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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Identifying Audience Needs To Effectively Communicate About The Cost Of Implementing Sustainable Farming Practices, Kristin E. Gibson, Alexa J. Lamm, Kevan W. Lamm Sep 2020

Identifying Audience Needs To Effectively Communicate About The Cost Of Implementing Sustainable Farming Practices, Kristin E. Gibson, Alexa J. Lamm, Kevan W. Lamm

Journal of Applied Communications

Water is a complex issue across the globe and is largely affected by a growing world population and higher standard of living. Within the United States, the security of the freshwater supply is an increasing concern and water resource protection may increase if residents are knowledgeable about the issue. Sustainable farming systems will lessen the impact of agriculture on water resources but may cost the end user more to ensure sustainability. Therefore, the purpose of this study was to determine if rural, urban, and suburban audiences differ in their willingness to pay for sustainable farming practices that protect water resources …


Impacting Agriculture And Natural Resource Policy: County Commissioners’ Decision-Making Behaviors And Communication Preferences, Kati Lawson, Kevin Kent, Shelli Rampold, Ricky W. Telg, Ashley Mcleod-Morin Feb 2020

Impacting Agriculture And Natural Resource Policy: County Commissioners’ Decision-Making Behaviors And Communication Preferences, Kati Lawson, Kevin Kent, Shelli Rampold, Ricky W. Telg, Ashley Mcleod-Morin

Journal of Applied Communications

Elected officials at the local, state, and national levels play key roles in shaping the agriculture and natural resources (ANR) sectors through the development and implementation of ANR policies and regulations. As such, it has become necessary for members of the ANR community to understand the policy formation process and how to communicate effectively with elected officials about ANR policies and issues. However, little research has been conducted at the local level to examine how local elected officials (LEOs) interact with information specific to ANR policies to make decisions. This study was designed to assess the communication and information-seeking preferences …