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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

The Impact Of The Anthem Protest Movement And Covid On Nfl Viewership, George W. Stone, Michael A. Jones, Kirsten Passyn Apr 2024

The Impact Of The Anthem Protest Movement And Covid On Nfl Viewership, George W. Stone, Michael A. Jones, Kirsten Passyn

Atlantic Marketing Journal

This research is based on 3 different surveys conducted over several NFL football seasons. The first study investigated the impact of the Anthem Protest Movement on the attitude of NFL fans. The “Anthem Protest” reemerged during the 2020 season during the “lockdown” season associated with the COVID epidemic. Co-mingled with COVID and societal unrest, many analysts were predicting irreparable harm to the NFL’s once indomitable position as America’s favorite sport resulting from this confluence of events. Given the importance of the topic in terms of future NFL fan support, this report looks back over the last several NFL seasons to …


Swimming: A Great Decision And An Even Better Journey, Eva M. Hunnius Jan 2024

Swimming: A Great Decision And An Even Better Journey, Eva M. Hunnius

Emerging Writers

Swimming is loved, feared, and cherished by so many around the world. People love it because it gives them a sense of freedom and peace, while also receiving a great workout. Some may fear it because they do not know how to swim, or they feel like there are many dangers and risks to swimming. Others cherish it because it is the only sport they have ever known. In my case, swimming is one of the only things that has been with me since I was a little kid. This remains true for many athletes. In this discussion, I hope …