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Social and Behavioral Sciences Commons™
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Articles 1 - 3 of 3
Full-Text Articles in Social and Behavioral Sciences
Diplomacy 2.0: The Future Of Social Media In Nation Branding, Britney Harris
Diplomacy 2.0: The Future Of Social Media In Nation Branding, Britney Harris
Exchange: The Journal of Public Diplomacy
The importance of social media as a tool of public diplomacy has gained traction in U.S. foreign policy initiatives. The Obama administration’s creation of “Diplomacy 2.0” has brought the use of Twitter and other social media sites to the front line of public diplomacy practices. This paper looks at why social media are an effective tool for two-way communication and how it can enhance U.S. public diplomacy initiatives. The author examines case studies of successful implementation of Twitter diplomacy and the use of Twitter for crisis management. Finally, the author concludes and discusses policy prescriptions, including Twitter implementation, relevant to …
Dancing In Davos: Combining Private Sector, Government, And Rising Nonstate Actors, Siyu Li
Dancing In Davos: Combining Private Sector, Government, And Rising Nonstate Actors, Siyu Li
Exchange: The Journal of Public Diplomacy
Nonstate actors, nongovernmental organizations, and diaspora communities are forming connections across national borders. These actors insert themselves into a wide range of decision-making processes, but it is unclear how states and international institutions enable or constrain transnational participation. This paper analyzes the existing partnership among nonstate actors, sovereign states, and the private sector. It discusses the World Economic Forum (WEF) and its annual meetings in Davos, Switzerland, and examines its ability to serve as a platform to combine the three different international actors and deal with global issues. By combining the three forces— sovereign states, private sector and the transnational …
National Image Of South Korea: Implications For Public Diplomacy, Dennis F. Kinsey, Myojung Chung
National Image Of South Korea: Implications For Public Diplomacy, Dennis F. Kinsey, Myojung Chung
Exchange: The Journal of Public Diplomacy
This study explores the national image of South Korea by employing Q methodology. A structured Q sample of 36 photos representing (1) culture, (2) history, (3) economy, (4) people, (5) place, and (6) political system of Korea was sorted by 30 participants (10 Koreans, 10 Korean-Americans, and 10 non-Koreans) from (-4) “most uncharacteristic of Korea” to (+4) “most characteristic of Korea.” Two factors emerged from the subsequent correlation and factor analysis of the 30 Q sorts representing distinct views of Korea: (A) Advanced economy and technology and (B) historical view emphasizing the political system. Factor A participants associated the images …