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USF Tampa Graduate Theses and Dissertations

2018

Communication

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The Uses Of Community In Modern American Rhetoric, Cody Ryan Hawley Jul 2018

The Uses Of Community In Modern American Rhetoric, Cody Ryan Hawley

USF Tampa Graduate Theses and Dissertations

This study examines the functions of the term “community” in American social and political rhetoric. I contend that community serves as a god-term, or expression of value and order, which rhetors use to motivate actions, endorse values, include/exclude persons, and compensate for modern losses. Informed by the philosophy of Kenneth Burke, I explore the general features of “rhetorics of community,” including community’s ambiguity and status as an automatic good, the relationship between community and modernity, the myth of communal loss, and the uses of community as a site of political unity and contest. I analyze the writings of John Humphrey …