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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
The Effects Of Health-Promoting Signs Encouraging Stair Use In Parking Structures, Fiona T. Tang, Vincent Berardi, Benjamin D. Rosenberg
The Effects Of Health-Promoting Signs Encouraging Stair Use In Parking Structures, Fiona T. Tang, Vincent Berardi, Benjamin D. Rosenberg
Benjamin Rosenberg
This research study aims to promote physical activity by encouraging stair use rather than elevators using persuasive point-of-choice prompts. The current investigation is comprised of two sub-studies: pilot testing, which we have completed; and the main study, which will be conducted in the fall. While most studies in this area use observation to count pedestrian traffic, a novel component of the current research is that we will use a pressure mat to measure stair and elevator use. As such, before completing the main study, we completed two pilot studies to test the feasibility of the mat technology and the messaging …
Goal Disruption Theory, Military Personnel, And The Creation Of Merged Profiles: A Mixed Method Investigation, Benjamin Rosenberg, Joshua A. Lewandowski, Jason T. Siegel
Goal Disruption Theory, Military Personnel, And The Creation Of Merged Profiles: A Mixed Method Investigation, Benjamin Rosenberg, Joshua A. Lewandowski, Jason T. Siegel
Benjamin Rosenberg
The present study provides an example of the integrated data analysis technique of creating and interpreting merged profiles. By using this approach to merging data sources, we gained unique insight into goal disruption theory (GDT). Qualitative data suggest that military personnel harbor a wide range of desired end-states. Quantitative data support a component of GDT, suggesting that participants who have a strong need for desired end-state displayed greater purposive harm endurance. Interpretation of merged profiles revealed caveats to this relationship, in particular that not all end-states are equally motivating. Results illustrate the benefits of the integrated data analysis technique of …
A 50-Year Review Of Psychological Reactance Theory: Do Not Read This Article, Benjamin Rosenberg, Jason T. Siegel
A 50-Year Review Of Psychological Reactance Theory: Do Not Read This Article, Benjamin Rosenberg, Jason T. Siegel
Benjamin Rosenberg
Psychological reactance theory (PRT; Brehm, 1966) posits that when something threatens or eliminates people’s freedom of behavior, they experience psychological reactance, a motivational state that drives freedom restoration. Complementing recent, discipline-specific reviews (e.g., Quick, Shen, & Dillard, 2013; Steindl, Jonas, Sittenthaler, Traut-Mattausch, & Greenberg, 2015), the current analysis integrates PRT research across fields in which it has flourished: social psychology and clinical psychology, as well as communication research. Moreover, the current review offers a rare synthesis of existing reactance measures. We outline five overlapping waves in the PRT literature: Wave 1: Theory proposal and testing, Wave 2: Contributions from clinical …
The Effect Of Inconsistency Appeals On The Influence Of Direct-To-Consumer Prescription Drug Advertisements: An Application Of Goal Disruption Theory, Benjamin D. Rosenberg, Jason T. Siegel
The Effect Of Inconsistency Appeals On The Influence Of Direct-To-Consumer Prescription Drug Advertisements: An Application Of Goal Disruption Theory, Benjamin D. Rosenberg, Jason T. Siegel
Benjamin Rosenberg
Scholars across multiple domains have identified the presence of inconsistency-arousing information in direct-to-consumer (DTC) prescription drug advertisements, and have suggested that these appeals, which highlight differences between people’s actual and desired lives, may create psychological disequilibrium. However, experimental assessment of the distinct influence of inconsistency-arousing information in this domain is rare. Guided by goal disruption theory (GDT)—a framework that outlines people’s reactions to goal expectation violations—we created DTC advertisements designed to make people’s life inconsistencies salient. The influence of these ads on people’s perceptions of, and intentions to use, prescription drugs was then assessed. Results from an SEM analysis support …