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Social and Behavioral Sciences Commons

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University of Dayton

Academic Libraries

Publication Year

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Full-Text Articles in Social and Behavioral Sciences

The Socialite Library, Katy Kelly Dec 2012

The Socialite Library, Katy Kelly

Roesch Library Faculty Presentations

Feel like you’re using social media on behalf of your library “just because” and to an unresponsive audience? Think of a great party host. They plan the party and provide a welcoming space. Maybe they even incentivize you to attend and participate. Great hosts also take the time to check how their guests are doing, respond to needs and complaints, and adjust the party to accommodate future attendees. Learn how one library revamped its social media by thinking like a socialite party host. Katy Kelly, Communications and Outreach Librarian at University of Dayton, Dayton, Ohio, will describe her use of …


Get @ Us!: Using Social Media To Market Libraries, Provide Customer Service, & Revitalize Outreach Efforts, Katy Kelly, Gwen Glazer Oct 2011

Get @ Us!: Using Social Media To Market Libraries, Provide Customer Service, & Revitalize Outreach Efforts, Katy Kelly, Gwen Glazer

Roesch Library Faculty Presentations

The presenters all handle social media for their libraries, but in very different settings: a large academic library at a public-private research institution, a medium-sized academic library at a private university, and a medium-sized public library in a town that revolves around a university. The workshop will provide some general discussion about how the different technology environments elicit different responses from various user groups and, using Twitter as a microcosm, the similarities and differences between approaches will be discussed. The legalities concerning social media policies and the magic of paying attention to target audiences will also be explored.