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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Digital Communication Channel Selection For Organizational Leadership: Best Practices For Interacting With Dispersed Stakeholders, Sarah M. Diefenbach May 2022

Digital Communication Channel Selection For Organizational Leadership: Best Practices For Interacting With Dispersed Stakeholders, Sarah M. Diefenbach

Seton Hall University Dissertations and Theses (ETDs)

As organizations embrace hybrid and remote work models, there is a growing need for organizational leaders to use digital communication channels to maintain active communication with dispersed stakeholders. The purpose of this study was to analyze what digital communication channels have been implemented by organizational leadership and why they were selected. LinkedIn, Twitter, and corporate posts from six CEOs within the New York Metropolitan area were analyzed over a four-year period. Results revealed that personal social media channels were the most frequent forms of communication. Additionally, multimedia and multichannel strategies enhanced the communication messages and led to a best practices …


Emotional Tweeters: What Causes Individuals To React During A Crisis? A Mixed-Methodological Analysis Examining Crisis Response Tweets To The 2018 Stoneman Douglas High School Shooting, Gabriel John Fiore Iii May 2018

Emotional Tweeters: What Causes Individuals To React During A Crisis? A Mixed-Methodological Analysis Examining Crisis Response Tweets To The 2018 Stoneman Douglas High School Shooting, Gabriel John Fiore Iii

Seton Hall University Dissertations and Theses (ETDs)

All entities and individuals can use, design or generate content appealing to emotions to maximize message saturation, audience reach, and engagement on Twitter during a crisis. The purpose of this study was to identify which specific emotion(s) yielded the highest engagement during the 2018 Stoneman Douglas High School Shooting. Specifically, tweets conveying the emotional appeals of fear, anger, empathy, and advocacy were measured in terms of average likes, retweets, replies, and overall engagement using a content analysis and the constant comparative method. Results revealed which emotional appeal(s) yield the most likes, retweets, replies, and overall engagement with tweets.


Leadership, Communication & Basketball: A Case Study On The Differences And Similarities In Leadership And Coaching Styles Between A Collegiate Basketball Coach And A Professional Basketball Coach, Matthew G. Rose Jan 2006

Leadership, Communication & Basketball: A Case Study On The Differences And Similarities In Leadership And Coaching Styles Between A Collegiate Basketball Coach And A Professional Basketball Coach, Matthew G. Rose

Seton Hall University Dissertations and Theses (ETDs)

So you consider yourself a fan of basketball. You have a favorite college team and player as well as a favorite professional team and player. You've been to tons of professional and college basketball games in your lifetime, but have you ever stopped to notice the differences between the two? For example, why do college players foul out of the game after five fouls and pros after six? If a professional player behaves in a negative manner, he gets a fine. If a college player does the same, there's no fine, he gets suspended. Are the punishments equal? If you …


Assessing Communication Effectiveness In America's Health Care System, Stephen Burkat Jan 2003

Assessing Communication Effectiveness In America's Health Care System, Stephen Burkat

Seton Hall University Dissertations and Theses (ETDs)

No abstract provided.


Culture And Communication: A Study Focused On Chinese Characteristics, Jui Ching Tsai Jan 2001

Culture And Communication: A Study Focused On Chinese Characteristics, Jui Ching Tsai

Seton Hall University Dissertations and Theses (ETDs)

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