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Social and Behavioral Sciences Commons™
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Articles 1 - 3 of 3
Full-Text Articles in Social and Behavioral Sciences
Pinning Motherhood: The Construction Of Mothering Identities On Pinterest, Kate Griffin
Pinning Motherhood: The Construction Of Mothering Identities On Pinterest, Kate Griffin
Electronic Theses and Dissertations
This research examines the new social media site, Pinterest, to uncover the processes through which mothers construct self- and public-identities. Despite being valued at over $3.8 billion dollars (Perez 2013), having an impressive user retention rate (Moore 2014), and having a highly gendered user base (Tekobbe 2013), Pinterest has been the site of limited sociological inquiry. Seventeen semi-structured qualitative interviews on mothering and Pinterest use were conducted with central Florida mothers who have a Pinterest account and at least one child between 6 months and 10 years old. Through analysis based in a grounded theory approach, three central themes emerged …
Gourmet Food Trucks: An Ethnographic Examination Of Orlando's Food Truck Scene, Zachary Hawk
Gourmet Food Trucks: An Ethnographic Examination Of Orlando's Food Truck Scene, Zachary Hawk
Electronic Theses and Dissertations
Gourmet food trucks have emerged as increasingly popular dining alternatives for consumers in today’s urban landscape. Existing literature, as well as my own ethnographic research within Orlando, Florida’s mobile food vending scene, reveals that food truck owner/operators utilize various strategies to establish a viable niche for themselves in this diversified and burgeoning market. Among other things, these strategies include online social networking, creating and maintaining a recognizable brand identity, collaborating with local retailers and bar owners, and incorporating organic and locally produced ingredients in their dishes whenever possible. As in other parts of the country, there appears to be a …
Message Prioritization In Computer-Mediated Communication: A Study Of Mobile Device Use In The Classroom, Paul Wills
Message Prioritization In Computer-Mediated Communication: A Study Of Mobile Device Use In The Classroom, Paul Wills
Electronic Theses and Dissertations
College students are using their mobile devices during class and this research investigates different aspects of why college students feel so inclined to use these devices during class as well as by what means are students using to participate in computer-mediated communication while simultaneously engaging in classes. This research surveyed 146 students on their perceived use of their own mobile device use during class. The study compared how often different types of devices, such as mobile phones, tablets, and laptops, and different types of social media outlets, like Facebook, Twitter, and other social media websites, were used during class. The …