinctive effect on consumer needs. The results show that Apple users are more satisfied with their needs being fulfilled by Apple products than Samsung users getting satisfied with Samsung products. Moreover, Apple users emphasize the emotional value of …


Cueing The Customer Using Nudges And Negative Option Marketing, Clarence W. Vonbergen, Courtney Kernek, Martin S. Bressler, Lawrence S. Silver Oct 2016

Cueing The Customer Using Nudges And Negative Option Marketing, Clarence W. Vonbergen, Courtney Kernek, Martin S. Bressler, Lawrence S. Silver

Atlantic Marketing Journal

Abstract

Nudges—subtle, covert, and often unobtrusive interventions that take advantage of individuals’ mental shortcuts and biases—frequently change the context of people’s choices and in so doing influence individual and societal behavior. They have become fashionable in recent years, and the ability of such phenomena to bring about significant change for relatively little cost has captured the imagination of governments and businesses. One simple yet potent nudge empowered by the status-quo bias that has received increased attention involves default rules which specify the condition imposed on persons when they fail to make a decision or choice. Marketers have used default options …


Motivations In The Fine-Art Market: A Self-Determination Theory Approach, Jonathan P. Leavell Oct 2016

Motivations In The Fine-Art Market: A Self-Determination Theory Approach, Jonathan P. Leavell

Atlantic Marketing Journal

The purpose of this paper is to demonstrate the theoretical value of incorporating constructs from self-determination theory (SDT) into the analysis of the motivations within the fine-art market. The motivations of buyers and artists are examined in light of a controlling-informational event gradient. Moureau’s and Sagot-Duvauroux’ (2012) artist business-model framework is used to provide the context for marketing’s role in facilitating communication along the various motivational interactions of the gradient. Opportunities for further research are presented.


Internet Diffusion And Adoption In Cuba, Randi L. Priluck Oct 2016

Internet Diffusion And Adoption In Cuba, Randi L. Priluck

Atlantic Marketing Journal

The purpose of this paper is to examine Internet adoption at a time of increasing change for the Cuban marketplace. As the Cuban economy begins to open to new business formats one key driver of economic will be access to communications networks. This paper explores the penetration of Internet connectivity in Cuba as relations with the United States thaw. The theories of diffusion of innovations, cultural dimensions of adoption and market and political realities are employed to better understand the pace of Internet adoption as the Cuban economy continues to develop.


College Students Use Social Networking Sites For Sharing With Friends, But Guess Who Else Is Looking?, Elizabeth C. Alexander, Fred Mader, Deanna Mader Oct 2016

College Students Use Social Networking Sites For Sharing With Friends, But Guess Who Else Is Looking?, Elizabeth C. Alexander, Fred Mader, Deanna Mader

Atlantic Marketing Journal

Abstract - Jobvite, a recruiting platform for the social web, reports from their annual 2012 survey of recruiters that 92% of U.S. companies are using social networking sites (SNS) for hiring purposes (Jobvit, 2012). Career Builder reported in 2009 that 45% of employers were using SNS to screen and research applicants (CareerBuilder, 2009). It is important that faculty and support staff working to place students, and the students themselves, understand the developments and practices in the use of social networking sites for job search and recruiting and the best methods, as well as detriments when marketing themselves. This study examines …


Using Focus Groups And Correspondence Analysis To Explore The Relationship Between Millennials’ Online Behavior And Their Opinions Of Online Reviews, James E. Stoddard, Michael Dotson, Neel Das Oct 2016

Using Focus Groups And Correspondence Analysis To Explore The Relationship Between Millennials’ Online Behavior And Their Opinions Of Online Reviews, James E. Stoddard, Michael Dotson, Neel Das

Atlantic Marketing Journal

This paper explores the relationship between millennials’ online behavior and their opinions of online reviews via the use of focus groups and correspondence analysis. The proposition was that millennials’ online behavior (including search behavior) is likely to have an effect on how they view online reviews. The correspondence analysis results suggest that millennials who spend more time online peruse a greater number of products. Further, relationships were found between millennials’ time online and factors influencing review trustworthiness as well as millennials’ time online and factors affecting review memorability. It is noteworthy to suggest that focus group analysis can be enhanced …


The Effect Of Advertorial Format And Copy Length On Attitudes Of Female (Target) And Male (Non-Target) Audiences, Cynthia B. Hanson Oct 2016

The Effect Of Advertorial Format And Copy Length On Attitudes Of Female (Target) And Male (Non-Target) Audiences, Cynthia B. Hanson

Atlantic Marketing Journal

This study investigates the effect of the advertorial format and ad copy length on ad and brand attitude. Results of a 2 (advertorial versus non-advertorial) by 2 (light versus moderate copy length) study indicate that the advertorial format generated more favorable ad and brand attitudes for the female (target) subjects, but less favorable attitudes for the male (non-target) subjects. A marginally significant gender by copy length interaction suggests a differential effect of copy length for the male sample, as well: ad and brand attitudes were higher for lighter copy ads for the female sample but lower for the male sample. …


Media Influence On Opinion About Man-Made Global Warming As Moderated By Individual Ecological Orientation And Personal Experience, George W. Stone Dr. Oct 2016

Media Influence On Opinion About Man-Made Global Warming As Moderated By Individual Ecological Orientation And Personal Experience, George W. Stone Dr.

Atlantic Marketing Journal

AbstractThe purpose of the study was to assess the opinions of two equal groups of QUALTRICS panelists, one having lived through a CAT 5 storm and the other not, on their respective beliefs about the effect man-made global warming has had on increasing the intensity of major weather events. The authors identified individuals in each group based on individual eco-orientation. The author then tested for opinion differences based on three factors related to eco-orientation as well as the role played by the media on influencing opinions related to man’s impact on increasing storm intensity


When Your Teachers Fail You: The Necessity Of Improving Teachers Training For Quality Education In Cameroon, Monique Kwachou Oct 2016

When Your Teachers Fail You: The Necessity Of Improving Teachers Training For Quality Education In Cameroon, Monique Kwachou

Young African Leaders Journal of Development

With the underlying hypothesis that the quality of a teachers’ training is directly proportional to the quality of education pupils eventually receive, this essay explores and critiques the basic education teacher training process in Cameroon, using two notable educational theories to assess the possibility of quality education resulting from Cameroonian government-trained basic education teachers. It was found that there is dire need to improve the quality of teachers we train to ensure that they can deliver the quality of education we seek. A brief outline of suggestions is made towards improving the flawed training system.


"Black" Colonialism Is The Leading Cause Of Zimbabwe's Collapse, Sensewell Chingwaramusee Oct 2016

"Black" Colonialism Is The Leading Cause Of Zimbabwe's Collapse, Sensewell Chingwaramusee

Young African Leaders Journal of Development

Black colonialism is the neo-oppression of black people by other black elite groups within a certain area according to the researcher. In this instance, some war veterans who fought for the liberation of Zimbabwe and other politicians seem to have fought in order to replace the white oppressive regime. Zimbabwe gained independence in 1980 from the Ian Smith colonial rule and for a while, independence meant enjoying self-black majority rule till the elected politicians began to ignore the needs of their masses. This article serves to explicitly express the effects of black colonialism in Zimbabwe and how the wrath of …


The Position Of African Women Within The Realm Of Culture, Patriarchy And The Law: A Case Of Kenya, Liz Guantai Oct 2016

The Position Of African Women Within The Realm Of Culture, Patriarchy And The Law: A Case Of Kenya, Liz Guantai

Young African Leaders Journal of Development

The world is on a quest to achieve United Nations Sustainable Development Goal 5 (SDG5), which seeks to promote gender equality and empowerment of women and girls. Women have been oppressed overtime in most societies. Statistics continue to project increasing rates of various acts of gender based violence such as domestic violence, sexual violence, cultural and economic abuse and so on. These acts of abuse are accelerated by several factors pertinent to our social systems such as culture, patriarchy and the Law. Using Kenya as a case study, this paper examines how these three factors contribute to differential gender treatment. …


Religious Response To Sexual Violence: A Black Theology Perspective, Siyabulela Tonono Oct 2016

Religious Response To Sexual Violence: A Black Theology Perspective, Siyabulela Tonono

Young African Leaders Journal of Development

This paper looks at why it is necessary for churches to take part in the response to sexual and gender-based violence within the African context. As a starting point, it is necessary to discuss the nature of influence that religion has on the society. The discussion focuses on understanding religion as a coping mechanism for stress. Attention is then turned to the context of the Christian faith and available theological frameworks that can be a basis for response to sexual violence. The last part of this paper looks at the ability of the Christian church to mobilise communities and harness …


On Being An Entrepreneur: The Nigerian Perspective, Olayinka K. Binuomoyo Oct 2016

On Being An Entrepreneur: The Nigerian Perspective, Olayinka K. Binuomoyo

Young African Leaders Journal of Development

It is common knowledge that the success of an economy rests on the strength of its entrepreneurs. Present-day challenges make it imperative for countries in the same bracket as Nigeria to deemphasize reliance on oil and government for social crumbs, to embrace innovative activities and deepen small and medium-scale enterprises (SMEs). SMEs are important drivers of economic growth but they face significant challenges as obtained in Nigeria where infrastructures such as power, transportation and financing needed to make entrepreneurship work seldom exists. With a high unemployment rate, young Nigerians are required to embrace entrepreneurship. The aim of this paper is …


Radio Micah: A Communication Tool To Serve Agriculture In Africa, Akoueteh Charles, Okey Ogbonin Attivi Oct 2016

Radio Micah: A Communication Tool To Serve Agriculture In Africa, Akoueteh Charles, Okey Ogbonin Attivi

Young African Leaders Journal of Development

Radio Micah was launched in Lomé on May 1, 2015 by its founder, Mr. Attivi, Okey to broadcast programmes to listeners online with the goal of transmitting content about Togolese agriculture on the airwaves and thereby increasing the visibility of the work performed by the community, various supervisory authorities, national and international organisations. The company MICAH FARM S.A.S recognized and responded to the need for a suitable communication medium, resulting in the birth of Radio Micah.