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Science Communication As A Collective Intelligence Endeavour: A Manifesto And Examples For Implementation, Maria Petrescu
Science Communication As A Collective Intelligence Endeavour: A Manifesto And Examples For Implementation, Maria Petrescu
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Effective science communication is challenging when scientific messages are informed by a continually updating evidence base and must often compete against misinformation. We argue for the need for a new programme of science communication as collective intelligence—a collaborative approach, supported by technology. This would have four key advantages over the typical model where scientists communicate as individuals: scientific messages would be informed by (1) a wider base of aggregated knowledge, (2) contributions from a diverse scientific community, (3) participatory input from stakeholders, and (4) better responsiveness to ongoing changes in the state of knowledge.