Social and Behavioral Sciences Commons^™

The Universal Image: Are Mental Images Formed Using Prototypes?, G. Adam Martz

Undergraduate Psychology Research Methods Journal

This study explores the formation of mental images. Two opposing theories are reviewed concerning what influences which specific examples we choose to picture when supplied with vague concepts. The more prominent “descriptive theory” assumes that mental images are formed using the same methods of categorization and recall that other mental processes follow. Due to the descriptive theory’s similarity to the linguistic concept of prototypicality, the mental images formed by twelve participants are examined to determine whether linguistic prototypicality or our personal preferences have a higher impact in how mental images develop. A wide degree of variance in how participants perceived …