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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Designing A Curriculum In Active Shooter Behavioral Indicators For Students In Institutions Of Higher Education In The State Of New Jersey, David J. Sierotowicz
Designing A Curriculum In Active Shooter Behavioral Indicators For Students In Institutions Of Higher Education In The State Of New Jersey, David J. Sierotowicz
Seton Hall University Dissertations and Theses (ETDs)
The research in this study was conducted to explore proactive preventative measures to address the increasingly violent problem of active shooter scenarios for institutions of higher education within the State of New Jersey. Colleges and universities pose a unique threat when assessing risk factors, as these venues are open and, as a result, do not afford substantial protection against a violent assailant. The State of New Jersey has traditionally embraced a reactionary model of response, learning from past incidents and adjusting necessitated tactics accordingly. Active shooter training has become commonplace on college campuses in the State of New Jersey, and …
Analyzing Tactics And Strategies In Pr Campaigns To Identify Best Practices For Targeting The Usa-Based Hispanic Population, Norky Karisa Diaz
Analyzing Tactics And Strategies In Pr Campaigns To Identify Best Practices For Targeting The Usa-Based Hispanic Population, Norky Karisa Diaz
Seton Hall University Dissertations and Theses (ETDs)
This study analyzed tactics and strategies in public relations campaigns targeting Hispanic-Americans in the United States for its effectiveness in order to identify the best practices to guarantee a successful campaign. This study included a case study examining three public relations campaigns targeting Hispanic-Americans. The case studies uncovered common themes and trends throughout the three campaigns, as well as analyzed the tactics and strategies that were implemented. This then resulted in the recommendations of the best practices for effectively targeting Hispanic-Americans throughout public relations campaigns which were, conduct extensive research, determine the theme, determine the language, and be culturally relevant.