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Public Affairs, Public Policy and Public Administration
University of Texas Rio Grande Valley
Public Affairs and Security Studies Faculty Publications and Presentations
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Full-Text Articles in Social and Behavioral Sciences
Competitive Intelligence And Neuro-Technologies: The New Strategic Tools To Boost The Digital Economy, Daniel Gabriel Dinu, Andreea Stoian-Karadeli, Larisa Mihoreanu, Milena Ilić, Mihai Păduraru
Competitive Intelligence And Neuro-Technologies: The New Strategic Tools To Boost The Digital Economy, Daniel Gabriel Dinu, Andreea Stoian-Karadeli, Larisa Mihoreanu, Milena Ilić, Mihai Păduraru
Public Affairs and Security Studies Faculty Publications and Presentations
Purpose – This paper aims to bridge the conceptual gap between the competitive intelligence domain and the current digital transformation and adaptation to the new values, norms, requests and expectations of Industry 4.0. Starting with the theoretical and chronological background attributed to the current developments, the following pages proceed to developing the argument that the Competitive Intelligence domain has become an imperative for the whole process of decision-making involved in Industry 4.0, applied to all businesses, disregard their status, domain, or turnover.
Design/methodology/approach – Adopting a multidisciplinary perspective, the paper uses both a theoretical and practical approach to the main …