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Social and Behavioral Sciences Commons

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Psychology

Lindenwood University

Color

Articles 1 - 6 of 6

Full-Text Articles in Social and Behavioral Sciences

The Influence Of Color On Mood, Mariah Palmer Jun 2017

The Influence Of Color On Mood, Mariah Palmer

Undergraduate Psychology Research Methods Journal

Sensory stimuli, including color, may play a role in corresponding mood (Wells, 1910). Kaya and Epps (2004) showed participants attribute and associate colors with positive and negative emotions. Compared to previous research, in the present study, participants’ moods were measured while they were exposed to a color. The primary focus of the current research was to see if a color stimulus would influence mood. Secondarily, I also studied mood change among two groups: right-hemispheric and left-hemispheric dominant participants. I wanted to find out whether right-brained participants would experience more change in their mood than the left-brained participants. According to Matikas, …


The Connection Among Color, Lighting, And Anxiety, Mariah Palmer Jun 2017

The Connection Among Color, Lighting, And Anxiety, Mariah Palmer

Undergraduate Psychology Research Methods Journal

Color is a sensory stimuli that is encountered on a daily basis. There is a great deal of differing information pertaining to color research. Some of this research deals with color associations (Boyatzis & Varghese, 1994; Kaya & Epps, 2014). Other research studies the influence of color on emotional states or physiology (Jacobs & Suess, 1975; Kuller, Mikellides, & Janssens, 2008). Much of the prior research has concentrated on two primary colors; red and blue. The current study will look at the ways in which specific lighting conditions influence mood states, more specifically, anxiety levels. This research will have a …


The Influence Of Picture Border Color On Perceived Attractiveness, Melissa Luley May 2012

The Influence Of Picture Border Color On Perceived Attractiveness, Melissa Luley

Undergraduate Psychology Research Methods Journal

The influence of color on attraction is a useful area of research, with many sociological and psychological application possibilities. Previous research has examined the relationship between clothing color and attraction, which lead to results finding that the color red influences a higher rating of attraction in the opposite sex. These results came from looking at color as a physical trait on the individual (ie. shirt color). This study examined this concept of color influence from a non-physical trait aspect. Would red have the same influence on attraction if it simply is an association trait rather than a physical trait? Participants …


The Color Red Enhances Men’S And Women’S Attraction To The Opposite Sex, Heather Franklin, Jessica Forbes May 2009

The Color Red Enhances Men’S And Women’S Attraction To The Opposite Sex, Heather Franklin, Jessica Forbes

Undergraduate Psychology Research Methods Journal

Based on previous research, the color red has been shown to enhance one’s attraction to the opposite sex. We hypothesized that if a photo of the opposite sex was framed in red, then people would rate it as more attractive than if the same photo were framed in white. Furthermore, all things being equal, men would prefer the photo framed in the darker shade whereas women would prefer the photo framed in a lighter shade of red. A total of 38 participants were shown five photos and selected the photo they found most attractive. The results revealed partial support for …


Effects On Mood By Various Spectrums Of Light From Eyeglasses, Marvin G. Herrod, Ashleigh L. Palmer May 2006

Effects On Mood By Various Spectrums Of Light From Eyeglasses, Marvin G. Herrod, Ashleigh L. Palmer

Undergraduate Psychology Research Methods Journal

This research paper investigates whether various spectrums of light can have an effect on mood. Eyeglasses of red or blue lenses were used to alter spectrum of light in this study. Participants in this study were male and female students from Lindenwood University ranging in age from 18 to 26. The research procedure consisted of a 10-minute questionnaire, interview and a perception test that will measure visual disability, mood, and bias to colors. The data collected from the three mood perception tests will be quantified and compared with one another to find if red spectrum of light influences a person’s …


Consumer Perception And Food Packaging, Dan Agnew, Patti Nibert, Shawna Wells May 2005

Consumer Perception And Food Packaging, Dan Agnew, Patti Nibert, Shawna Wells

Undergraduate Psychology Research Methods Journal

Color in food packaging may influence consumer perception of various factors of health of the food product. If lighter colored food packages are seen as healthy, people who are concerned about health will purchase these products. In this study, fifty participants were asked to answer questions about food products based on the packaging color. There were four trials of products, all of which contained three packages that were colored red, green, or light blue. Ultimately, products that were lighter in color, i.e. light blue, were indicated as being the healthier products