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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Measuring Influence On Twitter, Daniela B. Martinez
Measuring Influence On Twitter, Daniela B. Martinez
Publications and Research
A survey took in MAT 1372 about students' opinions on Twitter showed that most of them assumed that if a Twitter account has more followers, it will receive more likes or replies. However, accounts can buy followers, and followers do not necessarily mean engagement. In this paper, we used Twitter because it is a significant player in social media, but we can measure influence without using Twitter's follower count. We took a reference from Meeyoung Cha's article "The Million Follower Fallacy," which has demonstrated that the Twitter follower count is a meaningless metric in determining influence. To measure influence, a …
Brave New World: Privacy, Data Sharing And Evidence Based Policy Making, Rhonda S. Binda
Brave New World: Privacy, Data Sharing And Evidence Based Policy Making, Rhonda S. Binda
Open Educational Resources
The trifecta of globalization, urbanization and digitization have created new opportunities and challenges across our nation, cities, boroughs and urban centers. Cities in particular are in a unique position at the center of commerce and technology becoming hubs for innovation and practical application of emerging technology. In this rapidly changing 24/7 digitized world, governments are leveraging innovation and technology to become more effective, efficient, transparent and to be able to better plan for and anticipate the needs of its citizens, businesses and community organizations. This class will provide the framework for how cities and communities can become smarter and more …