Social and Behavioral Sciences Commons^™

The Effect Of Rational And Intuitive Decision-Making Strategies On Interest Appraisals, Thomas C. Motl, Thomas S. Krieshok, Karen D. Multon

Education, Health & Behavior Studies Faculty Publications

Career counseling requires clients to make assessments and predictions of their interests, necessitating the use of both rational and intuitive processes. Dual-processing models of human decision-making have not been experimentally explored within the context of vocational assessment. One-hundred thirty-six participants chose among eight occupational/educational videos after an unconscious-intuitive, conscious-rational, or decision-as-usual information processing manipulation. Participant interest was assessed before, during, and 2 weeks following the video in order to determine differences across conditions. The results yielded three conclusions. First, the unconscious-intuitive manipulation resulted in interest forecasts that were more predictive of actual interest than did the conscious-rational manipulation or the …