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Social and Behavioral Sciences Commons™
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Articles 1 - 6 of 6
Full-Text Articles in Social and Behavioral Sciences
The Female Sports Fan Experience: How Women Consume Sports And How Sports Are Marketed To Women, Natalie Elser
The Female Sports Fan Experience: How Women Consume Sports And How Sports Are Marketed To Women, Natalie Elser
Senior Theses
This study analyzes the growing subsection of female sports fans. Through a review of scholarly research articles, this study examines female sports fan motivations and behaviors and how they differ from the classic male sports fan. Additionally, this study aims to investigate how sports marketing executives try to appeal to women as sports consumers and how these practices have begun to change in recent years. This study will provide a summary of existing research on female sports fans along with a review of marketing initiatives used to engage female sports fans.
Why The Binary?: Cisnormativity In Athletics, Iliana Smiser
Why The Binary?: Cisnormativity In Athletics, Iliana Smiser
Audre Lorde Writing Prize
This paper examines the cisnormative environment created by men's and women's labeled sports, and how claims often used to exclude transgender, non binary, and intersex athletes are disproved by psychology and physiology. It also discusses the NCAA's current policies on the inclusion of transgender, non binary, and intersex athletes.
Relationship Building Communication Between Female Student-Athletes And Coaching Staff, Hannah Mcglone
Relationship Building Communication Between Female Student-Athletes And Coaching Staff, Hannah Mcglone
Leadership Education Capstones
The purpose of this study is to help female student-athletes build better relationships with coaching staff through improved ways of communication. Relationships between female student-athletes and coaching staff are one of the most important within an athletics team. Using a qualitative design including one on one interviews and surveys, some themes that emerged were being honest consistently, gender of coaching staff does have some effect on topics shared between female student-athletes and coaching staff and the different challenges building relationships with the student athletes female coach and male coach.
The Role Of Coach’S Gender On Coaching Self-Efficacy For Division Iii Female Student-Athletes, Nicholas M. Swim, Khirey B. Walker, Robert Turick, Lawrence W. Judge
The Role Of Coach’S Gender On Coaching Self-Efficacy For Division Iii Female Student-Athletes, Nicholas M. Swim, Khirey B. Walker, Robert Turick, Lawrence W. Judge
Journal of Athlete Development and Experience
The landscape of women in college sports has improved dramatically since the enactment of Title IX in 1972. Participation rates and funding have increased, providing a more inclusive environment for female student-athletes to compete. However, females ascending to leadership positions within the NCAA has experienced a downward trend. Currently, males hold the majority of athletic director positions and serve as head coaches on over half of female varsity sport teams. This may be detrimental to female student-athletes as women in leadership positions provide same-gender role models and mentors relationships for female student-athletes. The purpose of this study is to examine …
Virtual Games Meet Physical Playground: Exploring And Measuring Motivations For Live Esports Event Attendance, Haozhou Pu
Health and Sport Science Faculty Publications
The spectacular rise of esports and its live events have drawn increasing interests from sport and leisure studies. Little information, however, is known on motives behind spectators’ attendance of esports events. Based on a mixed-method design consisting of data collected in cross-cultural settings, we developed and validated an eight-factor measurement scale related to the motives of attending live esports events. In this study, we contend that esports event creates a space where virtual and physical experience are mutually constituted. While motives found in traditional sports and event research are present in the current study, motives unique to esports events are …
Beyond Hours Of Video Gameplay: Connections Between Verbal Aggressiveness, Genre Preference, And Technology Used, William T. Howe, Ioana A. Cionea
Beyond Hours Of Video Gameplay: Connections Between Verbal Aggressiveness, Genre Preference, And Technology Used, William T. Howe, Ioana A. Cionea
Communication Faculty Publications
This research examined how multiple factors (i.e., hours of gameplay, types of gameplay, preferred genre of video games, technology used to play games, and biological sex) were associated with both trait and situational verbal aggressiveness. Cross-sectional data were collected from 435 undergraduate students via an online questionnaire. Results indicated similar patterns to previous literature in that video gameplay hours were positively related to verbal aggressiveness. However, we extended research by also showing that a preference for certain genres and technology used to play video games were also related with both situational and trait verbal aggressiveness. Based on these results, we …