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Social and Behavioral Sciences Commons

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Full-Text Articles in Social and Behavioral Sciences

Persuasion In The Health Field: Framing The Message For Attitude Change, Kelley Ogami Jan 2016

Persuasion In The Health Field: Framing The Message For Attitude Change, Kelley Ogami

Scripps Senior Theses

The process of persuasion, the changing of a person’s attitudes, has often been applied to health communications designed to promote healthy behavior. Manipulation of aspects of the persuasive message can influence persuasion and the likelihood of attitude change. For a long time, the existing persuasion research had yet to examine how different types of message framing and intervention targets directly and in interaction with one another act as predictors of health attitude change. Therefore, this thesis addressed this lapse using an online survey to assess participants’ attitude towards the health issue of hypertension after reading a health message. This health …


Social Comparison And Self-Presentation On Social Media As Predictors Of Depressive Symptoms, Janet L. Uhlir Jan 2016

Social Comparison And Self-Presentation On Social Media As Predictors Of Depressive Symptoms, Janet L. Uhlir

Scripps Senior Theses

Social media, an online arena for social behaviors such as self-presentation and social comparison, may have effects on users’ mood and mental health. Favorably presenting oneself is linked to positive outcomes such as higher self-esteem, whereas social comparison, in general and specifically upward social comparison to higher-performing others, is related to feelings of inadequacy, envy, and depression. Social comparison may explain the “Facebook depression effect,” acting as a mediator between time spent on social media and depressive symptoms. A correlational study is proposed that will ask 200 participants to report their time spent on various social media sites, self-presentation of …


Stressful Scriptures: Gender Role Ideology, Gender Role Stress, And Christian Religiosity, Tess A. Lommers-Johnson Jan 2016

Stressful Scriptures: Gender Role Ideology, Gender Role Stress, And Christian Religiosity, Tess A. Lommers-Johnson

Scripps Senior Theses

The Gender Role Stress paradigm asserts that individuals experience distress when they cannot or do not want to live up to the roles prescribed to their gender, and this stress is related to Gender Role Ideology. Within American Christian culture, gender roles are socialized and shaped according to tradition and the Bible. To investigate the intersection of these factors, Christian adults will respond to questionnaires about their Gender Role Ideology, Gender Role Stress, and religiosity. Significant positive correlational relationships between Gender Role Ideology and Gender Role Stress, between religiosity and Gender Role Ideology, and between religiosity and Gender Role Stress …


The Influence Of Advertisement Music On Gender Identity And Sex Stereotyping In Young Girls, Ellen S. Pelos Jan 2016

The Influence Of Advertisement Music On Gender Identity And Sex Stereotyping In Young Girls, Ellen S. Pelos

Scripps Senior Theses

This paper proposes a study that investigates whether manipulating pitch and tempo in children’s toy advertisement music has an effect on gender identity and sex stereotyping in preschool-aged girls. This particular intersection between advertisement, persuasion, gender identity, and sex stereotyping scholarship has not yet been explored. However, past research does suggest that high pitch and fast tempo have a significant positive impact on mood and arousal, two factors associated with more susceptibility to persuasive messages. The 3- to 4-year-old female participants will be randomly assigned to one of the nine advertisement conditions. The music in the ads for each condition …


Self-Expansion And Romantic Partner Request For Friendship Termination, Emily C. Wages Jan 2016

Self-Expansion And Romantic Partner Request For Friendship Termination, Emily C. Wages

Scripps Senior Theses

According to self-expansion theory, there is an innate drive to gain new resources, identities, and perspectives, which causes people to seek and maintain interpersonal relationships. However, an individual’s relationship partners may come into conflict with each other. In the current research, 656 adults in established monogamous romantic relationships completed an online questionnaire about romantic partners asking them to give up a friendship. The researcher explored the prevalence of this friendship interference phenomenon and its relationship to sources of self-expansion. The amount of self-expansion provided by a friendship was manipulated through vignettes. Additional measures assessed the relationship between amount of self-expansion …