Social and Behavioral Sciences Commons^™

Expanding Philanthropy’S Reach, Michael E. Swack

Economics

When New York’s F.B. Heron Foundation, a private, grant-making institution, was created, it had a mandate to invest assets and donate 5 percent of returns annually to help low-income people and communities to help themselves.1 The year was 1992, the cusp of one of the greatest economic booms in U.S. history. But as Heron’s asset base swelled, 5 percent for community work began to look insufficient to help the many Americans who were missing out on the boom. In a 1996 meeting, directors realized they were spending too much time reviewing a particular investment manager’s performance and too little time …