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Truth In Advertising: “If You Build It, They Will Come”, Mark D. Weinstein
Truth In Advertising: “If You Build It, They Will Come”, Mark D. Weinstein
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One of the most popular sports movies of all time is “Field of Dreams,” where one man’s passion for baseball was transformed into a baseball field for legends of his day.
In the movie, Ray, an Iowa farmer, hears a mysterious voice one night in his cornfield saying, "If you build it, they will come." The voice was so compelling that Ray acted upon the words and built a baseball field on his land.
For Mark D. Weinstein, Cedarville University’s executive director of public relations, this voice rings true. He’s been attending major league baseball games for all of his …
Cedars, November 15, 2002, Cedarville University