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Social and Behavioral Sciences Commons™
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Full-Text Articles in Social and Behavioral Sciences
Alaska Winter's Relationship To Domestic Violence And Alcohol Abuse, Jennifer Marie Read
Alaska Winter's Relationship To Domestic Violence And Alcohol Abuse, Jennifer Marie Read
Geography and the Environment: Graduate Student Capstones
Alaska is known for its long, dark, cold winter months. Daylight savings time exists to cope with months that have little sunlight, but that still leaves on average, five hours of daylight. Special light bulbs exist to help with the darkness by providing light that tricks the body into thinking it is getting more sun than it really is. As daylight decreases, the weather turns colder; depression, alcohol, and domestic violence begin to rise. Studies show alcohol related crime and domestic violence occur more during the winter months in Alaska. This research paper will analyze the data pertaining to alcohol …
Responses To Domestic Violence Public Service Ads: Memory, Attitudes, Affect, And Individual Differences, Courtney Elizabeth Welton-Mitchell
Responses To Domestic Violence Public Service Ads: Memory, Attitudes, Affect, And Individual Differences, Courtney Elizabeth Welton-Mitchell
Electronic Theses and Dissertations
Public service ads (PSAs) are an increasingly visible part of efforts to decrease the occurrence and consequences of domestic violence. Like other advertising, domestic violence PSAs are designed to grab attention, influence attitudes, and enhance memory for ad content. Over the years, images in domestic violence PSAs have changed substantially; agencies have started using pictures that generate emotions - either vivid negative images (bruised faces or body parts), or positive images (smiling faces) that contrast with the negative text. It is not clear, however, how different types of ad images influence memory for the message and attitudes about domestic violence, …