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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Newsroom: Veteran Projo Columnist To Join Rwu 9/12/2016, Roger Williams University School Of Law
Newsroom: Veteran Projo Columnist To Join Rwu 9/12/2016, Roger Williams University School Of Law
Life of the Law School (1993- )
No abstract provided.
Prestigious Prism Awards Presented To Cedarville University, Mark D. Weinstein
Prestigious Prism Awards Presented To Cedarville University, Mark D. Weinstein
News Releases
Cedarville University’s public relations department was awarded two PRism Awards by the Public Relations Society of America (Dayton Chapter) Thursday, May 5. Dayton PRSA awarded 17 PRism awards and 7 Awards of Merit at its annual recognition lunch at the Dayton Art Institute.
De-Westernizing Public Relations: A Comparative Analysis Of Culture And Economics Structure In China And Mexico, César García
De-Westernizing Public Relations: A Comparative Analysis Of Culture And Economics Structure In China And Mexico, César García
All Faculty Scholarship for the College of Arts and Humanities
The main purpose of this article is to challenge the normative ideal of public relations, usually shaped by a Western perspective, highlighting there is a broad typology of non-Western PR models, which are the norm across the world. This article emphasizes how public relations principles of excellence are not only exceptionally met but also suggests that Western public relations can learn from the rest of the world about, for example, how personal relations can enrich the profession. Using a qualitative method, this paper compares two populated countries with large economies, China and Mexico. The main finding of the article is …