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Full-Text Articles in Social and Behavioral Sciences
Dialectical Tensions Between Glocalization And Grobalization For Wal-Mart In The United States, Laura Lord
Dialectical Tensions Between Glocalization And Grobalization For Wal-Mart In The United States, Laura Lord
Electronic Theses and Dissertations
This qualitative analysis examines Wal-Mart managers‟ perspectives of the strategies that the U.S. corporation has implemented in order to increase its sales and profits at more than 4,000 stores in local U.S. communities. Two theoretical paradigms are specifically used: glocalization and grobalization. The former refers to cultural adaptation; the latter means standardization. The ultimate goal of the researcher is to identify the dialectical tensions between those two current forms of globalization. In-depth, face-to-face, qualitative interviewing of ten Wal-Mart managers in Central Florida allowed the researcher to actually comprehend managers‟ perspectives, gather fresh data, and construct a final product to enlighten …
Virtual Hood: Exploring The Hip-Hop Culture Experience In A British Online Community., Natalia Cherjovsky
Virtual Hood: Exploring The Hip-Hop Culture Experience In A British Online Community., Natalia Cherjovsky
Electronic Theses and Dissertations
In this fast-paced, globalized world, certain online sites represent a hybrid personal-public sphere'where like-minded people commune regardless of physical distance, time difference, or lack of synchronicity. Sites that feature chat rooms and forums can offer a deep-rooted sense of community and facilitate the forging of relationships and cultivation of ideologies. This dissertation investigates whether this trend is relevant to web sites concerning hip-hop. This genre is arguably one of the most pervasive and influential global cultural forms, yet it is markedly different from most other forms of globalized culture because it emerged within and is still embedded in a distinct …