Social and Behavioral Sciences Commons^™

Strategies For Planning And Promoting Library Services To New Users, Deborah H. Charbonneau, Carrie F. Croatt-Moore, Laventra E. Danquah

Library Scholarly Publications

A team of academic librarians is using a set of common strategies – assessment, advocacy and advertisement - to develop and enhance health information services and programs to an urban campus community and beyond. As a means of meeting the challenge of disseminating and promoting a large number of new information resources and skills to current library patrons and to new user populations, these strategies inform a refocused program for on-site library instruction, a current health information outreach initiative and planning for a new health outreach initiative. By sharing the methods and results of these strategies in consort with a …