Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 1 of 1
Full-Text Articles in Social and Behavioral Sciences
Wine About It: How Climate Change Is Affecting International Wine Markets, Krysta Suzanne Gingue
Wine About It: How Climate Change Is Affecting International Wine Markets, Krysta Suzanne Gingue
Honors Theses and Capstones
The purpose of this study is to understand the social context surrounding wine and how consumers and producers will act within the existing market structures to physical changes to wine due to climate change. After defining the socially embedded structure of market values, this paper questions how they will survive with the visible and invisible changes being made to wines and wine regions. Through various case studies the paper uncovers climate events happening across the world and how they will potentially change the economic landscape of wine markets. The different lenses required to understand the market lead to competing conclusions. …